Top Ranked Multimedia University (MMU) Cyberjaya, Offers the Best Strategic Communication Degree in Malaysia
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Students after SPM or O-Levels in Malaysia with at least 5 relevant credits wanting to study at a top ranked university locally and globally for Strategic Communication can enter the MQA Accredited Foundation in English course at Multimedia University (MMU) in Cyberjaya. Upon completion of the recognised 1-year Foundation in English, students will continue on to the 3-year Bachelor of Communication (Hons.) (Strategic Communication) Degree. Pre-University students with the relevant results in STPM, A-Levels, SAM, CPU, AUSMAT, etc. can enter directly into Year 1 of the degree programme. 97% of Multimedia University (MMU) students are employed within six months of graduation making them the best choice for a successful career in Malaysia.
Multimedia University (MMU) is ranked 179th in Asia according to Quacquarelli Symonds (QS) World University rankings for 2018. Having won hundreds of awards, Multimedia University (MMU) offers the best Bachelor of Communication (Hons.) (Strategic Communication) degree in Malaysia that’s affordable. Students may apply for PTPN Loan for the Foundation in English as well as the degree programmes.
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The Best Bachelor of Communication (Hons.) (Strategic Communication) Degree Course in Malaysia at Award-Winning Multimedia University (MMU) Cyberjaya
In a media-dominated global environment where communication and media technologies are in high demand, communication studies become indisputably relevant. The Faculty of Applied Communication at Multimedia University (MMU) seeks to expand education opportunities that encapsulate the various aspects of communication studies in order to produce graduates who are sought after in today’s challenging media and communication industry.
If you have your heart set on a career in the communication industry, Multimedia University (MMU) is the university for you. MMU offers award-winning, practical and industry-ready degrees that will allow you to make a real and lasting impact as a strategic communicator. MMU seeks to empower their students with both expertise and knowledge. The university is committed to offer programmes that will enhance your depth and perception as well as employability in the field.
The Bachelor of Communication (Hons.) (Strategic Communication) at Multimedia University (MMU)
Cyberjaya focuses on the development of creativity, innovation, analytical and practical knowledge as well as skills directed towards strategic applications of communication to societal issues and organisational objectives.
Multimedia University (MMU) Faculty of Applied Communication underscores the discipline of human communication by involving theoretical principles and engaging practical instruments. Our programme covers a spectrum of applied communication approaches, including the development of creativity, inquiry, innovation, knowledge and skills. We also have strong collaborations with global industry leaders who are ready to share their knowledge to keep you up-to-the-minute with current and future industry needs.
MMU was the first private university approved by the Malaysian government. We adhere to the strictest requirements for a high quality degree; going beyond academic excellence to offer the best, complete and balanced university experience for our students. A study by Gartner and MSC Malaysia found that MMU is among the top five universities preferred by major ICT players for graduate employment – a testament to the quality of our academicians, curriculum, student development programmes and our solid reputation with the industries. One of the university’s primary objectives is to be able to inspire and innovate others. We understand that the future lies in technology, and we are adamant to help shape people who will help make a better tomorrow.
Career Prospects: Corporate Communication Professional, Media Writer, Advertising and Sales Promotion Executive, Strategic Communication Programme Personnel, Corporate Communication Officer, Public Information Officer, Media Broadcaster, Communication Adviser, Public Relations Personnel, Publicity Consultant.
Multimedia University (MMU) is Top in Malaysia for Strategic Communication Studies
- Multimedia University (MMU) Strategic Communication degree focuses on language where students are expected to be proficient in 3 languages: English, their mother tongue and foreign languages (Spanish, Korean, French, Japanese and Mandarin)
- Multimedia University (MMU) is the only Malaysian university focused on strategic communication
- A programme that is tailored to the industry’s needs, with multimedia know-how embedded in the curriculum Professional internship and practical exposure to offer students transformational experiences and confidence
- International cultural exchange opportunities with foreign universities that expose MMU students to cross-cultural and global communication
- Real life industry exposure via projects that are mentored by NGOs and industry leaders in media and PR
List of Subjects offered in the Bachelor of Communication (Hons.) Strategic Communication Degree at Multimedia University (MMU) at Cyberjaya
Year 1 Strategic Communication Degree Subjects at the Faculty of Applied Communications at Multimedia University (MMU) Cyberjaya
- Fundamentals of Strategic Communication
- Communication Theories
- Media Culture
- Fundamentals of English
- Organisational Behaviour for Strategic Communication
- Principles of Marketing
- English for Academic Purposes
- Intercultural Communication
- Negotiation in Professional Contexts
- Public Relations Strategy
Year 2 Strategic Communication Degree Subjects at the Faculty of Applied Communications at Multimedia University (MMU) Cyberjaya
- Channel Architecture in Strategic Communication
- Semiotics Studies
- Media Language and Strategies
- Communication Technologies
- Strategic Thinking and Planning
- Strategic Communication Research, Planning and Evaluation
- Marketing Communication
- Promotional Writing
- Social Media Strategies
- Professional Image and Etiquette
Year 3 Strategic Communication Degree Subjects at the Faculty of Applied Communications at Multimedia University (MMU) Cyberjaya
- Strategic Communication Capstone Project 1
- Crisis Communication Strategy
- Event Planning and Management
- Becoming A Leader
- Strategic Communication Capstone Project 2
- Media Law
- Corporate Training in Business Practices
- Workplace Communication
- Creative Writing
- English Phonetics and Phonology
- Office Application for Professionals
- Morphology and Syntax
- Interactive Multimedia
- Creativity and Innovation
Multimedia University (MMU) Faculty of Applied Communication (Cyberjaya)
Sprawled over 808,440 square metres and housing 28 academic and support buildings, the Cyberjaya campus is home to the Faculty of Applied Communication. It is MMU’s second campus and hosts about 6,600 students inclusive of 1,085 international students.
97% of Multimedia University (MMU) students are employed within six months of graduation*. MMU is truly the choice of ambitious students, where talents are developed and enhanced.
*Source: MOHE Tracer Study & MOE Kemas Kini Status Pekerjaan 2015.