Course Details for the Best Business Management Course at UOW Malaysia KDU Penang University College

UOWM KDU Penang Batu Kawan campus, Part of the Top Ranked University of Wollongong, Australia

Get the Best Business Management Degree at UOWM KDU Penang, Part of the Top Ranked University of Wollongong, Australia

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Studying Business and Management at UOW Malaysia KDU Penang University College, Batu Kawan gives a deep insight of the organisations operations, quality, marketing and strategy. These skills are necessary to gain employment in most global organisations where deadlines are tight, and answers are needed quickly through information that is driven by data. You’ll acquire the skills to make professional presentations with confidence and the ability to eventually manage effectively. Students on this program can elect to study the whole program in Malaysia or spend 1.5 years in Australia.

Students wanting to study at a top ranked Australian university can do so at the new Batu Kawan campus for UOWM KDU Penang.

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Study the Bachelor of Arts (Hons) Business Management at UOW Malaysia KDU Penang University College, Batu Kawan

UOWM KDU Penang Batu Kawan campus, Part of the Top Ranked University of Wollongong, Australia
UOWM KDU Penang Batu Kawan campus, Part of the Top Ranked University of Wollongong, Australia

Business management refers to the organizing, planning and analyzing aspect of running a business effectively. In a business management course, you will learn how to make an organization successful in a competitive environment.

You will also learn the skills and knowledge that are important to advance businesses of all types and sizes. A business management course will not only prepare you to work for others, but also to start your own venture.

BUSINESS STUDIES FOR LEADERS OF THE FUTURE

  • Grooming Business Leaders for the Future
  • Choose UOW Malaysia KDU to Develop Entrepreneurial Skills
  • Students Today, Entrepreneurs Tomorrow
  • Real World Education With Industry

GROOMING BUSINESS LEADERS FOR THE FUTURE

UOWM KDU Penang University College graduates are highly sought after in the job market
UOWM KDU Penang University College graduates are highly sought after in the job market

When students graduate from UOW Malaysia KDU with a business degree, they are ready to compete and succeed anywhere in the world. At UOW Malaysia KDU, we ensure that our students are armed with the knowledge, insights and skills, and empowered with experience, so that they stand out in our ever-evolving globalised economy and help create an economically prosperous tomorrow. The academic experience at UOW Malaysia KDU is designed for students who not only desire to study business, but also to build the characteristics and confidence necessary for a real world experience. Our focus on communication skills, emotional intelligence, identifying strengths and pursuing passions prepare them to become driven and intuitive leaders.

CHOOSE UOW MALAYSIA KDU FOR YOUR BUSINESS STUDIES

UOWM KDU Penang Batu Kawan campus, Part of the Top Ranked University of Wollongong, Australia
UOWM KDU Penang Batu Kawan campus, Part of the Top Ranked University of Wollongong, Australia

UOW Malaysia KDU University College’s School of Business drive a strong focus on offering real world and experiential learning for, as well as developing entrepreneurial skills in students. Students are given opportunities to understand business organisations, systems and processes from a simulated model, learn from captains of industry, and work with industrial partners on real-world projects – giving them a head start in honing their business sense and sharpening their skills. Our focus on communication skills, emotional intelligence, identifying strengths and pursuing passion prepare them to become driven and intuitive leader.

  • Obtained desired job, run own business, further study
  • Over 100 companies for student internships
  • Diverse student population from over 18 countries
  • A purpose-built Entrepreneurialism Center
  • Industry-Aligned Curriculum with input from Industry Advisory Panels
  • 45% of faculty members are with industry experience
  • Programs accredited by Professional Bodies
  • Faculty members are active in Industry Research, Corporate Training, and Consultancy

STUDENTS TODAY, ENTREPRENEURS TOMORROW

EduSpiral counselled me online and met me at KDU Penang University College to take me around the campus. It helped me a lot in making the right decision. Archie Wong (Right), Business degree Graduate from KDU Penang University College
EduSpiral counselled me online and met me at KDU Penang University College to take me around the campus. It helped me a lot in making the right decision.
Archie Wong (Right), Business degree Graduate from KDU Penang University College

At UOW Malaysia KDU, students are encouraged to cultivate an entrepreneurial mind – to be bold, innovative and adaptable. All students that are taking business studies are required to undergo the Entrepreneurship module, anchored by the university college’s School of Business.

In the pursuit of nurturing budding entrepreneurs, the School of Business set up its own Enterprise Centre and partnered with Malaysia Practice Enterprise Centre (MyPEC) for its business simulator program. Under the Entrepreneurship module, students work in teams to run a business and solve its problems and issues in a virtual environment.

The simulated set-up allows students to use various web-based applications including the SKOLA trading platform, human resources, administration and marketing platforms; providing students with the opportunity to experience different scenarios that occur in a real-world business environment. This teaches students the various methods of facing different situations, taking calculated risks and learning from failures.

Besides the simulated environment, students also go through the process of conceptualising, developing and fine-tuning business ideas, which will be pitched to angel investors. The module is taught by lecturers who have had vast industry experience and who are members of the Malaysian Business Angels Network (MBAN).

REAL WORLD EDUCATION WITH INDUSTRY

Students at UOW Malaysia KDU’s School of Business are driven to be industry-ready. Essential to their academic learning and experience are our collaborations with industry partners, all designed to ensure our students get an edge above others even before they graduate.

● Industry Cooperative Education Program

Industry partnership through adoption of specific module at UOW Malaysia KDU School of Business provides our students an opportunity to network with their potentially future employers and apply classroom learning in real-world situations. In most cases, students will go through a series of training modules – from sessions on financial literacy to retail and customer service insights, people management, and other relevant operational areas. The holistic learning eco-system enables students to create and execute their own business plan, which forms part of the practical student assessment throughout their education journey.

● UOW Malaysia KDU Job Shadowing Program

At UOW Malaysia KDU, we value the need for students to experience the real world instead of just the classroom education. Therefore from as early as Year 1 of their Bachelor’s Degree studies or Year 2 of their Diploma studies, students will have an opportunity to experience the daily operations of a company as well as observe first hand of the challenges that are faced in the respective professions. Through UOW Malaysia KDU Job Shadowing program, students will be able to gain insights about the industry as opposed to just reading general job descriptions.

● Revolutionary Business Simulation

As the world of business transforms rapidly with the adoption of digital economy, the paradigm shift has resulted in greater demand for organisation with soft skills and entrepreneurial mindset. Students’ adaptability of this new era would enhance their innovativeness and productivity, hence contributing in the society development.

At UOW Malaysia KDU School of Business, students are put into business simulated environment at our very own Entrepreneurialism Centre, guided by certified EuroPEN-PEN International trainers and are led by experienced Malaysia Business Angel Network (MBAN) investor. The simulated set-up allows students to use various web-based applications including the Simplified Business System (SBS) trading platform, human resources, administration and marketing platforms, teaches them various methods in facing the VUCA (Volatility, Uncertainty, Complexity and Ambiguity) world, taking calculated risks and learning from failures.

● Industry Expert Speakers Series

The Industry Expert Speaker Series is comprised of various guest lectures, workshops, talks and forums, where experts across various industries and organisations share their thoughts, knowledge and experiences with our students. Past speakers include Dato’ Teo Chiang Quan (Chairman of UOW Malaysia KDU Board), Dr. Robert Bong (Chief Advisor of Malaysia Blue Ocean Strategy Institute), Dato’ Dan E Khoo (Vice President – Strategy, Multimedia Development Corporation), Mohd Ibrahimnuddin Mohd Yunus (Managing Director and Chief Executive Officer of Petronas Dagangan Berhad), Melissa Ng (Head of Service Marketing, Nissan Malaysia and IndoChina), Surentran Somasundram (Chief Executive Oficer, Snack Boss Sendirian Berhad), and Marwan Ma’som (Founder, SwiftCow Malaysia), just to name a few.

Education Pathway

Students after SPM or IGCSE O-Levels with at least 5 credits can enter the Foundation in Arts before continuing on to Year 1 of the degree.

Alternatively, students with at least 3 credits can go for the 2-year Diploma in Business and then enter into Year 2 of the degree.

Entry Requirements

  • STPM / GCE A Levels : 2 Principal Passes and Pass in Mathematics and English at SPM/O Level
  • UEC : 5 Credits and Pass in Mathematics and English at SPM/UEC levels
  • Diploma :Pass with min. CGPA of 2.00
  • Foundation / Matriculation : Pass with min. CGPA of 2.00

Subjects for the Bachelor of Arts (Hons) Business Management at UOW Malaysia KDU Penang University College

UOWM KDU Penang Batu Kawan campus, Part of the Top Ranked University of Wollongong, Australia
UOWM KDU Penang Batu Kawan campus, Part of the Top Ranked University of Wollongong, Australia
YEAR 1
  • Business Ethics
  • Business Statistics
  • Oral Communication
  • Financial Management
  • Introduction to Accounting
  • Microeconomics
  • Macroeconomics
  • Organizational Behavior
  • Principles of Management
  • Principles of Marketing
  • Writing and Referencing
YEAR 2
UOWM KDU Penang Batu Kawan campus, Part of the Top Ranked University of Wollongong, Australia
UOWM KDU Penang Batu Kawan campus, Part of the Top Ranked University of Wollongong, Australia
  • Business Law
  • Buyer Behaviour
  • Digital Business and E-Commerce
  • Financial Accounting
  • Human Resource Management
  • Management Accounting
  • Management Decision Making
  • Principles of Project Management
  • Research and Consultancy Methods
  • Sociology of Innovation
  • Specialisation 1
  • Specialisation 2
YEAR 3
  • Contemporary Issues in Business and Management 1
  • Contemporary Issues in Business and Management 2
  • Leadership and High Performance Team
  • Strategic Management
  • Research Project / Consultancy Project
  • Internship
  • Specialisation 3
  • Specialisation 4
Specialisations

Entrepreneurship

  • Entrepreneur Finance
  • Entrepreneurial Marketing
  • Entrepreneurship
  • Venture Creation

Marketing

  • Branding
  • Strategic Marketing Planning
  • Marketing Communications 1
  • Marketing Communications 2

MPU

  • Bahasa Melayu Komunikasi 2 (International Students)
  • Pengajian Malaysia 3 (International Students)
  • Hubungan Etnik (Malaysian Students)
  • Tamadun Islam & Tamadun Asia (Malaysian Students)
  • Entrepreneurship
  • Malaysia and Global Issues
  • Global Social Responsibility
  • Bahasa Kebangsaan A*

 

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