Category Archives: Marketing & HRM

Best Marketing Management Degree in Malaysia at Top Ranked Multimedia University (MMU) Melaka


Multimedia University (MMU) Melaka, Ranked Top in Malaysia & in the World, Offers the Best Marketing Management Degree

Written by EduSpiral Consultant Services. For more information contact 01111408838

Students after SPM or O-Levels in Malaysia wanting to study at a top ranked university locally and globally for Marketing Management can enter the Foundation in Business courses at Multimedia University (MMU) in Melaka or Foundation in Management at MMU Cyberjaya. Upon completion of the recognised 1-year Foundation in Business, students will continue on to the 3-year Bachelor of Business Administration (Hons.) (Marketing Management) programme at the Faculty of Business Multimedia University (MMU) Melaka. Pre-University students with the relevant results in STPM, A-Levels, SAM, CPU, AUSMAT, etc. can enter directly into Year 1 of the degree programme.

Alternatively, students after SPM or O-Levels with at least 3 credits in the relevant subjects may enter the 2.5-year Diploma in Business Administration at Multimedia University (MMU) Melaka and then continue on to the final part of the degree.

Multimedia University (MMU) is ranked 179th in Asia according to Quacquarelli Symonds (QS) World University rankings for 2018. Furthermore, 97% of Multimedia University (MMU) students are employed within six months of graduation making them the best choice for a successful career in Malaysia.Having won hundreds of awards, Multimedia University (MMU) offers the best course in Marketing Management in Malaysia that’s affordable. Students may apply for PTPN Loan for the Foundation in Business as well as the diploma & degree programmes.

For more information contact 01111408838

Please fill up the form for more information. If you do not give your mobile number or full name as in IC, your query will not be answered. Please make sure you give a correct email address and check your email including the SPAM or JUNK email folder within 48 hours as we will email you the information. 

OutstandingBachelor of Business Administration (Hons.) (Marketing Management) Degree Course in Malaysia at Top Ranked Multimedia University (MMU) Melaka

97.4 per cent of Multimedia University (MMU) graduates were able to secure employment within six months of completing their studies.

This three-year Bachelor of Business Administration (Hons.) (Marketing Management) programmeat the Faculty of Business Multimedia University (MMU) Melaka nurtures students with an in-depth understanding of the concept of marketing management and communication. Special focus is given on international marketing, specifically objectives and resources of an organisation on global environmental opportunities and needs.

MMU Melaka students will taught how to interpret extensive market and operational information, develop an intuitive sense of customer and competitor motivations, and apply creativity in framing strategic marketing initiatives in light of implementation considerations and financial targets and results. Soft skills such as strategic thinking, public speaking and analytical thinking will also be covered.

Career Prospects for graduates of the Marketing Management Degree from Multimedia University (MMU)

Multimedia University (MMU) Melaka currently houses the Faculty of Engineering and Technology, Faculty of Information Science and Technology, Faculty of Business, Faculty of Law, Learning Institute for Empowerment and the Institute for Postgraduate Studies.

Melaka will work asMarketing executives, industrial marketers, product development managers, business and marketing strategists, service quality experts, and customer relationship managers.

Intakes for the degree programme at Multimedia University (MMU) are in April, June and November of each year. Multimedia University (MMU) produces top business and accounting students who succeed academically and in their careers.

Furthermore, 97% of Multimedia University (MMU) students are employed within six months of graduation making them the best choice for a successful career in Malaysia. Students may apply for PTPN Loan for the Foundation in Business as well as the diploma & degree programmes.

List of Subjects offered in the Bachelor of Business Administration (Hons.) (Marketing Management)) programme at the Faculty of Business at Multimedia University (MMU) Melaka

Year 1 Marketing Management Degree Subjects at the Faculty of Business at Multimedia University (MMU) Melaka 

A stimulating study environment at Multimedia University (MMU) Cyberjaya

  • Financial Accounting for Managers
  • Information Systems Concepts
  • Mathematics for Managers
  • Fundamental of Marketing
  • English for Business Studies
  • Fundamental of Finance
  • Introductory Macroeconomics
  • Understanding Management
  • Statistics for Managers
  • Fundamental of Business And Entrepreneurship
  • Managing Organisational Behaviour

Year 2 Marketing Management Degree Subjects at the Faculty of Business at Multimedia University (MMU) Melaka 

A technologically advanced learning environment at Multimedia University (MMU)

  • Management Accounting for Managers
  • Introductory Microeconomics
  • English for Business Communication
  • Managing Human Resource
  • Understanding Consumer
  • Psychology
  • Business and Commercial laws
  • Business Information Systems
  • Quality and Operations Management
  • Market Planning and Management
  • Industrial Training

Year 3 Marketing Management Degree Subjects at the Faculty of Business at Multimedia University (MMU) Melaka 

Students at Multimedia University (MMU) have access to some of the latest technology to enhance their learning experience

  • Business Ethics
  • Marketing Research Methods
  • Promotional Marketing
  • Marketing in Service Industries
  • Retailing
  • Management of Strategy
  • Marketing Management Research Project
  • Strategic Management
  • Malaysian Economy
  • Electronic Business

Elective Modules

TWO (2) subjects should be taken from the following:

  • Brand Management
  • International Marketing
  • Marketing and Information Technology
  • Selling and Sales Management
  • Supply Chain Management

The Best Reasons to Study Business & Accounting at Multimedia University (MMU)

97.4 per cent of Multimedia University (MMU) graduates were able to secure employment within six months of completing their studies.

  • Mentoring environment to nurture future professionals who are accountable and hold highly relevant competencies.
  • Core Employability Skills integrated into all programmes
  • Innovative curriculum that embeds Management Analytics components and Entrepreneurial thinking in all programmes
  • Real working assignments for action-based learning that exposes students to the industry
    Collaborations with top companies to provide certification programmes to students
  • The only university in Malaysia with a full-fledged Bloomberg lab for financial analysis
    Industry-recognised lecturers who hold advisory positions with global organisations (UNESCO) Adjunct professors from the industry (Epic Valley, TM)

Multimedia University (MMU) is Top in Malaysia for Business and Accounting Courses

3-floor well-equipped state-of-the-art library at Multimedia University (MMU) Melaka with 24-hour Study area for students

Industries have come to prefer MMU’s Business, Management, Accounting and Finance graduates due to the strength of these two faculties, including:

A host of expert lecturers and specialists

Our teaching staff come from diverse backgrounds, including established corporations. A number of them actively serve as consultants to corporate leaders and managers.

Programmes accredited by MQA as well as various international professional bodies

MMU is recognised by many international professional bodies, including MIA, MICPA, ACCA, CIMA, CPA and ICAEW, ensuring smooth transition into future careers among graduates.

Strong entrepreneurship elements

A technologically advanced learning environment at Multimedia University (MMU)

Besides incorporating entrepreneurship skills in the curriculum, the university has an Entrepreneur Development Centre, which helps students kick-start their businesses. A new lease of entrepreneurship research centre under MMU’s Hub for Innovation Ventures (HiVE) project, INNOlab, features the latest technologies, resources, and networks to boost greater interests for our future entrepreneurs.

Extensively supported by industrial linkages

MMU has partnered with many companies through various Memoranda of Understanding and programmes.

Strong technical proficiency of graduates

Students learn in a multi-cultural collaborative learning environment at Multimedia University (MMU)

All our students are prepared with a solid foundation so that they would be able to find their bearings easily, regardless of what change comes along.

Beyond repeating the textbooks
At MMU, we don’t just rely on existing knowledge – we generate and contribute new knowledge of our own. FOM oversees three Research Centres, (Centre for Business Performance; Centre for Knowledge and Innovation Management; and Centre for Consumer Research and Education), while FOB oversees two (Centre for E-Services, Entrepreneurship and Marketing; Centre for Globalisation and Sustainability Research).

Multimedia University (MMU) Melaka Campus

A conducive study environment at Multimedia University (MMU) Melaka

Located strategically in the vicinity of serene residential areas, booming industrial sites and the scenic Ayer Keroh tourist spot, MMU (Melaka Campus) began as the Institute of Telecommunications and Information Technology (ITTM) established in May 1993.

It currently houses Faculty of Engineering and Technology, Faculty of Information Science and Technology, Faculty of Business, Faculty of Law, Learning Institute for Empowerment and the Institute for Postgraduate Studies.

97% of Multimedia University (MMU) students are employed within six months of graduation*. MMU is truly the choice of ambitious students, where talents are developed and enhanced.

*Source: MOHE Tracer Study & MOE Kemas Kini Status Pekerjaan 2015.

Financial Assistance at Multimedia University (MMU)

Football field at Multimedia University (MMU) Melaka

  • Perbadanan Tabung Pendidikan Tinggi Nasional (PTPTN) is the Malaysian government body offering national educational loan for Malaysian students enrolling for Foundation, Diploma and Degree programmes. Amount of the loan is subject to PTPTN’s approval . PTPN Loan is available for Foundation programmes at Multimedia University (MMU).
  • Skim Prihatin Pendidikan 1Malaysia (SPP1M) or 1Malaysia Education Caring Scheme is additional financial assistance to deserving students to pursue quality degree qualifications in identified disciplines and courses. This additional financial assistance will act as a top-up fund to their existing fun or scholarship.
  • Scholarships are available to deserving students.

Conducive Learning Environment at Multimedia University (MMU)

Multimedia University (MMU) students are taught by qualified and experienced lecturers

Learning goes beyond books. At MMU, you will have all these various facilities and settings that will make learning fun, comfortable, and memorable.

  • Convenient accommodation. A calm and safe base for you to re-energise yourself every day, both on-campus and within walking distance off-campus.
  • Intelligent labs. High-tech labs to boost the teaching and learning process. These are the Innov8 Lab, SiRi Learning Lab, SMART Lab, and an e-Moot Court.
  • Digital Libraries. Well-stocked libraries with print and digital resources to cover your reading needs and habit.
  • Cutting edge mind-set. Surround yourself with like-minded individuals who are seeking for ways to best prepare themselves for a dynamic and challenging future.

    Students at Multimedia University (MMU) have access to some of the latest technology to enhance their learning experience

  • Extensive infrastructure. Computers galore, campus-wide Wi-Fi, 24-hour security, ample parking, food and drink outlets, and many others.
  • Location. Cyberjaya – An intelligent city housing many high-tech firms that could one day become your workplace. Melaka – A city bustling with life and activities that is a wealth of experience to your life.
  • Healthy lifestyle. Multiple sports tracks and fields, indoor sports centres, various courts and pitches, in addition to numerous clubs and societies. Olympic-sized swimming pool A swimming pool fit for champions right in the heart of Cyberjaya.
  • Vibrant Campus Life. Multimedia University (MMU) keeps their beautiful campus exciting with engaging events and going-ons all year round. With over 100 clubs and societies, you can choose to practise martial arts, go dragon boating or attend an anime screening after class is over. Besides engaging with the University’s international community, student exchange programmes are also available to enhance learning experience.

Awards and Achievements for Multimedia University (MMU) Malaysia

Multimedia University MMU’s Team U-Can represented by three Faculty of Management students namely Neo Moon Wei; Alvin Sit Bo Choong; and Chong Shu Jing emerged as First Runners-Up at the Unilever Future Leaders’ League (FLL) 2016

  • 2017 QS World University Rankings by Subject again listed MMU as the No. 1 private university in Malaysia for “Electrical & Electronics Engineering” and “Computer Science & Information Systems”
  • 2017 – Multimedia University (MMU) was awarded the Premier Digital Tech University status by the Ministry of Higher Education (MOHE), in recognition of its achievements and dedication in offering top-notch digital technology courses, and in doing so ensuring the continued supply of highly-skilled graduates needed by the digital economy locally and globally.
  • 2017 – Multimedia University (MMU), together with seven other higher learning institutions have been awarded the self-accreditation status by the Malaysian Qualifications Agency (MQA).
  • Nursyafiqah Azlan from Faculty of Creative Multimedia secures finalist place in Student Focus final of 2017 Sony World Photography Awards
  • Most Entrepreneurial Private University in MOHE Entrepreneurial Award (MEA) 2016

    Yasmin Ahmad Ariffin, from the Faculty of Management, Multimedia University (MMU) was the (Ernst & Young) EY Young Tax Professional of the Year 2016 Malaysia. Yasmin represented Malaysia at the EY Young Tax Professional of the Year international finals.

  • Yasmin Ahmad Ariffin, from the Faculty of Management, Multimedia University (MMU) was the (Ernst & Young) EY Young Tax Professional of the Year 2016 Malaysia. Yasmin represented Malaysia at the EY Young Tax Professional of the Year international finals.
  • 2017 – MMU Faculty of Engineering earns four (4) accolades from the global professional association, Institute of Electrical and Electronics Engineers (IEEE)
  • 2016 – MMU Prosecution Team, composed of four Faculty of Law students emerged as the Champion of the International Humanitarian Law (IHL) Moot Competition Malaysia
  • MMU to Represent Malaysia at Asia Pacific Round of IHL Moot Competition 2017 in Hong Kong
  • 2016 – Ir. Prof. Dr. Sim Kok Swee from Faculty of Engineering and Technology (FET) with his team members, Desmond Kho Teck Kiang, EE Chung Sheng, Victor Teh, Nicholas Koh, Ting Fung Fung and Lim Zheng You had won the Kristal Awards Q2/2016 Telekom Malaysia (TM), for Group Category.
  • 2016 – Multimedia University (MMU) students won three awards in the Degree Category of the Institute of Higher Learning-Multimedia Super Corridor (IHL-MSC) Malaysia Start-up Challenge 2016
  • 2016, two of Faculty of Business (FOB) lecturers, Nurshamimah Samsuddin and Maliza Mohd Nor

    Lecturer from the Faculty of Engineering and Technology (FET ) Multimedia University (MMU), Dr. Ervina Efzan
    Mhd Noor, has won a gold medal at The 8th EUROPEAN Exhibition of Creativity and Innovation (EUROINVENT 2016 ),

    won a Gold Medal in the Invention, Innovation & Design Exposition 2016 (IIDEX 2016) at Universiti Teknologi MARA (UiTM) Lendu, Melaka for their research on Autism Kids: Survivor Quiet Book.

  • 2016 – Three of Faculty of Computing and Informatics (FCI) students won the First Runner Up at the inaugural CIMB Data Science Challenge 2016 held at Malaysia Digital Economy Corporation (MDEC), Cyberjaya. The students, Khor Huai Qian, Hii Yong Lian and Lee Zhen Yong who named their team as MoCHA, won cash prize RM8,000
  • 2016 – MMU professor from Faculty of Engineering, Prof. Dr. Ong Duu Sheng was invited to speak at Policy Forum on ‘Higher education quality and employability: How can Internal Quality Assurance (IQA) contribute?’ at Xiamen, Fujian, China.
  • 2016 – Faculty of Cinematic Art (FCA) student, Thevanesan Kuna Cegeram won the first runner up in

    Multimedia University (MMU) has bagged a total of 12 medals, consisting a big sweep of 9 Golds and 3 Silvers in the 27th International Invention & Innovation Exhibition (ITEX) 2016 on 13 May 2016. ITEX is one of the largest invention exhibitions in the world and is a showcase of the region’s best inventions from Asia and Europe.

    Astro’s Vaannavil Short Film Contest 2016

  • 2016 – MMU professor, Prof. Dr. Murali Raman, the Dean of Faculty of Management (FOM) received the National Award for Outstanding Educator (Management of Information Technology) in the Education Cooperation of Private Universities in Malaysia (EDUCOOP)
  • 2016 – Faculty of Cinematic Art (FCA), Chan Teik Quan through his short ­film entitled ‘Spotlight’, won the Best International Film in Take 21 Film Festival 2016 (formerly known as Toronto Short Film Festival – TSFF) organised at Toronto, Canada. The fi­lm, starring Adam Zainal and Sahira Jeff‑ry, the FCA students, was screened at the Bloor Hot Docs Theatre, Toronto Canada. The festival has received hundreds of submissions from almost every continent on the globe.
  • Multimedia University (MMU) professor, Prof. Dr. Murali Raman, the Dean of Faculty of Management (FOM) received the National Award for Outstanding Educator (Management of Information Technology) in the Education Cooperation of Private Universities in Malaysia (EDUCOOP)

    2016 – MMU lecturer from the Faculty of Engineering and Technology (FET ), Dr. Ervina Efzan Mhd Noor, has won a gold medal at The 8th EUROPEAN Exhibition of Creativity and Innovation (EUROINVENT 2016 ), in Lasi, Romania

  • 2016 – Multimedia University (MMU) has bagged a total of 12 medals, consisting a big sweep of 9 Golds and 3 Silvers in the 27th International Invention & Innovation Exhibition (ITEX) 2016 on 13 May 2016. ITEX is one of the largest invention exhibitions in the world and is a showcase of the region’s best inventions from Asia and Europe.
  • 2015 – Prof. Dr. Wong Hin Yong of Faculty of Engineering was pronounced as the Honoree of the Ten Outstanding Young Malaysian (TOYM) Award 2015
  • Multimedia University (MMU) researcher gained the title of Top Research Scientist Malaysia (TRSM) 2014. Ir. Professor Dr. Sim Kok Swee received the higher recognition from Academic Science Malaysia as Top Research Scientists Malaysia (TRSM) through YB Datuk Dr Ewon Ebin, Minister of Science, Technology and Innovation.

    2015 – The latest mobile apps, Qtix which was invented by MMU students has been listed in the top ten of Asian Tech Startups Website

  • 2015 – Prof. Dr. Ho Chin Kuan of FCI was honored with the prestigious award from the 6th Asia’s Education Excellence Awards for Outstanding Contribution to Education at Singapore.
  • 2015 – MMU Faculty of Creative Multimedia students, Abdullah Amirulamin Hamid won the first prize while Gabriel Zoe Chew won its consolation prize in the Photography Category at Vision Petron; National Student Art Competition 2015 organised by Petron Malaysia.
  • 2015 – Multimedia University (MMU) has officially emerged as one of the seven universities selected to embark into the newest initiatives of training CtoCinternship pilot program by Google Malaysia called Google Ignite.
  • 2015 – Six students from Faculty of Management MMU Cyberjaya emerged as second runner up in

    2017 QS World University Rankings by Subject again listed Multimedia University (MMU) as one of the highest ranked private universities in Malaysia.

    the first Institute of Chartered Accountants in England and Wales (ICAEW) Regional Business Challenge at Connexion@Nexus Bangsar Kuala Lumpur. The team comprising of Beh Chun Chuan, Dursharlmini Sivam, Rita Ling Yann Bing, Seow Qianru, Andrew Wong Theng Fong and Chan Jun Wing stood up among 23 other teams from four ASEAN countries.

  • 2015 – Students from Faculty of Management team won the Tomei Group for “Innovative Youth, Future Business Leader 2.0″competition
  • 2015 – MMU RoboForce teams have won 2nd and 3rd places in Tunnel Escape Robot category in the Robot Games competition
  • MMU successfully walked away with 1 Gold and 11 Silver Award during the 26th International Invention & Innovation Exhibition (ITEX) 2015
  • 2015 – Students Tan Ji Sheng from MMU Cyberjaya and Lee Song from MMU Melaka were crowned

    Multimedia University (MMU) won the Most Entrepreneurial Private University in MOHE Entrepreneurial Award (MEA) 2016

    as first and second runner up champion of Universal Window App Category in The Windows 10 Gam Jam Hackathon. It was organised by Microsoft Student Partners Malaysia (MSP Malaysia) and Microsoft Malaysia

  • Tan Yong Lin from Faculty of Creative Multimedia was announced as one of the category winners in the 2015 Sony World Photography Awards, the world’s biggest photography competition.
    MMU has strengthened its position in the global engineering sector when one of its researcher, Professor Ir. Dr. Sim Kok Swee was appointed as a Fellow of The Institution of Engineering and Technology (IET), effectively commencing on 8 April 2015
  • 2015 – MMU team, consisting of members, Vivian Chua, Eva Low and Nurain Lokman from the

    Multimedia University (MMU) students won 1st Runner Up at CIMB Data Science Challenge 2016

    Faculty of Management, powered to be the championship of the second Deloitte Malaysia Risk Intelligence Challenge Trophy(RICT).

  • MMU Engineering was listed Top 200 of the Quacquarelli Symonds (QS) World University Rankings by Subject 2015 in Electrical and Electronic Engineering
  • 2015 – MMU Researchers won 1 Gold & 11 Silver in International Innovation and Technology Exhibition (ITEX) 2015
  • 2014 – Prof. Dr. Hairul Azhar from Faculty of Engineering was named as one of the Top Research Scientist Malaysia (TRSM) by the Academy of Science Malaysia (ASM)
  • 2014 – MMU researcher gained the title of Top Research Scientist Malaysia (TRSM) 2014. Ir.

    Multimedia University (MMU) students won three awards in the Degree Category of the
    Institute of Higher Learning-Multimedia Super Corridor (IHL-MSC) Malaysia Start-up Challenge 2016.

    Professor Dr. Sim Kok Swee received the higher recognition from Academic Science Malaysia as Top Research Scientists Malaysia (TRSM)

  • 2014 – Dr. Shaista from Faculty of Management research paper, “Comparative study of the performance of Islamic and conventional banks: The case of Malaysia” has been selected by the Emerald Insight journal’s Editorial Team as the Outstanding Paper of 2013
  • 2014 – MMU Team Won the 1st prize in the Big App Challenge 1.0
  • 2014 – MMU Team Won the 1st prize in theMobile Data Hackathon
  • 2014 – MMU RoboForce team headed by Mr. Lim Chee Siong and Mr. Lee Chee Cheong has won the 1st runner-up in the Robo-Soccer competition
  • MMU swept away a total of 16 awards out of 24 awards contested at the “Filem Festival Pelajar ke-11

    Ir. Prof. Dr. Sim Kok Swee from Multimedia University (MMU) Faculty of Engineering and Technology (FET) with his team members, Desmond Kho Teck Kiang, EE Chung Sheng, Victor Teh, Nicholas Koh, Ting Fung Fung and Lim Zheng You had won the Kristal Awards Q2/2016 Telekom Malaysia (TM), for Group Category

    2014 (FFP11)”.

  • MMU Faculty of Engineering Team Bagged the 1st and 2nd spot at Innovate Malaysia 2014
    2014 – Mr Joseph Emerson Raja, a lecturer from the Faculty of Engineering and Technology has won the silver medal award for his poster in the Innovative Practices in Higher Education Expo 2014 (I-PHEX 2014)
  • 2014 – MMU Student, Hon Siong Chong, was selected to be part of the Google Student Ambassador Program
  • MMU lecturer, Dr. Tan Wooi Nee from the Faculty of Engineering was awarded the Best Paper Award at the 2014 International Conference on Digital Image Processing (ICDIP 2014), that was held in Athens, Greece.
  • MMU Students & Alumni Won in AngelHack 2014
  • Dr. Deepak Kumar from the Faculty of Engineering was awarded the “Mahatma Gandhi Pravasi

    Multimedia University (MMU) Faculty of Cinematic Art (FCA), Chan Teik Quan through his short ­film entitled ‘Spotlight’, won the Best International Film in Take 21 Film Festival 2016 (formerly known as Toronto Short Film Festival – TSFF) organised at Toronto, Canada.

    Samman – 2014” Award in New Delhi, for his outstanding research and book publication, which gained the recognition in India.

  • A student of Faculty of Engineering & Technology, Ms. Losini a/p Amarasan has won the Material Lecture Competition 2014 (MLC 2014)
  • MMU won 6 gold and 6 silver awards for the 12 products showcased in the 25th International Invention, Innovation and Technology Exhibition (ITEX) 2014.
  • MMU has gained the recognition as One of Asia’s Best Private Education Institutes by World Consulting & Research Corporation (WCRC) 2014.
  • MMU is listed in the Top 200 QS World University Rankings by Subject in Computer Science & Information System 2014
  • 2013 – MMU Won 3 Gold & 4 Silver in International Invention, Innovation and Technology

    Multimedia University (MMU) RoboForce teams have won 2nd and 3rd places in Tunnel Escape Robot category in the Robot Games competition, which was held on 24th May 2015 in Putrajaya in conjunction with the Festival Belia Putrajaya 2015.

    Exhibition (ITEX) 2013

  • PECIPTA 2013 – MMU won BEST OF THE BEST AWARD, 3 Gold, 4 Silver & 7 Bronze
    In 2012, MMU was awarded the Export Excellence Award (Services) Category II from the Ministry of International Trade and Industry (MITI).
  • 2011 Brand Excellence Award (Services Professional) from the Industry Excellence Award (IEA).
    Industry Excellence Award 2004 – Export Excellence Award in Education.
    According to the QS Asian University Rankings 2012, Multimedia University is the sole Malaysian private university to be ranked among the top 200 in Asia.

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Best Marketing Degree in Malaysia at Top Ranked Multimedia University (MMU) Cyberjaya


Top Ranked Multimedia University (MMU) Cyberjaya, Offers the Best Marketing Degree in Malaysia

Written by EduSpiral Consultant Services. For more information contact 01111408838

The Marketing degree at MMU Cyberjaya is an interrelated course that uses the knowledge in business marketing for the purpose of developing the multimedia industry. Students are nurtured with in-depth understanding of the concept of marketing and marketing communication, while supplemented with the fundamentals in multimedia and ICT. Students may choose to specialise in Service Marketing or Social Marketing.

Students after SPM or O-Levels in Malaysia with at least 5 relevant credits wanting to study at a top ranked university locally and globally for Marketing can enter the Foundation in Management courses at Multimedia University (MMU) in Cyberjaya or Melaka. Upon completion of the recognised 1-year Foundation in Management, students will continue on to the 3-year Bachelor of Marketing (Hons.) Degree. Students may apply for PTPN Loan for the Foundation in Management as well as the degree programmes.

Pre-University students with the relevant results in STPM, A-Levels, SAM, CPU, AUSMAT, etc. can enter directly into Year 1 of the degree programme. 97% of Multimedia University (MMU) students are employed within six months of graduation making them the best choice for a successful career in Malaysia.

For more information contact 01111408838

Please fill up the form for more information. If you do not give your mobile number or full name as in IC, your query will not be answered. Please make sure you give a correct email address and check your email including the SPAM or JUNK email folder within 48 hours as we will email you the information. 

First Rate Bachelor of Marketing (Hons.) Degree Course in Malaysia at Award-Winning Multimedia University (MMU) Cyberjaya

Students learn in a multi-cultural collaborative learning environment at Multimedia University (MMU)

The three-year BBA programme majoring in Marketing with Multimedia from the Faculty of Management at Multimedia University (MMU) Cyberjaya is an interrelated course that uses the knowledge in business marketing for the purpose of developing the multimedia industry. Students are nurtured with in-depth understanding of the concept of marketing and marketing communication, while supplemented with the fundamentals in multimedia and ICT.

The three-year programme will imbue students with leadership values and an understanding of the fundamentals of marketing in the digital age, as well as the application of multimedia and ICT for marketing and communication for various business organisations.

Top students from all over Malaysia choose to study at Multimedia University (MMU) Cyberjaya

Career Prospects for Marketing graduates from Multimedia University (MMU) Cyberjaya include jobs as Executives and Managers for Marketing, Promotions, Sales, Business Development, Education and Outreach-Centric Organisations.

Multimedia University (MMU) is ranked 179th in Asia according to Quacquarelli Symonds (QS) World University rankings for 2018. Having won hundreds of awards, Multimedia University (MMU) offers the best Bachelor of Marketing (Hons.) degree in Malaysia that’s affordable. Students may apply for PTPN Loan for the Foundation in Management as well as the degree programmes.

Multimedia University (MMU) won the “Most Entrepreneurial Private University in MOHE

Library at Multimedia University (MMU) Cyberjaya

Entrepreneurial Award (MEA) 2016″.  MMU’s Team U-Can represented by three Faculty of Management students namely Neo Moon Wei; Alvin Sit Bo Choong; and Chong Shu Jing emerged as First Runners-Up at the Unilever Future Leaders’ League (FLL) 2016

Yasmin Ahmad Ariffin, from the Faculty of Management, Multimedia University (MMU) was the (Ernst &Young) EY Young Tax Professional of the Year 2016 Malaysia. Yasmin represented Malaysia at the EY Young Tax Professional of the Year international finals. Muhammad Irfan bin Abd Ghapa, was a Top 10 Finalist for 2015.

Students from the Faculty of Management, emerged Champions in the Deloitte Malaysia Risk Intelligence

A technologically advanced learning environment at Multimedia University (MMU)

Challenge Trophy(RICT) 2015.  Six students from Faculty of Management MMU Cyberjaya emerged as second runner up in the first Institute of Chartered Accountants in England and Wales (ICAEW) Regional Business Challenge 2015 competing against 23 other teams from four ASEAN countries. Students from Faculty of Management team also won the Tomei Group for “Innovative Youth, Future Business Leader 2.0″competition 2015.

List of Subjects offered in the Bachelor of Marketing (Hons.) Degree at Multimedia University (MMU) at Cyberjaya

Year 1 Marketing Degree Subjects at the Faculty of Management at Multimedia University (MMU) Cyberjaya

97.4 per cent of Multimedia University (MMU) graduates were able to secure employment within six months of completing their studies.

  • Organisational Behaviour
  • Elective 1
  • Management
  • Managerial Mathematics
  • Information Systems and Multimedia
  • Principles of Financial Accounting
  • Microeconomics
  • Macroeconomics
  • English for Business Communication
  • Principles of Management Accounting
  • Managerial Statistics
  • Financial Management
  • Fundamental of Marketing
  • English for Business Studies
  • E-Commerce

Year 2 Marketing Degree Subjects at the Faculty of Management at Multimedia University (MMU) Cyberjaya

A vibrant university lifestyle at Multimedia University (MMU) Cybjerjaya

  • Research Methodology
  • Technology and Innovations Marketing
  • Integrated Marketing Communication
  • Specialisation 1
  • Programming for Business Application
  • Consumer Behaviour
  • Sales and Professional Selling Management
  • Marketing Channel Management
  • Internet Marketing
  • Business to Business Marketing
  • Product Planning and Management

Year 3 Marketing Degree Subjects at the Faculty of Management at Multimedia University (MMU) Cyberjaya

Multimedia University (MMU) Cyberjaya 80-Hectare campus is equipped with various intelligent features such as multimedia learning facilities, intelligent building systems, a digital library, and an integrated campus management system designed to nurture innovative management graduates.

  • Retail Marketing
  • Specialisation 2
  • Specialisation 3
  • Elective 2
  • Business Law
  • Marketing Strategy
  • Marketing Research
  • Seminar in Web Marketing
  • Global Marketing
  • Industrial Training

Elective Modules

  • Psychology
  • Leadership
  • Project Management
  • Personal Finance
  • Labor Economics
  • Tourism Management

Specialisation in Service Marketing

  • Specialisation 1: Internal Marketing

    Multimedia University (MMU) Cyberjaya Campus

  • Specialisation 2: Event Marketing
  • Specialisation 3: Relationship Marketing

Specialisation in Social Marketing

  • Specialisation 1: Corporate Social Responsibility
  • Specialisation 2: Not for Profit (NOP) Marketing
  • Specialisation 3: Ethnocentrism Marketing

The Best Reasons to Study Business & Accounting at Multimedia University (MMU)

Intelligent Learning Lab at Multimedia University (MMU)

  • Mentoring environment to nurture future professionals who are accountable and hold highly relevant competencies.
  • Core Employability Skills integrated into all programmes
  • Innovative curriculum that embeds Management Analytics components and Entrepreneurial thinking in all programmes
  • Real working assignments for action-based learning that exposes students to the industry
    Collaborations with top companies to provide certification programmes to students
  • The only university in Malaysia with a full-fledged Bloomberg lab for financial analysis
    Industry-recognised lecturers who hold advisory positions with global organisations (UNESCO) Adjunct professors from the industry (Epic Valley, TM)

Multimedia University (MMU) is Top in Malaysia for Business and Accounting Courses

Lecture theatre at Multimedia University (MMU) Cyberjaya

Industries have come to prefer MMU’s Business, Management, Accounting and Finance graduates due to the strength of these two faculties, including:

A host of expert lecturers and specialists

Our teaching staff come from diverse backgrounds, including established corporations. A number of them actively serve as consultants to corporate leaders and managers.

Programmes accredited by MQA as well as various international professional bodies

Lecture theatre at Multimedia University (MMU) Cyberjaya

MMU is recognised by many international professional bodies, including MIA, MICPA, ACCA, CIMA, CPA and ICAEW, ensuring smooth transition into future careers among graduates.

Strong entrepreneurship elements
Besides incorporating entrepreneurship skills in the curriculum, the university has an Entrepreneur Development Centre, which helps students kick-start their businesses. A new lease of entrepreneurship research centre under MMU’s Hub for Innovation Ventures (HiVE) project, INNOlab, features the latest technologies, resources, and networks to boost greater interests for our future entrepreneurs.

Extensively supported by industrial linkages

An active university life at Multimedia University (MMU) Cyberjaya

MMU has partnered with many companies through various Memoranda of Understanding and programmes.

Strong technical proficiency of graduates
All our students are prepared with a solid foundation so that they would be able to find their bearings easily, regardless of what change comes along.

Beyond repeating the textbooks
At MMU, we don’t just rely on existing knowledge – we generate and contribute new knowledge of our own. FOM oversees three Research Centres, (Centre for Business Performance; Centre for Knowledge and Innovation Management; and Centre for Consumer Research and Education), while FOB oversees two (Centre for E-Services, Entrepreneurship and Marketing; Centre for Globalisation and Sustainability Research).

Multimedia University (MMU) Faculty of Management (Cyberjaya)

Multimedia University (MMU) is ranked 179th in Asia according to Quacquarelli Symonds (QS) World University rankings for 2018

Established in 1997 in the Melaka campus, the Faculty of Management (FOM) initially offered only four degree programmes. In 1999, the faculty moved to the Cyberjaya campus. Currently, FOM has 125 lecturers with decades of accumulated experience in both academia and the industry.

Sprawled over 808,440 square metres and housing 28 academic and support buildings, the Cyberjaya campus is home to the Faculty of Management. It is MMU’s second campus and hosts about 6,600 students inclusive of 1,085 international students.

97% of Multimedia University (MMU) students are employed within six months of graduation*. MMU is truly the choice of ambitious students, where talents are developed and enhanced.

*Source: MOHE Tracer Study & MOE Kemas Kini Status Pekerjaan 2015.

Financial Assistance at Multimedia University (MMU)

Top students from all over Malaysia choose to study at Multimedia University (MMU) Cyberjaya

  • Perbadanan Tabung Pendidikan Tinggi Nasional (PTPTN) is the Malaysian government body offering national educational loan for Malaysian students enrolling for Foundation, Diploma and Degree programmes. Amount of the loan is subject to PTPTN’s approval . PTPN Loan is available for Foundation programmes at Multimedia University (MMU).
  • Skim Prihatin Pendidikan 1Malaysia (SPP1M) or 1Malaysia Education Caring Scheme is additional financial assistance to deserving students to pursue quality degree qualifications in identified disciplines and courses. This additional financial assistance will act as a top-up fund to their existing fun or scholarship.
  • Scholarships are available to deserving students.

Conducive Learning Environment at Multimedia University (MMU)

Football field at Multimedia University (MMU) Cyberjaya

Learning goes beyond books. At MMU, you will have all these various facilities and settings that will make learning fun, comfortable, and memorable.

  • Convenient accommodation. A calm and safe base for you to re-energise yourself every day, both on-campus and within walking distance off-campus.
  • Intelligent labs. High-tech labs to boost the teaching and learning process. These are the Innov8 Lab, SiRi Learning Lab, SMART Lab, and an e-Moot Court.
  • Digital Libraries. Well-stocked libraries with print and digital resources to cover your reading needs and habit.
  • Cutting edge mind-set. Surround yourself with like-minded individuals who are seeking for ways to best prepare themselves for a dynamic and challenging future.

    Olympic size swimming pool at Multimedia University (MMU) Cyberjaya

  • Extensive infrastructure. Computers galore, campus-wide Wi-Fi, 24-hour security, ample parking, food and drink outlets, and many others.
  • Location. Cyberjaya – An intelligent city housing many high-tech firms that could one day become your workplace. Melaka – A city bustling with life and activities that is a wealth of experience to your life.
  • Healthy lifestyle. Multiple sports tracks and fields, indoor sports centres, various courts and pitches, in addition to numerous clubs and societies. Olympic-sized swimming pool A swimming pool fit for champions right in the heart of Cyberjaya.
  • Vibrant Campus Life. Multimedia University (MMU) keeps their beautiful campus exciting with engaging events and going-ons all year round. With over 100 clubs and societies, you can choose to practise martial arts, go dragon boating or attend an anime screening after class is over. Besides engaging with the University’s international community, student exchange programmes are also available to enhance learning experience.

Awards and Achievements for Multimedia University (MMU) Malaysia

Multimedia University MMU’s Team U-Can represented by three Faculty of Management students namely Neo Moon Wei; Alvin Sit Bo Choong; and Chong Shu Jing emerged as First Runners-Up at the Unilever Future Leaders’ League (FLL) 2016

  • Multimedia University (MMU) is ranked 179th in Asia according to Quacquarelli Symonds (QS) World University rankings for 2018.
  • 2017 QS World University Rankings by Subject again listed MMU as the No. 1 private university in Malaysia for “Electrical & Electronics Engineering” and “Computer Science & Information Systems”
  • 2017 – Multimedia University (MMU) was awarded the Premier Digital Tech University status by the Ministry of Higher Education (MOHE), in recognition of its achievements and dedication in offering top-notch digital technology courses, and in doing so ensuring the continued supply of highly-skilled graduates needed by the digital economy locally and globally.
  • 2017 – Multimedia University (MMU), together with seven other higher learning institutions have been awarded the self-accreditation status by the Malaysian Qualifications Agency (MQA).
  • Yasmin Ahmad Ariffin, from the Faculty of Management, Multimedia University (MMU) was the (Ernst & Young) EY Young Tax Professional of the Year 2016 Malaysia. Yasmin represented Malaysia at the EY Young Tax Professional of the Year international finals.

    Nursyafiqah Azlan from Faculty of Creative Multimedia secures finalist place in Student Focus final of 2017 Sony World Photography Awards

  • Foundation in Engineering & Technology Senior Lecturer from MMU Melaka, Dr. Ervina Efzan Mhd Noor won Second Place for Green Innovation Category at the Melaka Green Award 2017 through her innovation in Banana Stem Glass Project.
  • 2017- MMU Melaka Campus secured the Second Place for Green Practice Category Award in the Melaka Green Award 2017.
  • Most Entrepreneurial Private University in MOHE Entrepreneurial Award (MEA) 2016
  • Yasmin Ahmad Ariffin, from the Faculty of Management, Multimedia University (MMU) was the (Ernst & Young) EY Young Tax Professional of the Year 2016 Malaysia. Yasmin represented Malaysia at the EY Young Tax Professional of the Year international finals.
  • 2017 – MMU Faculty of Engineering earns four (4) accolades from the global professional association,

    Multimedia University (MMU) Cyberjaya Engineering Student won the 2016 IEEE Malaysia ComSoc/VTS Joint Chapter Outstanding Dissertation Award

    Institute of Electrical and Electronics Engineers (IEEE)

  • 2016 – MMU Prosecution Team, composed of four Faculty of Law students emerged as the Champion of the International Humanitarian Law (IHL) Moot Competition Malaysia
  • MMU to Represent Malaysia at Asia Pacific Round of IHL Moot Competition 2017 in Hong Kong
  • 2016 – Ir. Prof. Dr. Sim Kok Swee from Faculty of Engineering and Technology (FET) with his team members, Desmond Kho Teck Kiang, EE Chung Sheng, Victor Teh, Nicholas Koh, Ting Fung Fung and Lim Zheng You had won the Kristal Awards Q2/2016 Telekom Malaysia (TM), for Group Category.
  • 2016 – Multimedia University (MMU) students won three awards in the Degree Category of the Institute of Higher Learning-Multimedia Super Corridor (IHL-MSC) Malaysia Start-up Challenge 2016
  • 2016, two of Faculty of Business (FOB) lecturers, Nurshamimah Samsuddin and Maliza Mohd Nor

    Lecturer from the Faculty of Engineering and Technology (FET ) Multimedia University (MMU), Dr. Ervina Efzan
    Mhd Noor, has won a gold medal at The 8th EUROPEAN Exhibition of Creativity and Innovation (EUROINVENT 2016 ),

    won a Gold Medal in the Invention, Innovation & Design Exposition 2016 (IIDEX 2016) at Universiti Teknologi MARA (UiTM) Lendu, Melaka for their research on Autism Kids: Survivor Quiet Book.

  • 2016 – Three of Faculty of Computing and Informatics (FCI) students won the First Runner Up at the inaugural CIMB Data Science Challenge 2016 held at Malaysia Digital Economy Corporation (MDEC), Cyberjaya. The students, Khor Huai Qian, Hii Yong Lian and Lee Zhen Yong who named their team as MoCHA, won cash prize RM8,000
  • 2016 – MMU professor from Faculty of Engineering, Prof. Dr. Ong Duu Sheng was invited to speak at Policy Forum on ‘Higher education quality and employability: How can Internal Quality Assurance (IQA) contribute?’ at Xiamen, Fujian, China.
  • 2016 – Faculty of Cinematic Art (FCA) student, Thevanesan Kuna Cegeram won the first runner up in

    Multimedia University (MMU) has bagged a total of 12 medals, consisting a big sweep of 9 Golds and 3 Silvers in the 27th International Invention & Innovation Exhibition (ITEX) 2016 on 13 May 2016. ITEX is one of the largest invention exhibitions in the world and is a showcase of the region’s best inventions from Asia and Europe.

    Astro’s Vaannavil Short Film Contest 2016

  • 2016 – MMU professor, Prof. Dr. Murali Raman, the Dean of Faculty of Management (FOM) received the National Award for Outstanding Educator (Management of Information Technology) in the Education Cooperation of Private Universities in Malaysia (EDUCOOP)
  • 2016 – Faculty of Cinematic Art (FCA), Chan Teik Quan through his short ­film entitled ‘Spotlight’, won the Best International Film in Take 21 Film Festival 2016 (formerly known as Toronto Short Film Festival – TSFF) organised at Toronto, Canada. The fi­lm, starring Adam Zainal and Sahira Jeff‑ry, the FCA students, was screened at the Bloor Hot Docs Theatre, Toronto Canada. The festival has received hundreds of submissions from almost every continent on the globe.
  • Multimedia University (MMU) professor, Prof. Dr. Murali Raman, the Dean of Faculty of Management (FOM) received the National Award for Outstanding Educator (Management of Information Technology) in the Education Cooperation of Private Universities in Malaysia (EDUCOOP)

    2016 – MMU lecturer from the Faculty of Engineering and Technology (FET ), Dr. Ervina Efzan Mhd Noor, has won a gold medal at The 8th EUROPEAN Exhibition of Creativity and Innovation (EUROINVENT 2016 ), in Lasi, Romania

  • 2016 – Multimedia University (MMU) has bagged a total of 12 medals, consisting a big sweep of 9 Golds and 3 Silvers in the 27th International Invention & Innovation Exhibition (ITEX) 2016 on 13 May 2016. ITEX is one of the largest invention exhibitions in the world and is a showcase of the region’s best inventions from Asia and Europe.
  • 2015 – Prof. Dr. Wong Hin Yong of Faculty of Engineering was pronounced as the Honoree of the Ten Outstanding Young Malaysian (TOYM) Award 2015
  • Multimedia University (MMU) researcher gained the title of Top Research Scientist Malaysia (TRSM) 2014. Ir. Professor Dr. Sim Kok Swee received the higher recognition from Academic Science Malaysia as Top Research Scientists Malaysia (TRSM) through YB Datuk Dr Ewon Ebin, Minister of Science, Technology and Innovation.

    2015 – The latest mobile apps, Qtix which was invented by MMU students has been listed in the top ten of Asian Tech Startups Website

  • 2015 – Prof. Dr. Ho Chin Kuan of FCI was honored with the prestigious award from the 6th Asia’s Education Excellence Awards for Outstanding Contribution to Education at Singapore.
  • 2015 – MMU Faculty of Creative Multimedia students, Abdullah Amirulamin Hamid won the first prize while Gabriel Zoe Chew won its consolation prize in the Photography Category at Vision Petron; National Student Art Competition 2015 organised by Petron Malaysia.
  • 2015 – Multimedia University (MMU) has officially emerged as one of the seven universities selected to embark into the newest initiatives of training CtoCinternship pilot program by Google Malaysia called Google Ignite.
  • 2015 – Six students from Faculty of Management MMU Cyberjaya emerged as second runner up in

    2017 QS World University Rankings by Subject again listed Multimedia University (MMU) as one of the highest ranked private universities in Malaysia.

    the first Institute of Chartered Accountants in England and Wales (ICAEW) Regional Business Challenge at Connexion@Nexus Bangsar Kuala Lumpur. The team comprising of Beh Chun Chuan, Dursharlmini Sivam, Rita Ling Yann Bing, Seow Qianru, Andrew Wong Theng Fong and Chan Jun Wing stood up among 23 other teams from four ASEAN countries.

  • 2015 – Students from Faculty of Management team won the Tomei Group for “Innovative Youth, Future Business Leader 2.0″competition
  • 2015 – MMU RoboForce teams have won 2nd and 3rd places in Tunnel Escape Robot category in the Robot Games competition
  • MMU successfully walked away with 1 Gold and 11 Silver Award during the 26th International Invention & Innovation Exhibition (ITEX) 2015
  • 2015 – Students Tan Ji Sheng from MMU Cyberjaya and Lee Song from MMU Melaka were crowned

    Multimedia University (MMU) won the Most Entrepreneurial Private University in MOHE Entrepreneurial Award (MEA) 2016

    as first and second runner up champion of Universal Window App Category in The Windows 10 Gam Jam Hackathon. It was organised by Microsoft Student Partners Malaysia (MSP Malaysia) and Microsoft Malaysia

  • Tan Yong Lin from Faculty of Creative Multimedia was announced as one of the category winners in the 2015 Sony World Photography Awards, the world’s biggest photography competition.
    MMU has strengthened its position in the global engineering sector when one of its researcher, Professor Ir. Dr. Sim Kok Swee was appointed as a Fellow of The Institution of Engineering and Technology (IET), effectively commencing on 8 April 2015
  • 2015 – MMU team, consisting of members, Vivian Chua, Eva Low and Nurain Lokman from the

    Multimedia University (MMU) students won 1st Runner Up at CIMB Data Science Challenge 2016

    Faculty of Management, powered to be the championship of the second Deloitte Malaysia Risk Intelligence Challenge Trophy(RICT).

  • MMU Engineering was listed Top 200 of the Quacquarelli Symonds (QS) World University Rankings by Subject 2015 in Electrical and Electronic Engineering
  • 2015 – MMU Researchers won 1 Gold & 11 Silver in International Innovation and Technology Exhibition (ITEX) 2015
  • 2014 – Prof. Dr. Hairul Azhar from Faculty of Engineering was named as one of the Top Research Scientist Malaysia (TRSM) by the Academy of Science Malaysia (ASM)
  • 2014 – MMU researcher gained the title of Top Research Scientist Malaysia (TRSM) 2014. Ir.

    Multimedia University (MMU) students won three awards in the Degree Category of the
    Institute of Higher Learning-Multimedia Super Corridor (IHL-MSC) Malaysia Start-up Challenge 2016.

    Professor Dr. Sim Kok Swee received the higher recognition from Academic Science Malaysia as Top Research Scientists Malaysia (TRSM)

  • 2014 – Dr. Shaista from Faculty of Management research paper, “Comparative study of the performance of Islamic and conventional banks: The case of Malaysia” has been selected by the Emerald Insight journal’s Editorial Team as the Outstanding Paper of 2013
  • 2014 – MMU Team Won the 1st prize in the Big App Challenge 1.0
  • 2014 – MMU Team Won the 1st prize in theMobile Data Hackathon
  • 2014 – MMU RoboForce team headed by Mr. Lim Chee Siong and Mr. Lee Chee Cheong has won the 1st runner-up in the Robo-Soccer competition
  • MMU swept away a total of 16 awards out of 24 awards contested at the “Filem Festival Pelajar ke-11

    Ir. Prof. Dr. Sim Kok Swee from Multimedia University (MMU) Faculty of Engineering and Technology (FET) with his team members, Desmond Kho Teck Kiang, EE Chung Sheng, Victor Teh, Nicholas Koh, Ting Fung Fung and Lim Zheng You had won the Kristal Awards Q2/2016 Telekom Malaysia (TM), for Group Category

    2014 (FFP11)”.

  • MMU Faculty of Engineering Team Bagged the 1st and 2nd spot at Innovate Malaysia 2014
    2014 – Mr Joseph Emerson Raja, a lecturer from the Faculty of Engineering and Technology has won the silver medal award for his poster in the Innovative Practices in Higher Education Expo 2014 (I-PHEX 2014)
  • 2014 – MMU Student, Hon Siong Chong, was selected to be part of the Google Student Ambassador Program
  • MMU lecturer, Dr. Tan Wooi Nee from the Faculty of Engineering was awarded the Best Paper Award at the 2014 International Conference on Digital Image Processing (ICDIP 2014), that was held in Athens, Greece.
  • MMU Students & Alumni Won in AngelHack 2014
  • Dr. Deepak Kumar from the Faculty of Engineering was awarded the “Mahatma Gandhi Pravasi

    Multimedia University (MMU) Faculty of Cinematic Art (FCA), Chan Teik Quan through his short ­film entitled ‘Spotlight’, won the Best International Film in Take 21 Film Festival 2016 (formerly known as Toronto Short Film Festival – TSFF) organised at Toronto, Canada.

    Samman – 2014” Award in New Delhi, for his outstanding research and book publication, which gained the recognition in India.

  • A student of Faculty of Engineering & Technology, Ms. Losini a/p Amarasan has won the Material Lecture Competition 2014 (MLC 2014)
  • MMU won 6 gold and 6 silver awards for the 12 products showcased in the 25th International Invention, Innovation and Technology Exhibition (ITEX) 2014.
  • MMU has gained the recognition as One of Asia’s Best Private Education Institutes by World Consulting & Research Corporation (WCRC) 2014.
  • MMU is listed in the Top 200 QS World University Rankings by Subject in Computer Science & Information System 2014
  • 2013 – MMU Won 3 Gold & 4 Silver in International Invention, Innovation and Technology

    Multimedia University (MMU) RoboForce teams have won 2nd and 3rd places in Tunnel Escape Robot category in the Robot Games competition, which was held on 24th May 2015 in Putrajaya in conjunction with the Festival Belia Putrajaya 2015.

    Exhibition (ITEX) 2013

  • PECIPTA 2013 – MMU won BEST OF THE BEST AWARD, 3 Gold, 4 Silver & 7 Bronze
    In 2012, MMU was awarded the Export Excellence Award (Services) Category II from the Ministry of International Trade and Industry (MITI).
  • 2011 Brand Excellence Award (Services Professional) from the Industry Excellence Award (IEA).
    Industry Excellence Award 2004 – Export Excellence Award in Education.
    According to the QS Asian University Rankings 2012, Multimedia University is the sole Malaysian private university to be ranked among the top 200 in Asia.

EduSpiral Consultant Services- Your Personal Online Education Advisor

Established since 2009, EduSpiral Consultant Services helps provide information and counselling on courses and universities in Malaysia.

EduSpiral Consultant Services represents the best colleges and universities in Malaysia offering a

I went for the EduSpiral Education Fair and gained a lot of information. After the fair, EduSpiral even arranged to take me around for a campus tour, assisted me with application and accommodation as well. Nixonn Cheong, Engineering at UCSI University

I went for the EduSpiral Education Fair and gained a lot of information. After the fair, EduSpiral even arranged to take me around for a campus tour, assisted me with application and accommodation as well.
Nixonn Cheong, Engineering at UCSI University

wide range of choices for students to choose from. These colleges and universities offer value for money in the quality of education and excellent facilities that you get.

These universities and colleges are chosen by EduSpiral because they represent the best in their fields in Malaysia and affordable. EduSpiral provides in-depth information and counseling on their courses so that students are able to make the right choice.

If you are still not sure what to study, please contact us and we will send you a free EduSpiral Career Assessment Form.

Please contact us for more details.

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Best University in Malaysia for Social Media Marketing Degree at Top Ranked Asia Pacific University (APU)


Best UK Dual Award Social Media Marketing Degree Course at the Best University in Malaysia at Award-Winning Asia Pacific University (APU)

Written by EduSpiral Consultant Services. For more information contact 01111408838

Students after SPM or O-Levels can enter into APU’s Flexible Foundation programme for 1 year before continuing on to the Bachelor of Arts (Hons) in Media Marketing with Specialism in Social Media programme at Top Ranked Asia Pacific University (APU) for 3 years. Students after the external Pre-University Programme such as A-Levels, UEC, STPM, SAM, CPU, MUFY or AUSMAT may enter directly into the Degree programme with relevant results.

A Social Media Marketing professional will use each relevant network to connect effectively with their customers. They seek to understand which types of content are going to result in maximum engagement on which networks. From there, you will come up with a strategic plan to engage your company’s  clients or target audience using the relevant social media effectively.

The Dual Degree Programmes are offered through a unique collaborative partnership between Asia Pacific University (APU) and Staffordshire University, United Kingdom, through which Staffordshire accredits undergraduate programmesthat are designed and delivered by APU. On completion of the programme, students will be awarded two undergraduate degree Certificates and Transcripts: one from APU and one from Staffordshire.

Asia Pacific University (APU) is ranked as Excellent or Tier 5 in the SETARA 2013 rating by Malaysian Qualifications Agency (MQA). An impressive 95% of APU’s graduates obtain jobs before graduation. Asia Pacific University is the best choice for students wanting a top UK Dual Award degree in media marketing with social media marketing in Malaysia.

For more information contact 01111408838

Please fill up the form for more information. If you do not give your mobile number or full name as in IC, your query will not be answered. Please make sure you give a correct email address and check your email including the SPAM or JUNK email folder within 48 hours as we will email you the information. 

Top Private University in Malaysia for UK Dual Award Bachelor of Arts (Hons) in Media Marketing with Specialism in Social Media Degree at the Award-Winning Asia Pacific University (APU)

Graduates from Asia Pacific University will receive a UK Dual Award degree from Staffordshire University. An impressive 95% of APU's graduates obtain jobs before graduation.

Graduates from Asia Pacific University will receive a UK Dual Award degree from Staffordshire University. An impressive 95% of APU’s graduates obtain jobs before graduation.

 

The Bachelor of Arts (Hons) in Media Marketing with Specialism in Social Media programme at Asia Pacific University (APU) is specifically

designed to provide:

  • A thorough understanding of the issues relating to effective human computer interaction.
  • A clear appreciation of the user interface and the skills to develop interactive multimedia applications.
  • An opportunity to undertake a major project where the acquired knowledge and research skills will be used to explore an aspect of Social Media with a business context

Year 1 Subjects for the  BA (Hons) in Media Marketing with Specialism in Social Media at Asia Pacific University

EduSpiral explained the courses to me and took me around the university. This helped me to make a better decision. Yoong Sang, IT at Asia Pacific University

EduSpiral explained the courses to me and took me around the university. This helped me to make a better decision.
Yoong Sang, IT at Asia Pacific University

Level 1 is common to both Media awards and is designed to enable you to make an informed choice between these alternatives at Level 2.

This Level introduces you to new media, aspects of Management & Marketing and Multimedia. The skills relevant for business and IT in the workplace are also covered. Important and relevant skills for independent learning are introduced.

Common Modules

  • Audio Visual Technology
  • Business and Communications Skills
  • Computing and IT in the Workplace
  • Digital Image Production
  • Interactive Media and Web Design Technology
  • Introduction to Management
  • Introduction to Theories of Media and Culture
  • Marketing
  • Mass Media to Multimedia
  • Understanding the Press

In addition to the above, all students are also required to successfully complete General Studies modules as stipulated by the Malaysian Qualification Agency, as well as fulfill credit requirements for Co-Curricular Activities.

Year 2 Subjects for the  BA (Hons) in Media Marketing with Specialism in Social Media at Asia Pacific University

Lecturers at Asia Pacific University are highly experienced and qualified

Lecturers at Asia Pacific University are highly experienced and qualified

The three areas of focus at this level are Media, Marketing Communications and Social Media. You will also develop awareness and skills in dealing effectively with customers. All the modules address one or more aspects of these areas.

Independent learning continues in all modules but is a particular focus and requirement in Research Methods.

Common Modules

  • Advertising
  • Media Culture and Society
  • New Creative Media Industries
  • Public Relations
  • Research Methods
  • Script Writing for Radio & TV

    Asia Pacific University has been RATED No. 1 in Asia and Malaysia for its multicultural learning experience by Student Barometer Wave 2014

    Asia Pacific University has been RATED No. 1 in Asia and Malaysia for its multicultural learning experience by Student Barometer Wave 2014

Specialised Modules

  • Advanced Social Media Technologies
  • Communications Audit
  • Customer Lifestyles and Behaviour
  • E-Marketing
  • Interactive Marketing
  • Social Media Campaign Management
  • Social Media Technologies

INTERNSHIP

After the completion of Level 2 students will undertake a short Internship/Industrial Training. This will prepare them for a smooth transition from the classroom to the world of Media Marketing.

Year 3 Subjects for the  BA (Hons) in Media Marketing with Specialism in Social Media at Asia Pacific University

EduSpiral provided a lot of information and took us to to tour the campus and hostel. Jane, Asia Pacific University

EduSpiral provided a lot of information and took us to to tour the campus and hostel.
Jane, Asia Pacific University

The three areas of focus continue with a greater emphasis on strategy and integration. Alongside these are modules which develop specific skills in multimedia and social networking. You also learn about the planning, decision-making, global &

entrepreneurship aspects of marketing and the entertainment industry.

The Media Marketing with Social Media Project develops the academic and practical aspects of your chosen areas of study and reinforces your independent learning skills.

There is a further emphasis of Social Media with the introduction of the Social Media Project module which inculcates students with analytical and problem solving ability in meeting many different situations that require solutions on the use of new emerging media for marketing purpose and brand building.

Common Modules

  • Audiences, Consumption and Technology
  • Copywriting
  • Integrated Marketing Communications
  • Strategic Marketing Planning

Specialised Modules

  • Global Marketing

    I was planning to study in IPTA after STPM but then my parents talked to EduSpiral. They realised the importance of studying at a top award winning university for computing. Mark Siew, Software Engineering at Asia Pacific University

    I was planning to study in IPTA after STPM but then my parents talked to EduSpiral. They realised the importance of studying at a top award winning university for computing.
    Mark Siew, Software Engineering at Asia Pacific University

  • Investigations in Social Media Marketing
  • Law & Ethics in Social Media
  • Marketing Decision Making
  • Public Relations 3.0
  • Social Media Marketing Project
  • Social Media Marketing Strategies

Note: The specialism will appear only in the academic transcript.

Careers in Social Media:

Employment options include:

  • Social Media Strategist
  • Internet Marketer
  • Feature Blogger
  • Communication Specialist
  • Interactive Media Designer
  • Exhibition and Environmental Designer
  • Copywriter
  • Account Planner
  • Creative Director
  • Brand Strategist
  • Strategic Planner

The UK Dual Degree Programmes at Asia Pacific University

Staffordshire University is a top rated university in the UK

Staffordshire University is a top rated university in the UK

The Dual Degree Programmes are offered through a unique collaborative partnership between APU and Staffordshire University, United Kingdom, through which Staffordshire accredits undergraduate programmesthat are designed and delivered by APU. On completion of the programme, students will be awarded two undergraduate degree Certificates and Transcripts: one from APU and one from Staffordshire.

The APU-Staffordshire Dual Degree Programmes are offered under an approved collaboration in accordance with the Code of Practice for the Assurance of Academic Quality and Standards in Higher Education as published by the United Kingdom Quality Assurance Agency’s (QAA).

APU’s academic programmes are all approved by the Ministry of Higher Education of Malaysia and the qualifications are accredited by the Malaysian Qualifications Agency (MQA).

The Computer Science degree programme at Asia Pacific University is specifically designed to provide:

  • Technical knowledge, skills and background in the design and organization of computer systems.
  • The ability to critically evaluate design paradigms, languages, algorithms, and techniques used to develop complex software systems.
  • The ability to evaluate and respond to opportunities for developing and exploiting new technologies.

About Asia Pacific University (APU) in Malaysia

Graduates from Asia Pacific University will receive a UK Dual Award degree from Staffordshire University. An impressive 95% of APU’s graduates obtain jobs before graduation.

APU – Rated No. 1 in Asia and Malaysia for MULTICULTURAL LEARNING EXPERIENCE
(*Student Barometer Wave 2015, ‘Studying with people from other cultures’)

Nurturing Professional for Global Careers – The Asia Pacific University of Technology & Innovation (APU) is amongst Malaysia’s Premier Private Universities, and is where a unique fusion of technology, innovation and creativity works effectively towards preparing professional graduates for significant roles in business and society globally. APU has earned an enviable reputation as an award-winning University through its achievements in winning a host of prestigious awards at international and international levels.

For a full list of Asia Pacific University (APU) awards & achievements, please go to this link.

Soaring Upwards – APU awarded 5-STAR Excellent Rating at SETARA 2017

Asia Pacific University new campus at Technology Park Malaysia, Bukit Jalil in Kuala Lumpur

Asia Pacific University (APU) was announced as among the Highest Rated Emerging Universities in Malaysia, being rated at 5-STAR (EXCELLENT Rating) under the SETARA 2017 Ratings by the Ministry of Higher Education (MOHE). APU has maintained this Excellent Rating in the SETARA 2011, 2013 and now in 2017. SETARA 2017 5-Star Rating was presented by the Minister of Higher Education Malaysia, YB Datuk Seri Idris Jusoh.

5-STARS for APU at QS Stars Rating 2017

Asia Pacific University (APU) received international recognition by Quacquarelli Symonds (QS) in 2017 with APU being awarded 5-Star in four categories of the QS Stars Rating – Teaching, Employability, Facilities and Inclusiveness. The QS Stars rating measures achievements of universities worldwide.

QS Stars is a international rating system which allows students to better understand an institution’s qualities, looking at everything from the employability of graduates, to sports facilities and community engagement.

APU is an “Premier Digital Tech University” – MDEC

Asia Pacific University is ranked Tier 5 or Excellent in the SETARA 2017, 2013 & 2011 and offers students top rated facilities at their new campus

APU was awarded the Premier Digital Tech University status by the Malaysia Digital Economy Corporation (MDEC). APU is recognised for its commitment in offering top-notch digital technology courses and ensuring our highly-skilled graduates continue to flourish and fill future digital job demands locally and globally. Premier Digital Tech University status was awarded by the Minister of Higher Education Malaysia, YB Datuk Seri Idris Jusoh.

Originally established as the Asia Pacific Institute of Information Technology (APIIT) in 1993 and Asia Pacific University College of Technology & Innovation (UCTI) in 2004, APU’s sound approach to nurturing school leavers into qualified professionals has resulted in our graduates being highly sought after by employers.

Asia Pacific University (APU) has a Truly International Community – 11,000 Students from over 110 Countries

With an international student community of more than 11,000 students from more than 110 countries studying in its Malaysian campus, APU offers a truly cosmopolitan learning environment which prepares students well for the global challenges which lie ahead. APU offers a wide range of degrees with Technology as a common core. It is APU’s aim to nurture and encourage innovation through our programmes, with the intention of producing individuals who will learn, adapt and think differently in new and better ways.

 

Strategic Location of Asia Pacific University’s campus in Kuala Lumpur

Alienware lab for Computer Game Development course at Asia Pacific University

The university is strategically located in Technology Park Malaysia, Bukit Jalil. It is near condos and the Bukit Jalil LRT station. A free shuttle bus is provided for students to the LRT station and their accommodation.

Asia Pacific University (APU) has moved  to a new campus which is also located at the safe Technology Park Malaysia. Technology Park Malaysia at Bukit Jalil is the ideal location for this new and contemporary Campus due to its strong positioning as Malaysia’s primary hub for leading-edge and high-tech developments in a wide variety of areas such as Information and Communication Technology, Biotechnology, Microelectronics, Engineering and Broadcasting.

After chatting with EduSpiral on WhatsApp, he met me & my family to take us around the campus & provide further advise on the course.
Zijun, Actuarial Science at Asia Pacific University

TPM is also located in one of the most rapidly developing areas in Kuala Lumpur, and is well served and accessible through major highways, LRT and other forms of public transportation.

The central atrium space of APU’s new campus forms the hub to the building with large communal spaces, multipurpose hall and various other facilities like the large library, computer & engineering labs, lounges and syndicate rooms. Students will enjoy a lifestyle experience through the sports and recreation facilities such as a fitness center as well as basement car parks on campus, among many other exciting facilities.

Financial Aid at Asia Pacific University (APU)

Scholarships and PTPN Loan are available. For details, please contact EduSpiral Consultant Services.

A wide range of affordable hostel accommodation is provided. Free bus shuttles are provided to and from APU and the hostel as well as the Bukit Jalil LRT station.

Muhammad Anis Ur Rehman, Manager, Student Services at Asia Pacific University and APIIT presenting an appreciation gift to Lonnie from EduSpiral Consultant Services

Muhammad Anis Ur Rehman, Manager, Student Services at Asia Pacific University and APIIT presenting an appreciation gift to Lonnie from EduSpiral Consultant Services

Scholarships at APIIT range from 30% to 100% depending on the students’ results in SPM, STPM, UEC, O-Levels, or the A-Levels. Sports Scholarships are also available for State and National Players.

Special scholarships are available for students from East Malaysia – Sabah and Sarawak, to assist them to achieve their educational goals.

APIIT and Asia Pacific University staff will advise and assist students in applying for the PTPN Loan.

Students interested to register at APU may go to this link.

“Asia Pacific University of Technology & Innovation (APU) works closely with EduSpiral Consultant Services in assisting a smooth transfer into our programmes for students from all over Malaysia.

Students who have joined APIIT through EduSpiral are very happy with their services and have found their online advise insightful and valuable. EduSpiral also provides guided tours to our campus and provides students with an in-depth view of the careers in IT, Business, Accounting, Banking and Finance and Engineering enabling them to make sound decisions.”

Muhammad Anis Ur Rehman
Manager, Student Services

EduSpiral Consultant Services- Your Personal Online Education Advisor

Established since 2009, EduSpiral Consultant Services helps provide information and counselling on courses and universities in Malaysia.

I was having problems in transferring to some universities but EduSpiral helped me to get the most exemptions transferring into Asia Pacific University smoothly.
Lester Sia, Graduated from Business Management at Asia Pacific University (APU)

EduSpiral Consultant Services represents the best colleges and universities in Malaysia offering a wide range of choices for students to choose from. These colleges and universities offer value for money in the quality of education and excellent facilities that you get.

These universities and colleges are chosen by EduSpiral because they represent the best in their fields in Malaysia and affordable. EduSpiral provides in-depth information and counseling on their courses so that students are able to make the right choice.

If you are still not sure what to study, please contact us and we will send you a free EduSpiral Career Assessment Form.

Please contact us for more details.

Please fill up the form for more information. If you do not give your mobile number or full name as in IC, your query will not be answered. Please make sure you give a correct email address and check your email including the SPAM or JUNK email folder within 48 hours as we will email you the information. 

Top 10 Universities in Malaysia Best for Marketing Management Courses


Top Private Universities & Colleges in Malaysia Offering the Best Marketing Degree Course

Written by EduSpiral Consultant Services For more information contact 01111408838

After SPM or O-Levels , there are many different business courses for you to choose from and sometimes it can be confusing. Marketing is a popular degree programme in Malaysia and can command high salaries. In order to succeed in the competitive workforce in Malaysia, students must choose the best private universities in Malaysia to study the marketing course.

Students after SPM or O-Levels with at least 5 credits including the relevant subjects may enter the  Foundation in Business  or Foundation in Arts for 1 year before continuing on to the 3-year Marketing degree programme. Pre-University graduates in Malaysia from programmes such as UEC, STPM, A-Levels, SAM, CPU, AUSMAT and others may enter directly into the marketing degree providing they meet the minimum entry requirements.

Marketing is the process of finding out the needs and wants of consumers and being able to deliver the products that satisfy those needs and wants. Marketing includes all of the activities needed to get the product from the producer to the consumer.

It starts with market research to find out the needs, wants and desires of the consumer, how they behave, their buying behaviour and the places they visit most to make their purchases. All of these would include production, advertising, transportation, processing, packaging, and selling — are included in the marketing process.

For more information please contact 01111408838

Please fill up the form for more information. If you do not give your mobile number or full name as in IC, your query will not be answered. Please make sure you give a correct email address and check your email including the SPAM or JUNK email folder within 48 hours as we will email you the information. 

List of Top 10 Private Universities for Marketing Management Degree Course

Our mum asked us to talk to EduSpiral as we did not know what to study. EduSpiral had helped our older sister before. He met us at Taylor's, talked to us and then gave us a tour. Gan twins, Foundation in Arts at Taylor's University

Our mum asked us to talk to EduSpiral as we did not know what to study. EduSpiral had helped our older sister before. He met us at Taylor’s, talked to us and then gave us a tour.
Gan twins, Foundation in Arts at Taylor’s University

The best universities & colleges in Malaysia for Marketing are:

  1. Heriot-Watt University Malaysia
  2. Taylor’s University
  3. Asia Pacific University
  4. Curtin University Sarawak
  5. UCSI University
  6. KDU University College Utropolis Glenmarie
  7. HELP University
  8. First City University College
  9. HELP Academy
  10. Nilai University

Studying Marketing at a Top Private University in Malaysia

My mother whatsapped EduSpiral & he provided vital information to help me make my decision to transfer my diploma. Soon Hong, Marketing at HELP University

My mother whatsapped EduSpiral & he provided vital information to help me make my decision to transfer my diploma.
Soon Hong, Marketing at HELP University

In a report by Jobstreet.com posted on Nov 18, 2016, Sales & Marketing professionals are the Most wanted talent in Asia. great prospects lay ahead for sales, marketing and business development professionals in Asia as hirers show high demand for these specialisations, SEEK Asia’s data shows.

Combined records from JobStreet.com and jobsDB, both under SEEK Asia, reflect the region’s current talent demand for the third quarter period of 2016. Over 16% of vacancies in this region are targeted at the sales and marketing professionals, making it one of the most hard-to-fill segments in Asia.
Meanwhile, Asia’s banking and financial industries post the highest job demands in the region. Current hiring trends also indicate a strong job growth of 5% in the healthcare, medical & pharmaceutical industries

Marketing is an exciting career and most companies need marketing professionals to bring in the profits. Good marketing professionals must have a strategic mindset with a good understanding of consumer behavior.

Potential marketing students should also be outgoing, like interacting with people, and have a strong

Our mum asked us to talk to EduSpiral as we did not know what to study. EduSpiral had helped our older sister before. He met us at Taylor's, talked to us and then gave us a tour. Gan twins, Foundation in Arts at Taylor's University

Our mum asked us to talk to EduSpiral as we did not know what to study. EduSpiral had helped our older sister before. He met us at Taylor’s, talked to us and then gave us a tour.
Gan twins, Foundation in Arts at Taylor’s University

acumen for mathematics as marketing professionals will need to use statistics found in market research to strategise their marketing plans.

Marketing is a form of communication between the brand and and its customers with the goal of selling the product or service to them. Communicating the value of the product or service is a key aspect of marketing. The management process through which goods and services move from concept and finally to the customer.

The marketing process through which goods and services move from concept to the customer. It includes the coordination of four areas called the 4 P’s of marketing:

  1. Product – Identification, selection and development of a product
  2. Price – Determination of its price
  3. Place – Selection of a distribution channel to reach the customer’s place. figuring out placement in order to reach customers. Selecting a distribution channel for the product to reach the customer’s place or a place where the customer can reach the product
  4. Promotion – Development and implementation of a promotional strategy.

Developing a marketing plan is an important way to begin forming this strategy for reaching customers and encouraging them to buy.  Marketing is based on thinking about the business in terms of customer needs and their satisfaction.

Marketing is different from selling because selling is concerned with the tricks and techniques of getting

My mum contacted EduSpiral to help advise me on which course & university to choose as I was quite confused. He took us to visit the universities & helped guide me to make the right choice. Bryan Yap, Foundation in Business at Heriot-Watt University Malaysia

My mum contacted EduSpiral to help advise me on which course & university to choose as I was quite confused. He took us to visit the universities & helped guide me to make the right choice.
Bryan Yap, Foundation in Business at Heriot-Watt University Malaysia

people to exchange their cash for your product. It is not concerned with the values that the exchange is all about. Whereas marketing views the entire business process that includes a tightly integrated effort to discover, create, arouse and satisfy customer needs.

Marketing is the action or business of promoting and selling products or services, including market research and advertising. Marketing is the science and art of exploring, creating, and delivering value to satisfy the needs of a target market at a profit.

Marketing identifies unfulfilled needs and desires. It defines, measures and quantifies the size of the identified market and the profit potential. It pinpoints which segments the company is capable of serving best and it designs and promotes the appropriate products and services.

In other words, marketing has less to do with getting customers to pay for your product as it does

I was confused which university to choose for my studies and contacted EduSpiral. He provided facts & evidence to help me make the right choice. Vivian Chua, Actuarial Science at UCSI University

I was confused which university to choose for my studies and contacted EduSpiral. He provided facts & evidence to help me make the right choice.
Vivian Chua, Actuarial Science at UCSI University

developing a demand for that product and fulfilling the customer’s needs. Good marketing professionals are always in demand in Malaysia and can command high salaries. Many universities in Malaysia offer the degree in marketing therefore it can be confusing to choose the best university that fits you.

Not all universities and marketing programmes are the same. It is important to choose the best university that fits your needs and career goals. The university should be reputable with many years of experience, ample facilities, experienced lecturers, English-speaking student environment, and an international environment.

After SPM, UEC, O-Levels, A-Levels or STPM , students who like maths, strategy, interacting with people and an active job environment can choose to study marketing. A career in Marketing in Malaysia can bring a high salary if you are good. To be successful in the competitive world of marketing career, students must choose the best universities in Malaysia to study the marketing degree course.

What Subjects You Will Study in the Marketing Degree Course at Top Private Universities in Malaysia

It is important that when choosing the right university to study at, you should look at the subjects offered. Many students make the mistake in assuming that subjects for courses are the same at all universities.

  • EduSpiral has given me great advise to choose the right course. Jun Sern, KDU University College

    EduSpiral has given me great advise to choose the right course.
    Jun Sern, KDU University College

    Understanding the Consumer

  • Services Marketing
  • Marketing in Society
  • Marketing Communications
  • Marketing and Globalisation
  • Marketing Intelligence and Research
  • B2B Marketing
  • E-Marketing
  • Delivering Customer Value
  • Customer Lifestyle and Behavior
  • Brand Management
  • Building Customer Relationship
  • Global Marketing
  • Innovation Management and New Product Development
  • Investigations in Marketing Management
  • Marketing Decision Making
  • Marketing Management Project
  • Marketing People, Places and Performance
  • Retail Marketing Management
  • Strategic Marketing Planning
  • One to One Marketing
  • Business Research Methods
  • Relationship Marketing
  • Strategic Marketing
  • Current Issues in Marketing
  • Marketing Promotion

Career Prospects for Marketing Professionals in Malaysia

After I finished my SPM, I felt confused about my further study. Because of Eduspiral, I am able to pursue my studies at Asia Pacific University. Eduspiral, was so patient to answer all my questions and even brought me to visit the university when I went to KL alone. Jeremy Lee, APU scholarship student

After I finished my SPM, I felt confused about my further study. Because of Eduspiral, I am able to pursue my studies at Asia Pacific University. Eduspiral, was so patient to answer all my questions and even brought me to visit the university when I went to KL alone. Jeremy Lee, APU scholarship student

Marketing graduates can work in almost any industry such as health care, advertising, IT, insurance, banking, health products, food & beverage, hospitality, travel & tourism, fashion, education, construction, property, and more.

They can begin work as executives in marketing, customer service, FMCG, business development, public relations, market research, retail management, consultants, account servicing, sales, and more.

With knowledge of marketing in both domestic and international markets, you can aspire to be a professional in marketing management, marketing research, public relations and promotions activities, sales management and sales.

Good marketing professionals can earn a lot when they become marketing managers, directors, or as Vice-President.

Top marketing professionals in Malaysia can earn from RM5000-RM20,000 or more a month.

Average Salary for Marketing & Sales Professionals in Malaysia according to the Robert Walters Salary Report

ROLE     CONSUMER IT&T/INDUSTRIAL
Managing Director 360 – 550k 360 – 550k
Sales Director 300 – 504k 240 – 420k
Marketing Director 312 – 460k 240 – 450k
Communications Director 180 – 265k 180 – 265k
Marketing Manager 180 – 264k 144 – 240k
Communications Manager 108 – 156k 84 – 120k
Market Research Manager 84 – 132k 84 – 130k
Public Relations Manager 72 – 132k 72 – 120k
Sales Manager 72 – 126k 84 – 125k
Business Development Manager 72 – 120k 72 – 180k
Retail Operations Manager 72 – 120k 72 – 120k
Trade Marketing Manager 72 – 120k 72 – 130k
Account Manager 72 – 102k 72 – 102k
Brand Manager 72 – 108k 72 – 102k
Digital Marketing Manager 72 – 108k 72 – 140k
Customer Service Manager 60 – 96k 60 – 96k
NB: Figures are basic salaries exclusive of benefits/bonuses unless otherwise specified

Nature of work of Marketing Professionals in Malaysia

EduSpiral helped me to transfer my business diploma into UCSI University. He had advised me to go for a university with an English-speaking environment so that I can improve myself. Kwang Wei, Business graduate from UCSI University

EduSpiral helped me to transfer my business diploma into UCSI University. He had advised me to go for a university with an English-speaking environment so that I can improve myself.
Kwang Wei, Business graduate from UCSI University

The work of a Marketing Professional in Malaysia is varied and includes Advertising, marketing, promotions, public relations, and sales managers coordinate their companies’ market research, marketing strategy, sales, advertising, promotion, pricing, product development, and public relations activities.

Marketing professionals need to be able to work under pressure, adapt quickly to competition, be creative and strategic.

Marketing executives aim to maximise profits through developing sales strategies that match customer requirements and by promoting products, services or ideas.

 

Marketing managers. Marketing managers develop the firm’s marketing strategy in detail. With the help of subordinates, including product development managers and market research managers, they estimate the demand for products and services offered by the firm and its competitors. In addition, they identify potential markets—for example, business firms, wholesalers, retailers, government, or the general public.

Marketing managers develop pricing strategy to help firms maximize profits and

I was confused about what to study and talking to EduSpiral helped me a lot. Coming from Sarawak made it difficult for me to know which university was best in Malaysia & EduSpiral provided good insights. Eric Lu, Business at KDU University College

I was confused about what to study and talking to EduSpiral helped me a lot. Coming from Sarawak made it difficult for me to know which university was best in Malaysia & EduSpiral provided good insights. Eric Lu, Business at KDU University College

market share while ensuring that the firm’s customers are satisfied. In collaboration with sales, product development, and other managers, they monitor trends that indicate the need for new products and services, and they oversee product development.

Duties of the Marketing Manager include: Managing all marketing for the company and activities within the marketing department. Developing the marketing strategy for the company in line with company objectives. Co-ordinating marketing campaigns with sales activities.

Job Responsibilities of a Marketing Director includes developing marketing strategy by studying economic indicators; tracking changes in supply and demand; identifying customers and their current and future needs; monitoring the competition.

EduSpiral provided me with in-depth advise on choosing the right course for my career. Terence Wong, Business at Taylor's University

EduSpiral provided me with in-depth advise on choosing the right course for my career. Terence Wong, Business at Taylor’s University

The Marketing Director contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed; providing information and commentary pertinent to deliberations; recommending options and courses of action; implementing directives. Other job responsibilities may include:

  • Obtaining market share by developing marketing plans and programs for each product; directing promotional support.
  • Maintaining relations with customers by organizing and developing specific customer- relations programs; determining company presence at conventions, annual meetings, trade associations, and seminars.
  • Providing short- and long-term market forecasts and reports by directing market research collection, analysis, and interpretation of market data.

    "I met up with EduSpiral about 4 times in Ipoh & at Asia Pacific University to discuss about my future. He provided me with in-depth information and even arranged for me to meet up with the Head of School at APU to talk to me." Kar Jun, Accounting graduate from Asia Pacific University

    “I met up with EduSpiral about 4 times in Ipoh & at Asia Pacific University to discuss about my future. He provided me with in-depth information and even arranged for me to meet up with the Head of School at APU to talk to me.” Kar Jun, Accounting graduate from Asia Pacific University

  • Developing products by determining and evaluating current and future market trends.
  • Develop new uses for existing products by analyzing statistics regarding market development; acquiring and analyzing data; consulting with internal and external sources.
  • Maintain research database by identifying and assembling marketing information.
    Provides marketing information by answering questions and requests.
    Achieves financial objectives by preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
  • Completes marketing department operational requirements by scheduling and assigning employees; following up on work results.

EduSpiral Consultant Services- Your Personal Online Education Advisor

Established since 2009, EduSpiral Consultant Services helps provide information and counselling on courses and private universities in Malaysia.

EduSpiral Consultant Services represents the best colleges and universities in Malaysia offering a wide

We did not know where to go after our STPM results and our friend recommended EduSpiral to us. EduSpiral helped us to make the best choice. Foo Hong, Business at HELP College of Arts and Technology Kuo Qiat, Marketing at UCSI University

We did not know where to go after our STPM results and our friend recommended EduSpiral to us. EduSpiral helped us to make the best choice.
Foo Hong, Business at HELP College of Arts and Technology
Kuo Qiat, Marketing at UCSI University

range of choices for students to choose from. These colleges and universities offer value for money in the quality of education and excellent facilities that you get.

These universities and colleges are chosen by EduSpiral because they represent the best in their fields in Malaysia and affordable. EduSpiral provides in-depth information and counseling on their courses so that students are able to make the right choice.

If you are still not sure what to study, please contact us and we will send you a free EduSpiral Career Assessment Form.

Please contact us for more details.

Please fill up the form for more information. If you do not give your mobile number or full name as in IC, your query will not be answered. Please make sure you give a correct email address and check your email including the SPAM or JUNK email folder within 48 hours as we will email you the information. 

Affordable Top UK Dual Award Marketing Degree in Malaysia at First City University College


Affordable High Quality UK Dual Award Marketing Degree in Malaysia at First City University College

Written by EduSpiral Consultant Services For more information contact 01111408838

This BA (Hons) Marketing degree programme at First City University College (First City UC) provides the requisite knowledge, skills and competencies in marketing theories, perspectives and applications in a globalised world. Graduates will be able to formulate marketing plans, craft marketing strategies and manage customer relations in a socially networked environment. The duration for the BA (Hons) Marketing degree at First City University College is 3 years (6 semesters) with intakes in January and September of each year.

With 5 credits in SPM or O-Levels in  the relevant subjects, you can go for the Foundation in Business Administration at First City University College. After the 1-year affordable foundation programme, you can continue on to the 3-year marketing degree programme at First City University College. The marketing degree programme is a dual award by First City UC & Anglia Ruskin University, UK. 

Students with 3 credits in SPM or O-Levels may go for the Diploma in Business Administration for 2 years and then enter into Year 2 of  the Marketing degree programme at First City University College.

For more information contact 01111408838

Please fill up the form for more information. If you do not give your mobile number or full name as in IC, your query will not be answered. Please make sure you give a correct email address and check your email including the SPAM or JUNK email folder within 48 hours as we will email you the information. 

Top Private University in Malaysia for Marketing Degree at First City University College

First City University College has a 13-acre purpose built campus that's conducive for your studies

First City University College has a 13-acre purpose built campus that’s conducive for your studies

This BA (Hons) Marketing degree programme at First City University College provides the requisite knowledge, skills and competencies in marketing theories, perspectives and applications in a globalised world. Graduates will be able to formulate marketing plans, craft marketing strategies and manage customer relations in a socially networked environment.

The duration for the BA (Hons) Marketing degree at First City University College is 3 years (6 semesters) with intakes in January and September of each year.

Entry Requirements for the BA (Hons) Marketing degree at First City University College

  • STPM: Minimum 2 Cs and 5 credits in SPM (inclusive of English)and at least a pass in Malay Language and History.
  • UEC: Minimum 5 Bs (inclusive of English)
  • GCE A Levels: Minimum 2 Es and 5 credits in GCE 0 Level /SPM (inclusive of English) and at least a pass in Malay Language and History
  • Diploma in Business Administration: CGPA of 2.0
  • AUSMAT: Minimum ATAR score of 65%

Anglia Ruskin University UK Dual Award Degree at First City University College 

Anglia Ruskin University celebrated its 150 years of commitment to quality education in 2008. The University has two main

Anglia-Ruskin-University

Anglia-Ruskin-University

campuses, one in the centre of Cambridge, and one in Chelmsford. Both campuses have seen multi-million pound investment over the last few years and offer students state-of-the-art learning and teaching facilities.

History of  Anglia Ruskin University, UK

  • 1858 John Ruskin opened a School of Art in Cambridge, laying the foundation for the institution which grew to become Anglia Ruskin University.
  • 1989 The Essex Institute of Higher Education and Cambridgeshire College of Arts & Technology came together to form a polytechnic.
  • 1992 Became a university and changed its name from Anglia Polytechnic University (APU) to Anglia Ruskin in 2005.

Academic strengths for Anglia Ruskin University, UK

  • Anglia Ruskin University is in the top 20% in the country for student satisfaction on business studies (NSS 2014).
  • Average graduate salary is £29,693 – well above the UK average (DLHE 2012–13).
  • ARU lecturers are rated among the most enthusiastic and interesting in the country, and our courses among the most intellectually stimulating (NSS 2014).
  • Anglia Ruskin University is the UK Entrepreneurial University of the Year (Times Higher Education Awards, 2014) – what
    Lord Ashcroft International Business School - Anglia Ruskin University

    Lord Ashcroft International Business School – Anglia Ruskin University

    better place to think about starting your own business?

  • ARU students use the Bloomberg Financial Markets Lab – Bloomberg is the world’s leading platform for global business and finance news, data, analytical tools and research – to trade and invest using virtual money.
  • ARU students take part in a number of competitions each year, including the Universities Business Challenge – we’ve reached the final several times and won it twice.
  • The National Student Survey (NSS) 2011 showed that many students are delighted with their experience at Anglia Ruskin
  • The Business Economics course achieved more than 90% satisfaction
  • 90.4% of Anglia Ruskin students are in employment or further study six months after graduating, second only to Cambridge University (at 91.2%) in their region. (Source: Anglia Ruskin University’s Destination of Leavers Survey 2009–10)

Faculty of Arts and Social Sciences at First City University College

Computer lab at First City University College

First City University College’s Faculty of Arts and Social Sciences offers Foundation in Business Administration with pathways to pursue business related disciplines (Accounting & Finance, Business Management and Marketing) and social sciences programmes (Hospitality & Tourism Management and Mass Communication).

Alternatively, students who already have a clear interest in the field of business and social sciences can opt to pursue specialised two-year diploma programmes in Business Administration, Hospitality & Tourism Management and Mass Communication. Upon graduation, students possess an advanced standing to continue to Year 2 of a related degree programme at First City UC.

Dual Award and Homegrown Degree Programmes at First City University College

Computer Lab at First City University College

First City UC currently offers specially-crafted degree programmes to respond to the needs and demands of both the local and global industry which will enhance the employability of its graduates. Four of its degree programmes, namely BA (Hons) Business Management, BSc (Hons) Accounting & Finance, BA (Hons) Marketing and Master of Business Administration (MBA) are offered in collaboration with the institution’s longstanding United Kingdom partner university, the Anglia Ruskin University (ARU).

This university is well regarded for its quality teaching and support, and is one of the largest universities in the East of England with 35,000 students from 177 countries. ARU was named “one of the top 350 institutions in the world and joint 38th best in the UK” by the Times Higher Education’s (THE) World University Rankings 2016. The Lord Ashcroft International Business School (LAIBS) at ARU is ranked among the top 50 Business Schools in Accounting and Finance in the UK, according to the 2017 UK Guardian League Table report.

Students who pursue these programmes will receive two degree certificates; one from First City UC and one from ARU. This dual award mode will provide them with recognition and validation from two higher education providers, giving them the edge which will set them apart from their peers.

Course Outline for the BA (Hons) Marketing degree at First City University College

Experienced and Qualified lecturers provide personal attention to First City University College sudents

Experienced and Qualified lecturers provide personal attention to First City University College sudents

 

 

SEMESTER 1

  • Economics
  • Principles of Accounting
  • Business Mathematics
  • Business English
  • Business Statistics
  • MPU 1 (Paper 1)
    – Hubungan Etnik (for local students)
    – Bahasa Melayu Komunikasi 2 (for international students)

SEMESTER 2

  • Principles of Management
  • Financial Accounting 1
  • Library at First City University College

    Library at First City University College

    Principles of Finance

  • Principles of Marketing
  • Business Law
  • MPU 1 (Paper 2)
    – Tamadun Islam dan Tamadun Asia (for local students)
    – Pengajian Malaysia 3 (for international students)

SEMESTER 3

  • Entrepreneurship and Enterprise Management
  • Management Information Systems
  • Business Project Management
  • International Business
  • Marketing Management
  • MPU2
    First City University College offers an affordable and conducive environment for students to excel in their studies

    First City University College offers an affordable and conducive environment for students to excel in their studies

    – Bahasa Kebangsaan A
    – Social Networking for Higher Education
    – Stress Management

SEMESTER 4

  • Business Research Methods
  • SocialMedia Marketing
  • Customer Relationship Management
  • Marketing Communications
  • Service Management
  • MPU 3
    – Scientific Thinking Skills

SEMESTER 5

  • First City University College is one of the most affordable universities in Malaysia to study

    First City University College is one of the most affordable universities in Malaysia to study

    Strategic Management

  • Supply Chain Management
  • Marketing Research
  • Business to Business Marketing
  • Consumer Behaviour
  • Marketing Consultancy
  • Product Management
  • MPU 4
    -Team Building

SEMESTER 6

  • Undergraduate Project
  • Global Cross-CulturalManagement
  • Ethics in Business
  • Retail Management
  • Risk Management
  • Organisational Development Management
  • Industrial Training

MPU Subjects
* All Malaysian and International students are required to take 5 MPU compulsory subjects.

Study at the Affordable First City University College

First City University College offers the A-Levels and AUSMAT at their 13-acre campus in Bandar Utama

First City University College offers the A-Levels and AUSMAT at their 13-acre campus in Bandar Utama

First City University College (First City UC) is a private higher education institution established in 1990 by the First Nationwide Group, First City University College has a purpose-designed, fully equipped campus with sports and recreational facilities, and located on a 13-acre site within Bandar Utama, owner and developer of the 1000 acres fully integrated township/commercial district of Bandar Utama. It was formerly known as KBU International College until it was upgraded to University College status in 2015.

There is ample studio space, up-to-date computer hardware and software, print studios, workshops, photo labs, and a range of other equipment to facilitate students in their projects. First City University College has everything an art & design student needs to equip him/her with the skill sets required of a professional designer.

Sports and recreational amenities will include indoor basketball court, futsal court and also, dance and drama studio. The new hostel will be able to accommodate over 900 students.

Students at First City University College will, therefore, receive a holistic education. The main objective

First City University College engineering students are taught by qualified and experienced lecturers

First City University College engineering students are taught by qualified and experienced lecturers

of FCUC is to provide higher education opportunities to young Malaysians and foreign nationals in a wide range of academic and professional fields such as Engineering, Computing/ICT/Software Engineering, Hospitality, Tourism, Business andArt & Design. Quality education is the hallmark of FCUC with the intended outcome of producing highly employable graduates in a knowledge-based economy.

In line with First City University College’s mission of providing Quality Education and achieving a high level of employability of its graduates, the University College collaborates with established universities in the United Kingdom to offer 3+0 degree programmes, as well as professional bodies and established examination bodies.

Quality education at First City University College is further underpinned by the university college’s

First City University College is one of the most affordable universities in Malaysia to study

First City University College is one of the most affordable universities in Malaysia to study

compliance with the requirements of the Malaysian Qualifications Agency (MQA) and the constant monitoring carried out by the College’s very own Quality Assurance Department and FCUC’s foreign university partners.

From EduSpiral’s experience, FCUC offers very affordable certificate, diploma, degree and postgraduate programmes that are supported by excellent facilities. Their fees are inexpensive compared even to some shoplot colleges! Students are definitely getting more than their worth at First City UC.

First City University College provides a safe off-campus accommodation which is just across the road. Deserving students can apply for the scholarships as well.

Excellent Facilities at First City University College

Library at First City University College

Library at First City University College

First City University College campus has a built up area of 250,000 sq.ft. and has a comprehensive range of facilities for students.

There are seven Engineering Laboratories, which are well-equipped to meet the stringent requirements of First City University College’s Partner Universities and The Malaysian Qualifications Agency (MQA).

The engineering laboratories include the Digital Power & Control Laboratory, the Microprocessor & Electronic CAD Laboratory, Mechatronics Laboratory and Electronic Design Automation (EDA) Laboratory. The Computer Centre maintains the campus-wide network based on the Windows platform. In the E-Info Lab, students enjoy high speed access to the Internet and its resources.

Wireless connection to the campus network has been installed and implemented. The Centre also houses

Mac Lab for Design students at First City University College

the Multimedia Laboratory, Macintosh Laboratory and CAD Laboratory. There are two digital language labs equipped with 50 microcomputers installed with CD-ROM based programme-ware for English learning.

State-of-the-art Video Conference facilities allow students to follow lecturers from First City University College foreign partner universities in UK for some programme modules.The Art & Design facilities include the Print Studio, Art & Design Studios, Photography Studio and 3D Design Studio. The Hospitality & Tourism facilities include a training restaurant, mock hotel room, food production lab and commercial kitchen. Students attend lectures in spacious lecture rooms and lecture theatres.

Laser Cutter at First City University College

The University College has a well-stocked and ISO certified Library. It provides seats for 260 users. The Library is well-equipped with individual study spaces and discussion rooms. It has a wide range of books, reports, periodicals, and company annual reports, covering all disciplines of study in the College. A fully-equipped multimedia room is available for students to use the CD-ROMs and other non-print materials in the Library.

With increasing student population, we work towards fulfilling our mission to provide the best teaching and learning facilities, we embarked on a Phase II campus expansion. The new 350,000 square feet new building – almost twice the size of and located adjacently to the current premise – houses additional lecture rooms, studios, seminar rooms, workshops, state-of-the-art laboratories, an IT Centre, a library and a MBA Centre.

Engineering lab at First City University College

Faculty of Design and Built Environment moved to its new home in the academic block which features the White Canvas Gallery to showcase its students’ projects and portfolios. The other two faculties – Faculty of Arts & Social Sciences and Faculty of Engineering & Computing operate in the existing premise. The Creative Stove, a shop where Design students’ handmade products and artworks are put on sale also found their new home in the new environment.

State-of-the-art facilities for the whole campus include:

Engineering

  • Digital Power & Control Laboratory
  • Computer lab at First City University College

    Microprocessor & Electronic CAD Laboratory

  • Mechatronics Laboratory
  • Electronic Design Automation (EDA) Laboratory

IT Centre

  • E-Info Lab
  • Multimedia Laboratory
  • Macintosh Laboratory
  • CAD Laboratory

Design

  • Print Studio

    EduSpiral provided facts & evidence to support their advise to me. He also took me & my parents to tour the campus to help me make the right choice.
    Kezhan, Diploma in Interior Design at First City University College

  • Design Studios
  • Photography Studio
  • 3D Printing Studio
  • Drawing Studio
  • Wood Workshop

Hospitality & Tourism Management

  • Training Restaurant & Kitchen
  • Mock Hotel Room
  • Front Desk Counter

Other learning facilities

  • Spacious lecture rooms and theatres
  • State-of-the-art video conference facilities
  • ISO-certified library
  • Multimedia room
  • MBA Centre

EduSpiral Consultant Services- Your Personal Online Education Advisor

Established since 2009, EduSpiral Consultant Services helps provide information and counselling on courses and universities in Malaysia & Singapore.

My sister found EduSpiral online. I wanted a college that wasn’t expensive with great facilities and a UK degree. EduSpiral just helped us to find the right college.
Yen Yong, Business at First City University College

EduSpiral Consultant Services represents the best colleges and universities in Malaysia offering a wide range of choices for students to choose from. These colleges and universities offer value for money in the quality of education and excellent facilities that you get.

These universities and colleges are chosen by EduSpiral because they represent the best in their fields in Malaysia and affordable. EduSpiral provides in-depth information and counseling on their courses so that students are able to make the right choice.

If you are still not sure what to study, please contact us and we will send you a free EduSpiral Career Assessment Form.

Please contact us for more details.

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Best Marketing Management Courses in Malaysia at Top Universities & Colleges


Top Private Universities & Colleges in Malaysia Offering the Best Marketing Degree Courses

Written by EduSpiral Consultant Services For more information contact 01111408838

 

In oder to succeed in the competitive world of marketing & business, students must choose the best universities in Malaysia offering first rate degree courses in marketing management. These universities, with their experience, can help prepare you well and fine tune your skills. Students have to look at the environment of the university, student culture, facilities, lecturers’s experience, and internship opportunities to see which one best fits your needs and career goals.

After SPM or O-Levels , there are many different universities for you to choose from and sometimes it can be confusing. Marketing is a popular degree programme in Malaysia and can command high salaries. In order to succeed in the competitive workforce in Malaysia, students must choose the best private universities in Malaysia to study the marketing management course.

Students after SPM or O-Levels with at least 5 credits including the relevant subjects may enter the  Foundation in Business  or Foundation in Arts for 1 year before continuing on to the 3-year Marketing degree programme. Pre-University graduates in Malaysia from programmes such as UEC, STPM, A-Levels, SAM, CPU, AUSMAT and others may enter directly into the marketing management degree providing they meet the minimum entry requirements.

For more information please contact 01111408838

Please fill up the form for more information. If you do not give your mobile number or full name as in IC, your query will not be answered. Please make sure you give a correct email address and check your email including the SPAM or JUNK email folder within 48 hours as we will email you the information. 

Top Private Universities for Marketing Management Degree Course in Malaysia

“My friend introduced me to EduSpiral because I was confused about my next step due to my unexpected results in STPM. EduSpiral provided me with great solutions to fit my career goals.”
Kuo Qiat, Marketing degree at UCSI University

Students should choose top universities in Malaysia for marketing that has an English-speaking environment so that it will help you to improve your language skills. Good English is important to obtain higher salaries and faster promotions in Malaysia. English-speaking environments promote critical thinking, problem-solving and leadership skills which enhance your career prospects. Students should choose the best university in Malaysia to study the marketing course so that they can gain the necessary knowledge and skills to be successful in their career.

The best universities & colleges in Malaysia for Marketing Management are:

  1. Heriot-Watt University Malaysia
  2. Taylor’s University
  3. Asia Pacific University
  4. Curtin University Sarawak
  5. UCSI University
  6. KDU University College Utropolis Glenmarie
  7. HELP University
  8. First City University College
  9. HELP Academy
  10. Nilai University

Top Criteria to Consider When Choosing the Best Private University in Malaysia to Study Marketing Management

Here’s a list of common criteria in choosing a top private university in Malaysia to study marketing:

Recognition & Reputation of the Courses in Malaysia

I wasn’t sure which university to study at and found EduSpiral online. He provided good advise & helped me with my application. I love my university life now.
Hanson, Foundation in Science (Engineering) at UCSI University

  • Is the marketing Foundation, Diploma or Degree course popular at that university?
  • What is the reputation or ranking of the private university in Malaysia? Global ranking by QS World University Rankings or locally by MQA in the SETARA 2013
  • Are the marketing Foundation, Diploma or Degree courses recognised and approved by the Ministry of Education Malaysia?
  • Are the marketing Foundation, Diploma or Degree courses accredited by the Malaysian Qualifications Audit (MQA)?
  • Are the marketing Diploma or Degree courses accredited and recognised by relevant professional bodies in Malaysia?
  • Awards won by the university, staff or students for the particular course of interest. The number of awards won would be a guide on how good the university is for the course.

Academic Quality of the Marketing Courses at the University in Malaysia

My mum contacted EduSpiral to help advise me on which course & university to choose as I was quite confused. He took us to visit the universities & helped guide me to make the right choice.
Bryan Yap, Foundation in Business at Heriot-Watt University Malaysia

  • Subjects offered in the marketing Foundation, Diploma or Degree (Are they relevant, up-to-date, and help you to achieve your career goals)
  • Entry requirements for the Foundation, Diploma & Degree courses at the university in Malaysia (Foreign branch campuses in Malaysia have higher entry requirements)
  • What is the Class size for the course (Small class size for personal attention)
  • Faculty contact/classes taught by full-time qualified & experienced faculty
  • Quality of lecturers. What are their qualifications? How many years of experience in teaching?
  • Ask your friends who have studied there or currently studying there for their opinion on the teaching quality, environment and facilities.
  • Type of programme (local degree, 3+0 UK or Australian degree, 4+0 American degree, degree transfer programme, etc)
  • What are the Entry Requirements for the marketing Foundation, Diploma & Degree courses at the university (Foreign Branch campuses in Malaysia have higher entry requirements for their courses)
  • Does the university have a strong internship or Co-Op programme?
  • Do they have enough students to start a class?
  •  How many students do they have studying that course at that university?
  •  What is the duration of the course? When are the intake dates?

Facilities at the University for the Course of Interest in Malaysia

Our mum asked us to talk to EduSpiral as we did not know what to study. EduSpiral had helped our older sister before. He met us at Taylor’s, talked to us and then gave us a tour.
Gan twins, Foundation in Arts at Taylor’s University

  • Location of the university. Is it in the city, suburbs or country side? Some students prefer a city life while other students prefer a quieter university environment away from the city.
  • Size of the university. Courses such as engineering would require larger campuses with technologically advanced facilities, labs and software. Design courses basically require computers & software with small classes for personal attention.
  • Transportation. Is the university accessible to you? What are the public transportation available? If you drive, is there ample parking?
  • Campus resources (labs, library or resource centre, wifi, computer access, sports facilities, etc.)
  • Facilities for your course of interest. Labs, computers, software, etc.

Cost for your Foundation, Diploma or Degree Studies in Malaysia

I was planning to study at a “famous” university but EduSpiral provided facts & evidence that First City UC had won many awards compared to my “famous” university.
Zi En, Interior Design at First City University College

  • How much money do I have to pay for the course and cost of living? Ask your parents. Note that you will need to have enough to pay the tuition fees as well as your cost of living. (Costs for university studies in Malaysia would include tuition, hostel, food, transportation, entertainment, etc.)
  • What are the Financial assistance available at the university? (Scholarships, PTPN Loan, EPF withdrawal, MARA Loan, etc)
  • Is the PTPTN loan available for the course at the university?
  • How much are the tuition fees? Does it include the exam and other fees?
  • How much is on-campus accommodation?
  • How much is off-campus accommodation? (Off-campus apartments, houses, condominiums) Note that it might be cheaper to find off campus accommodation on your own with friends. Is the accommodations near eateries, banks, entertainment, public transportation, safe & secure, etc.?

Student Environment and Activities at the University

EduSpiral emphasised the importance of having good English for our future career. I am glad to join a globalised university which has helped me to improve my communication skills.
Vincent Yeoh, Accounting & Finance at Asia Pacific University

  • What is the student culture at the university? (English-speaking environment, ambitious, serious about studies, lifestyle or party university, etc) The language spoken mostly at the college by the students may also matter if you don’t know Mandarin or BM or English. If most of the students speak Mandarin at that university then it will not help you to improve your English. Having a good command of the English language helps you to get good jobs and promotions.
  • Size of the university or college in Malaysia. Some students prefer a large campus with sports facilities and other resources while other students like small colleges with family-like environment.
  • Make up of the student body (diversity, international students, gender, etc.) Universities with a good proportion of international students will help you to improve your English language skills since you would need to communicate with them in English. In addition, you will learn about their culture, behavior and discover new ideas. These skills will be useful to you when you work overseas or in a multi-national company.
  • What are the Extra-curricular activities available? (Student organisations, clubs, sports, etc.)
  • Is the university campus is a safe area? Safety within the campus and outside.
  • Public vs. Private (STPM is tougher and choice of course & university is determined by the government)

Studying the Marketing Course at a Top Private University in Malaysia

I was confused which university to choose for my studies and contacted EduSpiral. He provided facts & evidence to help me make the right choice.
Vivian Chua, Actuarial Science at UCSI University

On a marketing management course at the undergraduate level in a university in Malaysia, there are a number of different subjects that will be studied. A marketing management course sets students up for working in any business in the future and there are a variety of course options you can progress in. Marketing provides for many interesting and engaging career prospects after studying. The topics in a marketing management course cover all the various elements of a marketing business environment that helps individuals apply their theoretical knowledge, practically.

Marketing Management degrees help students to develop not only their personal skills but also presentation skills. Part of Marketing Management is about communication, so studying it will help improve your skills both individually as well as working in a team. This leaves marketing graduates looking more appealing to future employers in Malaysia as they have the skills that businesses look for, as you can show you understand all the particular elements of marketing management.

I was confused about what to study and talking to EduSpiral helped me a lot. Coming from Sarawak made it difficult for me to know which university was best in Malaysia & EduSpiral provided good insights.
Eric Lu, Business at KDU University College

Marketing is an excellent course to study if you are interested in consumer behaviour. It will provide you of an understanding of buying patterns and attitudes while also looking at the psychology behind certain marketing techniques. You will learn all about the branding elements to make a brand successful and the various communication tools that can help in that process.

By specialising in marketing management, you will gain an understanding of the principal methods and techniques of marketing and the crucial role it plays in increasingly complex and competitive domestic and global markets. The marketing management course offers the opportunity to study how modern marketing management acquires cutting-edge knowledge about consumer behaviour and consumption patterns, as well as strategy and innovation to enable the development of long-term relationships with customers.

Internship or Co-Op Programmes at top universities in Malaysia allows you as a student to apply the marketing theory in a real job situation. This will help you develop your skills for the work you have to do on your course, as you will have a better understanding of how things work in marketing.

 

 

What Subjects You Will Study in the Marketing Degree Course at Top Private Universities in Malaysia

It is important that when choosing the right university to study at, you should look at the subjects offered. Many students make the mistake in assuming that subjects for courses are the same at all universities.

  • EduSpiral has given me great advise to choose the right course. Jun Sern, KDU University College

    EduSpiral has given me great advise to choose the right course.
    Jun Sern, KDU University College

    Understanding the Consumer

  • Services Marketing
  • Marketing in Society
  • Marketing Communications
  • Marketing and Globalisation
  • Marketing Intelligence and Research
  • B2B Marketing
  • E-Marketing
  • Delivering Customer Value
  • Customer Lifestyle and Behavior
  • Brand Management
  • Building Customer Relationship
  • Global Marketing
  • Innovation Management and New Product Development
  • Investigations in Marketing Management
  • Marketing Decision Making
  • Marketing Management Project
  • Marketing People, Places and Performance
  • Retail Marketing Management
  • Strategic Marketing Planning
  • One to One Marketing
  • Business Research Methods
  • Relationship Marketing
  • Strategic Marketing
  • Current Issues in Marketing
  • Marketing Promotion

Working as a Marketing Professional in Malaysia

EduSpiral counselled me online and met me at KDU Penang University College to take me around the campus. It helped me a lot in making the right decision.
Archie Wong, Business degree programme at KDU Penang University College

A marketing management degree from a top university in Malaysia will open many doors for you in your career, as it is an integral and in-demand job for most companies. The skills and techniques you’ll learn while studying marketing management can help you later on in your career.

Marketing is a diverse field to work in. Your role as a marketing specialist can fall within several areas, whether it is data based research and analysis of consumer behaviour, or the more interactive task of selling and promoting a service or product to other people. This provides a career in where you can choose your area of work preference, as for those who relish the challenge of networking and creating business relationships will be sure to thrive, and those who prefer a more behind the scenes role in the marketing process will be satisfied with market research or database.

Through the knowledge gained from the marketing management degree programme in Malaysia, graduates will understand how to undertake crucial tasks such as competitor analysis, which allows a business to focus on their strengths, weaknesses, opportunities and threats. External factors such as political, economic, social and technological are also learnt through a competitor analysis. It is important to understand the effects that each of these can have on a business.

My mum contacted EduSpiral to help advise me on which course & university to choose as I was quite confused. He took us to visit the universities & helped guide me to make the right choice.
Bryan Yap, Foundation in Business at Heriot-Watt University Malaysia

Marketeers will always be in demand in Malaysia and globally. As long as the concept of an economy exists, and as long as businesses within that economy exist, marketing is always going to be in demand. The marketing role in a business is such an important component as it relates directly to their profit. It is the method by which a service’s quality and usefulness is transmitted to potential customers, and is therefore an indispensable to the business machine. A degree in marketing management, especially from a top private university in Malaysia, will provide you with a skills set which has no expiry date!

 

Marketing is a form of communication between the brand and and its customers with the goal of selling the product or service to them. Communicating the value of the product or service is a key aspect of marketing. The management process through which goods and services move from concept and finally to the customer.

EduSpiral provided me with in-depth advise on choosing the right course for my career.
Terence Wong, Business at Taylor’s University

The marketing process through which goods and services move from concept to the customer. It includes the coordination of four areas called the 4 P’s of marketing:

  1. Product – Identification, selection and development of a product
  2. Price – Determination of its price
  3. Place – Selection of a distribution channel to reach the customer’s place. figuring out placement in order to reach customers. Selecting a distribution channel for the product to reach the customer’s place or a place where the customer can reach the product
  4. Promotion – Development and implementation of a promotional strategy.

Developing a marketing plan is an important way to begin forming this strategy for reaching customers and encouraging them to buy.  Marketing is based on thinking about the business in terms of customer needs and their satisfaction.

EduSpiral helped me to transfer my business diploma into UCSI University. He had advised me to go for a university with an English-speaking environment so that I can improve myself.
Kwang Wei, Business graduate from UCSI University

Marketing is different from selling because selling is concerned with the tricks and techniques of getting people to exchange their cash for your product. It is not concerned with the values that the exchange is all about. Whereas marketing views the entire business process that includes a tightly integrated effort to discover, create, arouse and satisfy customer needs.

Marketing is the action or business of promoting and selling products or services, including market research and advertising. Marketing is the science and art of exploring, creating, and delivering value to satisfy the needs of a target market at a profit.

Marketing identifies unfulfilled needs and desires. It defines, measures and quantifies the size of the identified market and the profit potential. It pinpoints which segments the company is capable of serving best and it designs and promotes the appropriate products and services.

In other words, marketing has less to do with getting customers to pay for your product as it does

I was confused which university to choose for my studies and contacted EduSpiral. He provided facts & evidence to help me make the right choice. Vivian Chua, Actuarial Science at UCSI University

I was confused which university to choose for my studies and contacted EduSpiral. He provided facts & evidence to help me make the right choice.
Vivian Chua, Actuarial Science at UCSI University

developing a demand for that product and fulfilling the customer’s needs. Good marketing professionals are always in demand in Malaysia and can command high salaries. Many universities in Malaysia offer the degree in marketing therefore it can be confusing to choose the best university that fits you.

Not all universities and marketing programmes are the same. It is important to choose the best university that fits your needs and career goals. The university should be reputable with many years of experience, ample facilities, experienced lecturers, English-speaking student environment, and an international environment.

After SPM, UEC, O-Levels, A-Levels or STPM , students who like maths, strategy, interacting with people and an active job environment can choose to study marketing. A career in Marketing in Malaysia can bring a high salary if you are good. To be successful in the competitive world of marketing career, students must choose the best universities in Malaysia to study the marketing degree course.

Job Demand for Marketing Management Graduates in Malaysia

My mother whatsapped EduSpiral & he provided vital information to help me make my decision to transfer my diploma.
Soon Hong, Marketing at HELP University

In a report by Jobstreet.com posted on Nov 18, 2016, Sales & Marketing professionals are the Most wanted talent in Asia. great prospects lay ahead for sales, marketing and business development professionals in Asia as hirers show high demand for these specialisations, SEEK Asia’s data shows.

Combined records from JobStreet.com and jobsDB, both under SEEK Asia, reflect the region’s current talent demand for the third quarter period of 2016. Over 16% of vacancies in this region are targeted at the sales and marketing professionals, making it one of the most hard-to-fill segments in Asia.
Meanwhile, Asia’s banking and financial industries post the highest job demands in the region. Current hiring trends also indicate a strong job growth of 5% in the healthcare, medical & pharmaceutical industries

Marketing is an exciting career and most companies need marketing professionals to bring in the profits. Good marketing professionals must have a strategic mindset with a good understanding of consumer behavior.

Potential marketing students should also be outgoing, like interacting with people, and have a strong acumen for mathematics as marketing professionals will need to use statistics found in market research to strategise their marketing plans.

Career Prospects for Marketing Professionals in Malaysia

After I finished my SPM, I felt confused about my further study. Because of Eduspiral, I am able to pursue my studies at Asia Pacific University. Eduspiral, was so patient to answer all my questions and even brought me to visit the university when I went to KL alone. Jeremy Lee, APU scholarship student

After I finished my SPM, I felt confused about my further study. Because of Eduspiral, I am able to pursue my studies at Asia Pacific University. Eduspiral, was so patient to answer all my questions and even brought me to visit the university when I went to KL alone. Jeremy Lee, APU scholarship student

Marketing graduates can work in almost any industry such as health care, advertising, IT, insurance, banking, health products, food & beverage, hospitality, travel & tourism, fashion, education, construction, property, and more.

They can begin work as executives in marketing, customer service, FMCG, business development, public relations, market research, retail management, consultants, account servicing, sales, and more.

With knowledge of marketing in both domestic and international markets, you can aspire to be a professional in marketing management, marketing research, public relations and promotions activities, sales management and sales.

Good marketing professionals can earn a lot when they become marketing managers, directors, or as Vice-President.

Top marketing professionals in Malaysia can earn from RM5000-RM20,000 or more a month.

Average Salary for Marketing & Sales Professionals in Malaysia according to the Robert Walters Salary Report

ROLE     CONSUMER IT&T/INDUSTRIAL
Managing Director 360 – 550k 360 – 550k
Sales Director 300 – 504k 240 – 420k
Marketing Director 312 – 460k 240 – 450k
Communications Director 180 – 265k 180 – 265k
Marketing Manager 180 – 264k 144 – 240k
Communications Manager 108 – 156k 84 – 120k
Market Research Manager 84 – 132k 84 – 130k
Public Relations Manager 72 – 132k 72 – 120k
Sales Manager 72 – 126k 84 – 125k
Business Development Manager 72 – 120k 72 – 180k
Retail Operations Manager 72 – 120k 72 – 120k
Trade Marketing Manager 72 – 120k 72 – 130k
Account Manager 72 – 102k 72 – 102k
Brand Manager 72 – 108k 72 – 102k
Digital Marketing Manager 72 – 108k 72 – 140k
Customer Service Manager 60 – 96k 60 – 96k
NB: Figures are basic salaries exclusive of benefits/bonuses unless otherwise specified

Sales & Marketing Professionals in the Pharmaceuticals Industry Average Salary Per Year in RM in 2015 (Malaysia)

  • Medical Affairs Manager 120 – 180k
  • Market Access Manager 96 – 180k
  • Clinical Research Manager 96 – 156k
  • Regulatory Affairs Manager 96 – 144k
  • QA/QC Manager 84 – 120k
  • SFE Manager 72 – 120k
  • Medical Scientific Liaison  60 – 96k

Nature of work of Marketing Professionals in Malaysia

EduSpiral helped me to transfer my business diploma into UCSI University. He had advised me to go for a university with an English-speaking environment so that I can improve myself. Kwang Wei, Business graduate from UCSI University

EduSpiral helped me to transfer my business diploma into UCSI University. He had advised me to go for a university with an English-speaking environment so that I can improve myself.
Kwang Wei, Business graduate from UCSI University

Advertising, marketing, promotions, public relations, and sales managers coordinate their companies’ market research, marketing strategy, sales, advertising, promotion, pricing, product development, and public relations activities. Marketing professionals need to be able to work under pressure, adapt quickly to competition, be creative and strategic.

Advertising & Promotions managers. A&P Managers will take care of the branding and advertising needs of the company.

They will liaise with the advertising agency to design the marketing collaterals such as

  • brochures
  • flyers
  • pull-up banners
  • advertisements in the newspaper or magazine

Various mediums for promotions will be used to promote the product such as:

  • Newspaper
  • Internet
  • Social media
  • Billboards
  • Television
  • Radio
  • LRT stations
  • Other mediums

The advertising and promotions manager will ensure that the brand of the company is consistently and

EduSpiral helped give detailed information on the courses and helped me to make the right choice. Jin Xong, Business at Asia Pacific University

EduSpiral helped give detailed information on the courses and helped me to make the right choice.
Jin Xong, Business at Asia Pacific University

effectively promoted to the public. He or she will work on press releases to shape the public’s perception of the company. Events are organised as well to engage with the public.

Marketing managers. Marketing managers develop the firm’s marketing strategy in detail. With the help of subordinates, including product development managers and market research managers, they estimate the demand for products and services offered by the firm and its competitors. In addition, they identify potential markets—for example, business firms, wholesalers, retailers, government, or the general public.

Marketing managers develop pricing strategy to help firms maximize profits and market share while ensuring that the firm’s customers are satisfied. In collaboration with sales, product development, and other managers, they monitor trends that indicate the need for new products and services, and they oversee product development.

EduSpiral Consultant Services- Your Personal Online Education Advisor

Established since 2009, EduSpiral Consultant Services helps provide information and counselling on courses and private universities in Malaysia.

EduSpiral Consultant Services represents the best colleges and universities in Malaysia offering a wide

We did not know where to go after our STPM results and our friend recommended EduSpiral to us. EduSpiral helped us to make the best choice. Foo Hong, Business at HELP College of Arts and Technology Kuo Qiat, Marketing at UCSI University

We did not know where to go after our STPM results and our friend recommended EduSpiral to us. EduSpiral helped us to make the best choice.
Foo Hong, Business at HELP College of Arts and Technology
Kuo Qiat, Marketing at UCSI University

range of choices for students to choose from. These colleges and universities offer value for money in the quality of education and excellent facilities that you get.

These universities and colleges are chosen by EduSpiral because they represent the best in their fields in Malaysia and affordable. EduSpiral provides in-depth information and counseling on their courses so that students are able to make the right choice.

If you are still not sure what to study, please contact us and we will send you a free EduSpiral Career Assessment Form.

Please contact us for more details.

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Best College in Malaysia for Diploma in Marketing and Advertising at IACT College


Top Diploma in Marketing and Advertising Programme in Malaysia at IACT College

Written by EduSpiral Consultant Services For more information contact 01111408838

To enter the 2.5-year Diploma in Marketing and Advertising at IACT College, students will need at least 3 credits in SPM or O-Levels. Upon completion of the Diploma in Marketing & Advertising programme, they can then continue on to Year 2 of the 3+0 UK Degree in BA (Hons) Advertising and Design (3+0) University of Sunderland, UK. The 3+0 degree programmes are in collaboration with the University of Sunderland, UK. Alternatively, students after SPM or O-Levels with at least 5 credits can consider taking the Foundation in Media Studies at IACT College.

For more information contact 01111408838

Please fill up the form for more information. If you do not give your mobile number or full name as in IC, your query will not be answered. Please make sure you give a correct email address and check your email including the SPAM or JUNK email folder within 48 hours as we will email you the information. 

Outstanding Diploma in Marketing and Advertising in Malaysia at IACT College

IACT students are taught by industry experienced lecturers

IACT students are taught by industry experienced lecturers

If your dream is to be in advertising or marketing communications, this is the Diploma to pursue. The Diploma in Marketing and Advertising at IACT College presents a dynamic and holistic syllabus designed to meet the ever-changing demands of the industry. Above all, it grooms you to be a versatile creative professional. At IACT College, lessons are conducted based on real-life projects similar to those in real ad agencies or multinational companies. Dynamic, challenging yet fun, its effective learning approach makes this Diploma one of the most established Advertising Diplomas in the country – one that has launched many successful careers of its graduates both locally and internationally.

Intakes for the Diploma in Marketing & Advertising at IACT College are in January, April, June and August of each year. For more information please WhatsApp 01111408838.

Highlighted Modules for the Diploma in Marketing and Advertising programme at IACT College

Radio Room at IACT College

Radio Room at IACT College

Marketing Communications

This subject will examine the concepts and techniques of the various elements in the promotional /marketing communications mix. It will provide students with the realization that promoting a product or service can take many forms other than advertising. At the end of the course a combination of the complementary aspects of the various forms of marketing communications will be introduced to the students.

Advertising Campaign Planning

This subject introduces students to some successful advertising campaigns. Students will benefit from understanding how a campaign is planned – starting with the understanding of the purpose and plan of an ad campaign planning to the development of research information, budgeting and execution.

Student Lounge at IACT College

Student Lounge at IACT College

Brand Management

This subject focuses on the importance of a company’s brand, how to create and enhance brand value as well as how to manage the brand. The course blends theory, concepts and practice of brand management through lectures, exercises and case study discussions.

Integrated Marketing Communications

This subject synergistically blends the various marketing communications aspect (advertising, sales promotion, public relations, direct marketing and interactive marketing and personal selling) to effectively promote a product. Students will be required to apply this knowledge together with the understanding of the processes involved in order to plan and develop a relevant and effective IMC campaign. Besides lectures and tutorials, students will have ample opportunities to present their case studies and campaign.

Interactive Marketing

This course reflects the current interactive media prevalent in our society today especially pertaining to internet technology (but not limited to this medium). It covers the understanding of basic fundamentals required in this form of direct marketing to the strategies and practice of interactive marketing such as social networking methods. Students will have the opportunity to develop an interactive marketing campaign.

 

Year 1 Subjects for the Diploma in Marketing and Advertising programme at IACT College

Mac Lab at IACT College

Mac Lab at IACT College

  • Advertising Principles
  • Brand Management
  • Communication English 102
  • Communication English 103
  • Communication English 104
  • Computer Graphics
  • Creative Thinking
  • Introduction to Sociology
  • Presentation Skills
  • Media Research, Strategy, Planning and Buying
  • Marketing Principles
  • Mass Communication

Year 2 Subjects for the Diploma in Marketing and Advertising programme at IACT College

Monsterfit Gym at IACT College

Monsterfit Gym at IACT College

  • Account Management
  • Advertising Campaign Planning
  • Consumer Behaviour
  • Creative Concept Development
  • Creative Process and Execution
  • Cross Cultural Studies
  • Marketing Communications
  • In-Company Practical Training

Year 3 Subjects for the Diploma in Marketing and Advertising programme at IACT College

Classroom at IACT College

Classroom at IACT College

Electives: Choose any four subjects

Creative

  • Contextual Studies
  • Copywriting
  • Motion Graphics
  • Portfolio Building
  • Visual Communication
  • Web Design

Marketing Communication

  • Corporate Social Responsibilities (CSR) and Corporate Communication
  • Event Planning and Project Management

    Computer Lab at IACT College

    Computer Lab at IACT College

  • Integrated Marketing Communications
  • Interactive Marketing
  • Research Methodology
  • Management Principles

*Additionally, the Ministry of Education (MOE) requires all students to take Mata Pelajaran Umum (MPU) within the duration of their studies. The list of MPU subjects are as follows:
• MPU 1: Pengajian Malaysia or Bahasa Melayu Komunikasi (for international students)
• MPU 2: Bahasa Kebangsaan A or Creative Thinking (subject to change)
• MPU 3: Perlembagaan Masyarakat Malaysia
• MPU 4: Serving Our Society

*Advanced Standing to BA (Hons) Advertising and Design

*Note: Modules are subject to change and the list of electives may change to reflect the current industry needs.

Career Options for the for the Diploma in Marketing and Advertising Graduates from IACT College

Swimming pool at IACT College

Swimming pool at IACT College

  • Advertising and Promotions Director
  • Art Director
  • Brand Consultant
  • Broadcast Station Manager
  • Client Manager
  • Copywriter
  • Creative Director
  • Event Manager
  • Marketing Specialist
  • Market Researcher
  • Production Manager
  • Public Relations Officer
  • Publicity Manager
  • Sales Manager
  • Strategic Planner

What is Best About IACT College in Malaysia

Project Based Learning teaching methods

IACT students are taught by industry experienced lecturers

IACT students are taught by industry experienced lecturers

What continues to differentiate us today is our ability to ensure graduates are job-ready through our project-based learning method. Through this method, students have the unique opportunity of working on class projects with top-tier companies in the classroom. This gives students the exposure in networking and learning with industry experts from multinational and public listed companies. With these coveted opportunities, students engage with future employers as the education experience goes beyond theory and is put into practice. Now, 96% of our graduates are employed in the industry within six months of graduation.

Industry Experienced Lecturers at IACT College

Green Room at IACT College

Green Room at IACT College

Students are further prepared for their career through mentorship by their lecturers, who possess a vast amount of industry experience. About 83% of lecturers have worked professionally in the industry, with an average industry tenure of 12 years. This ensures students get relevant and up-to-date education during their study at IACT College.

IACT College ensures that their students have many opportunities to engage with industry leaders and are equipped with training that is relevant with industry best practices. IACT’s team of lecturers comprises of industry experts and highly trained professionals in their respective fields.

Through all of these experiences, students engage with and are assessed by industry leaders. This level of interaction and feedback is irreplaceable. The level of industry engagement that students find in the classroom is unmatched by any other institution, and it is through this engagement that students understand the realities of the industry and what is necessary to succeed.

Academic Strengths and Industry Recognition (Student Outcomes) at IACT College

Recording Studio at IACT College

Recording Studio at IACT College

From 2012 to 2015, IACT College students have had a track record of earning more than 60 top industry and academic awards. This enabled our students to be highly sought after by employers not only locally but also enjoy greater employability internationally.

Job Ready Education at IACT College 

IACT College takes a very unique approach to the classroom. In order to make learning useful, it must be made practical. At IACT, this is done through project-based learning, where students immediately apply the theories they learn in projects with multinational and public-listed companies. This immediate application allows students to understand what it takes to succeed once they graduate.

Award-Winning Communications College in Malaysia

IACT students have a track record of over 60 top industry awards in the past 3 years. IACT College

Mac Lab at IACT College

Mac Lab at IACT College

students win industry awards and gain recognition within the industry before they even graduate, making them highly sought after by employers around the world.

IACT College 2015 AWARDS

  • The Star English for More Opportunities Video Competition – Winner
  • The Star English for More Opportunities Video Competition – 1st and 2nd Runner Up
  • Level 5 Charm Cheerleading Championship – 3rd Place
  • Dragon Blade Movie Poster Design Competition – Grand Prize Winner
  • Dragon Blade Movie Poster Design Competition – 1st and 2nd Runner Up
  • My-Kris National Inter-College Short Video Competition – 2nd Runner Up and Best Work
  • Ini Adalah Cara Tanahairku Video Competition – Winner

IACT College 2014 AWARDS

Drawing studio at IACT College

Drawing studio at IACT College

  • Shell FuelSave College Competition – 1st Place
  • Shell FuelSave College Competition – Winner for most #SHELLPLEDGE
  • 8TV “Ultimate Song” short film award – 1st Place
  • 3M TVC Campaign – 1st Place
  • Magnum Cares Short Story Competition – 1st Place
  • Miracle Hair Expert Centre for the ‘To Care To Love’ TVC Short Film Award –2nd and 3rd Place
  • Sunway Lagoon ‘Night of Fright Freaky Trailor Battle’ Competition – Grand Prize, 1st and 2nd Runner Up
  • Kancil Student Awards – Merit
  • Merdeka 57, Ini adalah Cara Tanahairku Video Competition – 1st place
  • Two 1st Class Honour Recipients, BA (Hons) Degree in Broadcasting Media, University of Sunderland

IACT College 2013 AWARDS

Brainstorming rooms at IACT College

Brainstorming rooms at IACT College

  • Nissan Pimp My Almera Design Contest – Grand Prize Winner
  • KL International Eco Film Festival – 1st and 2nd Runner Up
  • Gatsby Student CM (Video) Awards – International Finalist
  • Media Prima’s LOL Video Competition 1st Place
  • 4A’s Unplugged Competition (Advertising) – 1st Place
  • Shell FuelSave College Competition – Best Press Release
  • Shell FuelSave College Competition – 2nd Runner Up
  • Kancil Student Awards – Merit
  • Resort World Genting YNOT Graffiti Competition – 1st Place

    Student Lounge at IACT College

    Student Lounge at IACT College

  • Magnum Cares CSR Video Competition – 1st Place
  • 3M Clean Water Video Campaign – 1st Place

IACT College 2012 AWARDS

  • Winner of Bella Awards 1st Bella Official Correspondent Search
  • Gatsby Student CM (Video) Awards, International Finalist
  • Kancil Student Awards – Merit
  • Student Art Display in the German Embassy in Malaysia

IACT College – The Creative Communications Specialist in Malaysia

Editing Lab at IACT College

Editing Lab at IACT College

IACT College is a specialised and dedicated talent prep-school for the creative communication industry in Malaysia that is known and trusted by the industry to continuously provide an industry relevant learning environment that mirrors current industry standards and practices. Coupled with a holistic teaching method and curriculum, students not only excel in their studies but develop useful life skills.

University of Sunderland, UK is an exclusive 3+0 foreign partner with IACT College in Malaysia, enhancing the programmes available. The collaboration offers students the Bachelor of Arts (Honours) Media, Culture and Communication and Bachelor of Arts (Honours) Advertising and Design. All 3+0 degree programmes offered at IACT College are fully accredited, assessed and awarded by the University.

IACT College – The Best College in Malaysia for Communication Courses

Library at IACT College

Library at IACT College

Founded by the Industry In 1970, the two largest advertising associations in Malaysia came together to form what has become Malaysia’s premier college specialising in creative communication. IACT College is a dedicated, talent prep-school for the creative communication industry, with 96% of its graduates employed in the industry within six months of graduation.

Project Based Learning teaching methods What continues to differentiate IACT College until today is its ability to ensure graduates are job-ready through its project-based learning methods. Through this method, students have the unique opportunity to work on class projects with top-tier companies in the classroom. With these coveted opportunities, students engage with future employers as the education experience goes beyond theory and is put into practice.

Swimming pool at IACT College

Swimming pool at IACT College

Industry Experienced Lecturers IACT College students are further prepared for their career through mentorship by their lectures, who possess a vast amount of industry experience. 83% of IACT College lecturers have worked professionally in the industry, with average industry tenure of 12 years

The Best Communication Facilities at IACT College

IACT College’s Campus provides you with creative spaces that are equipped with relevant 21st century learning facilities.

Recording Studio at IACT College

Recording Studio at IACT College

  • Brainstorming rooms
  • Library
  • Advanced MAC Lab
  • Sound Editing Studio
  • Advanced PC Lab
  • Cyber Research Station
  • Photography Studio
  • Music Academy
  • Gymnasium
  • Audio Recording Suite
  • Advanced Editing Room
  • Radio Studio
  • Art Studio
  • Green Screen Room
  • Swimming Pool
  • Wifi Access

IACT College Endorsements and Accreditations

Endorsed by a Global Advertising Authority and Accredited by MQA

International Advertising Association (IAA), New York is one of the world’s largest networks of advertisers, agencies and media companies. IACT College is the only college in Malaysia to receive IAA’s accreditation as one of their awarding bodies.

MQA is a governmental body overseeing the quality practices and accreditation of higher education institutions.

IACT College has always enjoyed MQA’s stamp of approval and this accreditation continues on an ongoing basis.

PARTNERS IN EXCELLENCE

TAP (Training Academy for Professionals) the Professional training unit of IACT is an established and experienced training academy that offers corporate trainings and part-time professional development courses specialising in the area of marketing, advertising and communications, giving our students instant exposure to the latest industry topics of interests.

Founders

Malaysian Advertisers Association

A representative body of more than 65 major advertisers in Malaysia (including companies such as Nestle, Unilever, and HSBC Bank), who collectively spent more than RM6 billion on advertising and communications.

Association of Accredited Advertising Agents, Malaysia

Focused in driving growth for brands, 4As is the representative body of over 80 multinational and local organisations involved in brand strategy and communications.

Also known as International Advertising, Communication and Technology College, IACT College was founded and endorsed by the Malaysian Advertisers Association (MAA) and 4As Malaysia, the two largest marketing and advertising associations in 1970.

The Best Communication Programmes offered at IACT College

Broadcasting studio at IACT College

Broadcasting studio at IACT College

There is no better way to excel in the creative communication industry than to be taught by the only creative communication specialist college in Malaysia. If advertising, marketing, communication, graphic design, broadcasting and film appeal to you, we can help you shine.

With a faculty including established practitioners, and advanced college facilities, students will get first-hand information and tips about what’s hot and happening in the “real world.” Students will get hands-on experience during practical attachments with leading local and international organisations

EduSpiral Consultant Services- Your Personal Online Education Advisor

Established since 2009, EduSpiral Consultant Services helps provide information and counselling on courses and universities in Malaysia & Singapore. EduSpiral Consultant Services also represents MDIS Singapore and PSB Academy Singapore.

EduSpiral Consultant Services represents the best colleges and universities in Malaysia offering a

EduSpiral advised me to go to IACT College as it is the best for mass communication as well as affordable. Patricia Sik, IACT College Alumni, Managing Director of MADPAT Communications and RTM TV Host

EduSpiral advised me to go to IACT College as it is the best for mass communication as well as affordable.
Patricia Sik, IACT College Alumni, Managing Director of MADPAT Communications and RTM TV Host

wide range of choices for students to choose from. These colleges and universities offer value for money in the quality of education and excellent facilities that you get.

These universities and colleges are chosen by EduSpiral because they represent the best in their fields in Malaysia and affordable. EduSpiral provides in-depth information and counseling on their courses so that students are able to make the right choice.

If you are still not sure what to study, please contact us and we will send you a free EduSpiral Career Assessment Form.

Please contact us for more details.

Please fill up the form for more information. If you do not give your mobile number or full name as in IC, your query will not be answered. Please make sure you give a correct email address and check your email including the SPAM or JUNK email folder within 48 hours as we will email you the information. 

Best University in Malaysia for International Business & Marketing UK Dual Award Degree at Taylor’s University


Top University for Bachelor of Business (Hons) International Business & Marketing Course in Malaysia at Taylor’s University

Written by EduSpiral Consultant Services For more information contact 01111408838

Since it’s inception in 1969, Taylor’s University has gained significant recognition as a leading private education institution in Malaysia. Students wanting a top rated business degree can go for the Bachelor of Business (Hons) International Business & Marketing UK Dual Award degree at Taylor’s University. Students will receive a degree from Taylor’s University as well as the top ranked University of the West of England, UK.

Students after SPM or O-Levels with at least 5 credits including the relevant subjects may enter Taylor’s University Foundation in Business  for 1 year before continuing on to the International Business & Marketingdegree. Pre-University graduates in Malaysia from programmes such as UEC, STPM, A-Levels, SAM, CPU, AUSMAT and others may enter directly into the 3-year Business Administration degree providing they meet the minimum entry requirements.

Officially upgraded to University in September 2010, Taylor’s is one of Malaysia’s top private universities. Over 70% of Taylors University’s graduates are employed within 2 months. In addition, the university has strong partnerships with 3,000+ career partners in Malaysia and globally. These are just some of the reasons that Taylor’s University is one of the best universities in Malaysia for you to study the degree in Human Resource Management.

For more information contact 01111408838

Please fill up the form for more information. If you do not give your mobile number or full name as in IC, your query will not be answered. Please make sure you give a correct email address and check your email including the SPAM or JUNK email folder within 48 hours as we will email you the information. 

Outstanding International Business & Marketing Degree Programme in Malaysia at Taylor’s University

Taylor's University Students Create History as First Malaysian Team to be Named L'Oréal Brandstorm 2014 International Finals Champions.jpg

Taylor’s University Students Create History as First Malaysian Team to be Named L’Oréal Brandstorm 2014 International Finals Champions.

The International Business and Marketing bachelor degree programme at Taylor’s University is designed to equip students with in-depth understanding of core concepts, practices and techniques of conducting business across the world, with a strong focus on marketing functions in organisations with international operations.

In addition to a solid grounding in business, this international business and marketing degree programme focuses on the development and delivery of an international business & marketing plan. This includes the ability to understand customers’ needs and ensure customers’ satisfaction, making it a key element to the success of any business.

3-Year Bachelor of Business (Hons) International Business & Marketing UK Dual Award degree at Taylor’s University

Established in 1993, Taylor's Business School has grown to become one of the largest and most dynamic business schools in Malaysia

Established in 1993, Taylor’s Business School has grown to become one of the largest and most dynamic business schools in Malaysia

International Exposure for International Business & Marketing Students at Taylor’s University
Participation in international field trips and industry visits to understand international business practices.
Opportunity to interact with students from abroad and work with an international team via cross-cultural projects.

Industry-relevant Curriculum for the Bachelor of Business (Hons) International Business & Marketing degree at Taylor’s University

  • The Module Adoption Programme (MAP) links theory to practice by inviting industry specialists such as KPMG and CIMB Group to give lectures, share experiences, case studies and projects to enhance students’ learning.
    Opportunity to embark on a fast-track employment programme (Exec Track Programme) with CIMA and KPMG.

Programme Structure for the Bachelor of Business (Hons) International Business & Marketing degree at Taylor’s University

YEAR 1  Subjects for the International Business & Marketing degree at Taylor’s University

Taylors Business School students swept up the first prize in the HSBC Malaysia Business Case Competition 2014

Taylors Business School students swept up the first prize in the HSBC Malaysia Business Case Competition 2014

Semester 1

  • Business Communication
  • Introduction to Accounting
  • Introduction to Management
  • Microeconomics
  • Quantitative Methods for Business

Semester 2

  • Introduction to Finance
  • Macroeconomics
  • Organisational Behavior
  • Principles of Marketing
  • MPU (U2)*
  • MPU (U3)*

YEAR 2  Subjects for the International Business & Marketing degree at Taylor’s University

Well-equipped library at Taylor's University

Well-equipped library at Taylor’s University

Semester 3

  • Consumer Behavior
  • Introduction to International Business
  • Management Accounting
  • MPU (U1) – Module 1*
  • MPU (U1) – Module 2*
  • MPU (U4)*

Semester 4

  • Business Law
  • Business to Business Marketing
  • Export Practices & Management
  • Research Methods
  • Supply Chain Management

YEAR 3  Subjects for the International Business & Marketing degree at Taylor’s University

An intellectually stimulating environment at Taylor's University

An intellectually stimulating environment at Taylor’s University

Semester 5 (Short Semester)

  • Internship

Semester 6

  • Business Ethics & Values
  • Services Marketing
  • Transnational Management
  • Project

Semester 7

  • Cross Cultural Management
  • International Business Issues & Policies
  • Strategic Management
  • Elective I
  • Elective II
Taylor's Business School produces some of the most successful graduates in Malaysia

Taylor’s Business School produces some of the most successful graduates in Malaysia

ELECTIVES

  • Brand Management
  • Doing Business in Asia
  • Integrated Marketing Communications
  • International Economic Theory & Policy
  • International Finance
  • International Human Resource Management
  • International Marketing
  • International Trade & Multinational Business
  • Market Analysis & Decision Making
  • Retail Marketing

NOTE:
* The Ministry of Education (MOE) requires all students to take Mata Pelajaran Umum (MPU) (i.e. General Studies) which is categorised under U1, U2, U3 and U4 within the duration of their studies. U1 modules are prescribed by MOE whereas U2, U3 and U4 modules are from a list of University Core Modules (UCM) prescribed as per the Programme Guide.

CAREER OPTIONS

Lecture Theatre with a view of the Lake at Taylor's University

Lecture Theatre with a view of the Lake at Taylor’s University

  • Brand Manager
  • Business Consultant
  • Customer Service Manager
  • Entrepreneur
  • Foreign Trade Consultant
  • Import & Export Manager
  • International Trader
  • Marketing Communication Manager
  • Product Manager
  • Sales Manager

Internship and Industry Immersion Programme at Taylor’s University

Taylor's University Student Success Centre

Taylor’s University Student Success Centre

A distinctive feature of our Bachelor of Business (Hons) curriculum is the internship and industry immersion programme at established organisations. The internship programme aims to provide you with a deeper cross-cultural appreciation of both business practices and research, whereas industry immersion programme is specially designed to provide you with a wealth of exposure with some of the prestigious companies in the corporate world, and receive exclusive training, insights and mentorship form industry veterans.

Taylor’s Business School

Leading the Way for Global Business

Taylor's University is an award-winning top private university in Malaysia

Taylor’s University is an award-winning top private university in Malaysia

Established in 1993, Taylor’s Business School has grown to become one of the largest and most dynamic business schools in Malaysia. We are the preferred business school for hundreds of students who want an internationally recognised business qualification.

Taylor’s Business School offer a teaching and learning experience that employs interactivity, progressive techniques and real world applications, to hone and perfect the skills of business-savvy leaders and captains of industry of the future.

The university prides itself in producing graduates that are highly employable upon graduation. Taylor’s University partnership with Australian, UK and New Zealand universities enable them to offer degree programmes that are up-to-date with market trends and contain industry-relevant content.

Through strong linkages and collaborations with industry leaders and professionals, the university is able to offer co-curricular programmes that help expose students to practical fieldwork, gain real world experience and enhance their marketability in the job arena.

A dedicated Career Centre assists students in finding job placement through career-related events and employment fairs. It also supports student in employment preparation.

The Taylor’s Business School believes in developing purposeful business leaders of the future through holistic and value-based education.

Why Study Business at Taylor’s University in Malaysia

  1. Purposeful Leaders
Library at Taylor's University

Library at Taylor’s University

Taylor’s University groom business graduates who possess a strong entrepreneurial mindset and a heart for social responsibility. Our holistic approach to education inspires a ‘big picture’ view of business and the ability to improve the quality of life of the community at large.

  1. Real-World Experience
    Taylor’s University educational journey incorporates carefully structured real-world practices and industry relevant experiences as part of our comprehensive curriculum. The university creates an environment that encourages student engagement through contemporary and innovative learning approaches that reinforce our students’ understanding of business theories and prepares them for their future..
  2. Global Outlook
    Taylor’s University students are instilled with a global mindset as well as a sound understanding of national and international business practices. This enables them to understand how changes in the international business climate impact their immediate business community.
  3. Increased Employability
    Taylor’s Business School has forged strategic alliances with industry leaders in order to put in place mutually beneficial partnerships and bridge the gap between academia and industry. Our programmes are therefore highly relevant and provide our students with the latest insight into the trends and issues affecting current business practices.

PURPOSEFUL LEADERS

Passionate Business Leaders of the Future

Lecture Theatre at Taylor's University with a view of the lake

Lecture Theatre at Taylor’s University with a view of the lake

Entrepreneurship has become a crucial factor in the development and well-being of societies. It has been proven to increase innovation as well as promote productivity and healthy economic competition.

The School takes pride in grooming business graduates who can create social value through their business activities, looking beyond profit margins and emphasing on the value of contributing to the community. We cultivate purposeful business leaders who possess a different mindset and understanding of business.

We believe that purposeful leaders should have a holistic view of the company and see beyond the organisational divisions and hierarchy. Transformation can only take place when students are able to see the ‘big picture’ view of the organisation and business landscape as a whole.

As such, we provide many opportunities for students to be immersed in situations where they are challenged to see from an owner’s perspective and subsequently make decisions from an owner’s stand point. These experiences shape our graduates to see their role as part of the organisation and business community, as well as influence their desire to make a difference.

Fresh Mart – Students purchase fresh vegetables, fruits, and flowers from the farms of Cameron Highlands and sell them on campus. The profits are then donated back to the local farmers. Students are thus able to help the local farming community, and gain exposure to business enterprise through real business experiences.

Social Entrepreneurship

Taylor's University Lakeside Campus encompasses a modern, functional design with state-of-the-art facilities together with lush greenery and its trademark 5.5 acre lake

Taylor’s University Lakeside Campus encompasses a modern, functional design with state-of-the-art facilities together with lush greenery and its trademark 5.5 acre lake

Taylor’s University students are encouraged to use their business acumen to address social issues and develop business solutions to improve the quality of life of affected communities. Despite being challenged with limited budget and resources, they are required to develop creative and cost-effective proposals to achieve their business goals. This enhances their practical experience in running a business, enabling them to apply their classroom knowledge as well as improve ethical, interpersonal, communication, leadership and problem-solving skills during the project.

National Business and Entrepreneurship Competitions
Taylor’s University students have consistently been involved in real-life business presentations and pitches, where they have gone on to clinch numerous awards and gain national and international recognition.

These opportunities put their knowledge and skills to the test, and add to the repository of experiences that prepare them for business. Active participation in these events also enables students to benchmark their solutions and knowledge against their peers, while managing the challenges that come with actual business scenarios.

  • HSBC Young Entrepreneur Challenge
  • Business Prototype Showcase
  • Tokio Marine Marketing Challenge
  • CIMB ASEAN Stock Challenge
  • CIMA Global Business Challenge
  • Taylor’s Business Plan Challenge
  • Deloitte Risk Intelligence Challenge Trophy
  • CFA Institute Research Challenge
  • PNB Kuiz Pelaburan
  • Innovative Youth, Future Business Leader
  • L’Oreal Brandstorm Competition

Service Learning

Technologically advanced classrooms at Taylor's University

Technologically advanced classrooms at Taylor’s University

Service learning is incorporated as a core initiative in our business education, through community-based projects to enhance our students’ sense of civic responsibility. These projects are designed to enable students to achieve specific learning outcomes while gaining a rich mastery of the business modules offered at the School.

The Programme for After Class Enrichment (PACE)
This programme, in collaboration with the Edge Education Foundation and EY (Ernst & Young), assists youth to perform better in their studies. TBS students contribute their individual efforts in order to make improvements in another person’s life, through academic support and mentoring in the form of tuition classes.

Do Something Good (DSG) and Social Enterprise Alliance Malaysia (SEA)
The strategic partnership between DSG and SEA creates a platform for TBS students to be actively involved in projects based on social entrepreneurship and volunteerism. Graduates are nurtured to become more compassionate citizens by understanding the essentials of social service learning.

REAL-WORLD EXPERIENCE

From Classroom Theories to Real-Life Practice

Taylor's University Lakeside Campus

Taylor’s University Lakeside Campus

At TBS, experience is at the heart of the learning process. Our carefully-tailored approach combines a strong foundation of theories, as well as avenues to apply these theories into practical settings, to maximise learning.

In order to achieve this, we employ a variety of teaching and learning strategies, where students are exposed to real-life scenarios and industry-relevant experiences that enhance student engagement, both inside and outside the classroom.

Taylor’s University Business faculty is committed to providing students with a challenging and rewarding educational experience, where they are motivated and challenged to hone their skills further through practice. This naturally transitions to the experimentation phase, resulting in a more engaging approach to learning across-the-board.

Throughout their course of study, students are encouraged to experiment and express ideas and techniques in their pursuit of gaining deeper insights into their chosen field of study.

Blended Learning

X-Space Classroom at Taylor's University - Promoting Learning Collaboratively, From the Lecturer, Peers and the World

X-Space Classroom at Taylor’s University – Promoting Learning Collaboratively, From the Lecturer, Peers and the World

Universities around the world are addressing the challenges of making teaching and learning more accessible and more flexible. The push towards greater flexibility of learning, supported by existing and emerging technologies, is substantially being driven by students who seek to engage in learning whenever and wherever they choose.

TBS leverages on the opportunities provided by technological advances to support learners. At TBS, there is a strategic and systematic approach to combining different times and modes of learning, integrating the best aspects of face-to-face and online interactions.

We refer to this as the Blended Learning approach, and it includes:

  • Face-to-face and online learning activities and formats
  • Well-established technologies such as lecture capture, social media and emerging technologies simulations
  • 24/7 access to all learning content
  • Ability to gauge students’ progress against learning outcomes, receive supporting feedback and information on students’ progress
  • Usage of collaborative digital communication platforms such as WordPress, Google Drive, Twitter and Facebook
  • X-Space Smart Classroom
  • Part of Taylor’s Collaborative Classroom of the future and the Bring Your Own Device (BYOD) movement, X-Space is the future of classrooms at Taylor’s University. These classrooms utilise technology to facilitate collaborative learning to create an engaging and diverse learning experience.

The technology used in these collaborative classrooms enhances creative and critical thinking skills in students, as well as promotes student engagement, and ultimately increases their understanding of the subject matter.

Industry-standard Software

Taylor's University Student Success Centre

Taylor’s University Student Success Centre

To keep abreast with the latest industry advancements, Taylor’s University implements MyAccounting Lab, a web-based tutorial and assessment software for accounting. More than accounting concepts, it teaches students how to learn by motivating them to persevere through difficult concepts and providing immediate feedback to measure their progress.

Students are thus empowered and better prepared to face their professional careers armed with the skills of problem-solving and communication, as well as a sense of confidence in their abilities as lifelong learners. This thorough understanding enables our students to integrate seamlessly into the industry upon graduation.

Student e-Portfolio

Computer lab at Taylor's University

Computer lab at Taylor’s University

Electronic portfolios or e-Portfolios, is utilised to support students, faculty and staff in the process of creating a dynamic and engaging tool for teaching, learning, reflection, transformation and assessment.

The e-Portfolio allows students to keep a collection of digital or electronic items, such as word documents, graphs, photos, and presentations, within a single secure online environment. This way, it serves as a digital record of the students’ achievements, abilities and classroom work throughout the course.

We incorporate the e-Portfolio into our curriculum, so students can monitor, build and reflect on their personal development. The TBS e-Portfolio is much more than just an electronic repository. It allows students to take charge of their learning and goals, their achievements at university and beyond. Our e-Portfolio serves as a powerful catalyst for integrated learning and holistic development of students, as well as a tool for personal branding and professional development.

Industry Visits for Taylor’s Business Students
Taylor’s University students have the opportunity to visit companies and gain first-hand insight into the real world of business. Students are also given a platform to communicate and network with professional organisations, with the opportunity to interview and discuss with its employees to obtain a more realistic picture of the industry.

Module Adoption Programme
The Module Adoption Programme (MAP) is one of the approaches through which the School engages with the industry. This interactive platform facilitates the creation and exchange of new ideas as well as monitoring of the latest developments and trends in the industry.

This approach enables the School to work closely with the specialists of local and multinational companies to ensure that our curriculum is relevant and in-line with the latest requirements and demands of the industry.

Some of the local and multinationals who have worked closely with the School such as CIMA, ACCA, CPA Australia, Shiseido, Skali, Redmarch, EY (Ernst & Young), CIMB Group, Nielsen, KPMG, Deloitte and PwC.

GLOBAL OUTLOOK

Expanding the Boundaries of Learning

Taylor's University students have access to excellent sports facilities on campus

Taylor’s University students have access to excellent sports facilities on campus

In a globally-connected world, graduates must appreciate and understand how changes in the international business climate affect the national business community.

Taylor’s University students are constantly exposed to case studies, which focus strongly on global industry issues such as international trade agreements, foreign exchange and national sentiments towards a company’s profitability. It is this increased awareness of global issues that inculcate a big picture view, and facilitate our graduates to quickly identify and respond to business risks and opportunities.

International Field Trips for Taylor’s Business Students
Field trips provide the opportunity for students to understand and get exposed to international business practices in a different cultural setting whilst exchanging views, experience, and network with students of foreign universities and communities. This annual activity serves as an eye-opening experience on the complexities and diversity of global business practices.

International University Exposure for Taylor’s Business Students
Students are given the opportunity to network and build relationships with peers and faculty members from universities around the world through different educational settings. These environments challenge them to apply their knowledge, obtain feedback from academics and experts, demonstrate teamwork, boost their confidence and sharpen their business presentation skills.

Keynote Speakers Series, Forums, Workshops and Conferences
These platforms link Taylor’s University students with industry leaders, through insightful talks and lectures. Business students are given the opportunity to gain insights on global developments and issues that may impact their future practices.

INCREASED EMPLOYABILLITY

Highly Coveted Business Graduates

Grand Hall at Taylor's University

Grand Hall at Taylor’s University

In our continuous pursuit to bridge the gap between academia and industry, TBS has forged strategic alliances and put in place mutually-beneficial partnerships with industry leaders, in order to further hone and enhance our students’ employability.

The dynamic knowledge exchange that takes place at the School enables our students to adapt to the rapidly-changing landscape and gain insight on current developments and issues affecting businesses. We also enhance and sharpen our students’ soft skills and professionalism through various activities built around the curriculum.

These collaborations with industry mentors and leaders are key factors in ensuring that our programmes remain relevant and our students graduate with the knowledge and capabilities that are highly sought-after by employers.

EXEC Track

Taylor's University students have access to excellent sports facilities

Taylor’s University students have access to excellent sports facilities

The EXEC Track programme is an intensive fast track programme to nurture capable business leaders through a strategic partnership between Taylor’s University, KPMG Malaysia and CIMA.

Through this programme, a select cohort of students are offered an exclusive opportunity to gain exceptional business knowledge, priceless industry exposure as well as mentorship, training and development of skills to excel in their future careers.

Open to all bachelor students at TBS, students undergo the CIMA Professional Qualification in Management Accounting while pursuing their degrees. In this way, our students are able to obtain the professional qualifications of becoming a highly sought-after Chartered Global Management Accountant upon graduation.

Upon completion of their studies at Taylor’s Business School, graduates will have the opportunity to work at KPMG Malaysia. They will be required to work on real projects under the guidance of professionals, instilling in them valuable industry exposure and real-world knowledge.

Industry Advisory Panel (IAP)

Library at Taylor's University

Library at Taylor’s University

The IAP works closely with TBS to ensure that the programmes offered are relevant to current industry practices and requirements. Seminars that feature expert speakers are organised by the panel to help impart insights and industry trends to students. The IAP also assists in providing students with the opportunity for internships, with the support of the Taylor’s Career Services Centre.
Recognised Professional Accreditation

In our effort to benchmark our standards against the industry’s best practices, the School has put in place comprehensive programmes that have gained the recognition of several local and international accreditation boards. Taylor’s University Business programmes meet the rigorous standards of these professional accreditation boards, due to stringent entry requirements, comprehensive curriculum, students’ work and achievements as well as highly-qualified teaching faculty.

The industry-wide recognition attached to these accreditations greatly enhances our students’ career opportunities. They also ease the pathway for our students to pursue a professional qualification or further their studies, upon graduation.

  • Association of Chartered Certified Accountants (ACCA)
  • Certified Practising Accountants Australia (CPA Australia)
  • Chartered Financial Analyst (CFA)
  • Chartered Institute of Management Accountants (CIMA)
  • Chartered Institute of Personnel and Development (CIPD)
  • Chartered Tax Institute of Malaysia (CTIM)
  • Financial Planning Association Malaysia (FPAM)
  • Institute of Chartered Accountants in Australia (ICAA)
  • Institute of Chartered Accountants in England and Wales (ICAEW)
  • Malaysia Institute of Certified Public Accountants (MICPA)
  • Malaysian Institute of Accountants (MIA)
  • The Malaysian Institute of Chartered Secretaries and Administrators (MAICSA)

Achievements of the Students from Taylor’s Business School

Our list of successes to date speaks for themselves in terms of the exceptional and well-rounded programmes offered here at Taylor’s Business School. Courses are customised for optimal growth while simultaneously preparing students for the corporate world and a lifetime pursuit of excellence.

2015- Kentrade Trading Challenge II
National Champion

2015 – Unilever Future Leader’s League
National Champion

2014 – L’Oreal Brandstorm
International Champion

2014 – HSBC Malaysia Business Case Competition
National Champion

2011 – Inter-varsity Accounting Quiz
Champions

2010/2011 – HSBC Young Entrepreneur Awards
National Champions

2009/2010 – HSBC Young Entrepreneur Awards
National Champions

2009 – CIMA Global Challenge
Champions

2008 – Asia Best Young Speaker of Business English Competition
Best Presenter – 1st Runner Up

2008 –University Technology of Sydney (UTS)
Top Student Award

2006/2007– HSBC Young Entrepreneur Awards
National Champions

2005/2006 – HSBC Young Entrepreneur Awards
Regional & National Champions

State-of-the-Art Facilities at Taylors University

Taylor's University Lakeside Campus encompasses a modern, functional design with state-of-the-art facilities together with lush greenery and its trademark 5.5 acre lake

Taylor’s University Lakeside Campus encompasses a modern, functional design with state-of-the-art facilities together with lush greenery and its trademark 5.5 acre lake

Taylor’s University Lakeside Campus encompasses a modern, functional design with state-of-the-art facilities together with lush greenery and its trademark 5.5 acre lake; striking a balance between form and function to embody Taylor’s University’s modern approach and perspective in premium education with an approach to holistic growth outside the classroom.

Surrounding the serene lake are buildings that house the academic wings and the commercial annexe that comprise of wide and spacious corridors, pleasing and rich landscapes and all in all, a sustainable and conducive environment for education. Besides, being visually comforting and naturally soothing, the overall design also enhances the air quality, both indoor and outdoor.

Taylor’s provides the necessary conducive environment for learning and development, to complement our quality academic programmes. Our campuses provide students with a comprehensive list of features and facilities to cater to our students’ learning needs and comfort during their years at Taylors University.

Service Facilities at Taylors University

Taylor's University Lakeside Campus

Taylor’s University Lakeside Campus

  • Career Services Centre
  • Computer Labs
  • Counselling and Psychological Services Centre
  • Experimental Theatre
  • Lecture Theatres
  • Library
  • Sick Bay
  • Sports and Recreation Centre
  • Student Life Centre
  • The Grand Hall
  • U-Residence
  • UniGym

Service Facilities:

Career Services Centre
This centre provides students with reference materials and information about occupations, corporations and career opportunities.


Computer Labs
For computer practical classes. Each lab has an average of 33 computers.


Library
1300-seater 4-storey library to suit students’ individual learning styles. The library is equipped with 24/7 study areas, discussion rooms, multimedia rooms, theatrette, computers, printing & photocopying facilities.


Sick Bay


U-Residence
Residence for students living on campus.


Sports and Recreation Centre
Multi-purpose courts (Futsal, netball, volleyball, basketball, cricket nets, tennis, dodgeball)


Student Life Centre
The Student Life Centre is a purpose driven centre devoted to provide a platform for Student Leaders and the student communities as a whole to engage in creative thinking, brainstorming of new ideas and implement the execution of these ideas.

The Centre features Discussion Hubs, a meeting room, independent study area and a Mini Events Zone. It is also where the TU Student Council office, Community Service Initiatives Volunteers office and International Student Services Centre are located.


The Grand Hall
1000-seater hall designed for campus events and activities such as convocations, examinations, exhibitions and gala dinners; as well as sports activities.


Lecture Theatres
Lectures and events are conducted in the hall which can seat up to 300 people.


Experimental Theatre
Suitable for stage performances (dramas and plays) and can be used for practice sessions. Equipped with stage, hi-tech acoustics and lighting systems. Seats surround the stage, providing a 360 degree view of performance.


UniGym


Counseling and Psychological Services Centre
A centre for students, staff and parents to receive counselling on various emotion related issues.

ACCOMMODATION OPTIONS

  • On Campus (U Residence @ Lakeside Campus)
    • Located in Taylor’s University, Lakeside Campus
    • This 6-storey building has 890 beds, 126 apartment units and 116 en-suites, all tastefully furnished
    • 24-hour multi-level security
    • Resident housemaster
    • Onsite maintenance support
    • Housekeeping services
    • Recreational areas
    • Learning spaces
    • Shuttle bus services
  • Off-Campus (Various Locations)
    • Units are located within the vicinity of the campuses
    • 24-hour security
    • Onsite maintenance support
    • Housekeeping services

EduSpiral Consultant Services- Your Personal Online Education Advisor

Established since 2009, EduSpiral Consultant Services helps provide information and counselling on courses and universities in Malaysia & Singapore. EduSpiral Consultant Services also represents MDIS Singapore and PSB Academy Singapore.

EduSpiral Consultant Services represents the best colleges and universities in Malaysia offering a

EduSpiral provided me with in-depth advise on choosing the right course for my career. Terence Wong, Business at Taylor's University

EduSpiral provided me with in-depth advise on choosing the right course for my career.
Terence Wong, Business at Taylor’s University

wide range of choices for students to choose from. These colleges and universities offer value for money in the quality of education and excellent facilities that you get.

These universities and colleges are chosen by EduSpiral because they represent the best in their fields in Malaysia and affordable. EduSpiral provides in-depth information and counseling on their courses so that students are able to make the right choice.

If you are still not sure what to study, please contact us and we will send you a free EduSpiral Career Assessment Form.

Please contact us for more details.

Please fill up the form for more information. If you do not give your mobile number or full name as in IC, your query will not be answered. Please make sure you give a correct email address and check your email including the SPAM or JUNK email folder within 48 hours as we will email you the information. 

Best University in Malaysia for Marketing UK Dual Award Degree at Taylor’s University


Top University for Bachelor of Business (Hons) Marketing Course in Malaysia at Taylor’s University

Written by EduSpiral Consultant Services For more information contact 01111408838

Marketing professionals are one of the most highly sought after for jobs in Malaysia and they are highly paid as well. To succeed in the competitive work of marketing, professionals must have the necessary knowledge and skills. Therefore, it is important to choose the best university in Malaysia to study marketing.

Students after SPM or O-Levels with at least 5 credits including the relevant subjects may enter Taylor’s University Foundation in Business  for 1 year before continuing on to the Marketing degree. Pre-University graduates in Malaysia from programmes such as UEC, STPM, A-Levels, SAM, CPU, AUSMAT and others may enter directly into the 3-year Business Administration degree providing they meet the minimum entry requirements.

Since it’s inception in 1969, Taylor’s University has gained significant recognition as a leading private education institution in Malaysia. Students wanting a top rated business degree can go for the Bachelor of Business (Hons) Marketing UK Dual Award degree at Taylor’s University. Students will receive a degree from Taylor’s University as well as the top ranked University of the West of England, UK.

Officially upgraded to University in September 2010, Taylor’s is one of Malaysia’s top private universities. Over 70% of Taylors University’s graduates are employed within 2 months. In addition, the university has strong partnerships with 3,000+ career partners in Malaysia and globally. These are just some of the reasons that Taylor’s University is one of the best universities in Malaysia for you to study the degree in Marketing.

For more information contact 01111408838

Please fill up the form for more information. If you do not give your mobile number or full name as in IC, your query will not be answered. Please make sure you give a correct email address and check your email including the SPAM or JUNK email folder within 48 hours as we will email you the information. 

Outstanding Marketing Degree Programme in Malaysia at Taylor’s University

The beautiful 27-acre Taylor's Lakeside Campus will provide all the right conditions for a vibrant exchange between academic, commercial, social and leisure activities for top students

The beautiful 27-acre Taylor’s Lakeside Campus will provide all the right conditions for a vibrant exchange between academic, commercial, social and leisure activities for top students

The Bachelor of Business (Hons) Marketing Programme at Taylor’s University is designed to equip students with the latest theories and practices in business marketing, including the ability to understand consumers’ needs, design products, conceive brand strategies, perform market research, pricing and placement strategies, as well as gain insight into the world of e-marketing and integrated communications.

Bachelor of Business in Marketing students at Taylor’s University will learn how to communicate information on products and services to the target market, develop viable plans of action to respond to growing demands and trends in different countries and cultures, as well as the ability to make strategic marketing decisions in complex situations.

UK Dual Award from the University of the West of England (UWE), Bristol, U.K.

Taylor’s Business School (TBS) offers dual award degree programmes in collaboration with the Bristol Business School, University of the West of England (UWE), UK. A quality review committee, comprising academics from both institutions, is established for quality assurance and the moderation of the standards of the programmes, which includes curriculum and assessment. Students will receive certification from both Taylor’s University and UWE upon completion of their degrees at Taylor’s.

3-Year Bachelor of Business (Hons) Marketing Programme at Taylor’s University

Taylor's University students have access to excellent sports facilities on campus

Taylor’s University students have access to excellent sports facilities on campus

From Theory to Application

  • Develop critical thinking, ideas and concepts to fit existing and new markets; analyse the market environment, make critical decisions and communicate marketing plans to stakeholders, through modules such as Market Analysis & Decision Making and Strategic Management.
  • Exposure to real-world situations through project based learning and simulations based on industry case studies.

Industry-relevant Curriculum

  • The Module Adoption Programme (MAP) links theory to practice by inviting industry specialists such as Nielsen to give lectures, share experiences, case studies and projects to enhance students’ learning.
  • Opportunity to embark on a fast-track employment programme (Exec Track Programme) with CIMA and KPMG.

Programme Structure for the Bachelor of Business (Hons) Marketing UK Dual Award Programme at Taylor’s University

YEAR 1 Subjects for the Bachelor of Business (Hons) Marketing Programme at Taylor’s University

Taylors Business School students swept up the first prize in the HSBC Malaysia Business Case Competition 2014

Taylors Business School students swept up the first prize in the HSBC Malaysia Business Case Competition 2014

Semester 1

  • • Business Communication
    • Introduction to Accounting
    • Introduction to Management
    • Microeconomics
    • Quantitative Methods for Business

Semester 2

  • • Introduction to Finance
    • Macroeconomics
    • Organisational Behavior
    • Principles of Marketing
    • MPU (U2)*
    • MPU (U3)*

YEAR 2 Subjects for the Bachelor of Business (Hons) Marketing Programme at Taylor’s University

Lecture Theatre at Taylor's University with a view of the lake

Lecture Theatre at Taylor’s University with a view of the lake

Semester 3

  • Brand Management
  • Consumer Behavior
  • Pricing
  • MPU (U1) – Module 1*
  • MPU (U1) – Module 2*
  • MPU (U4)*

Semester 4

  • Business to Business Marketing
  • Integrated Marketing Communications
  • International Marketing
  • Research Methods
  • Supply Chain Management

YEAR 3 Subjects for the Bachelor of Business (Hons) Marketing Programme at Taylor’s University

An intellectually stimulating environment at Taylor's University

An intellectually stimulating environment at Taylor’s University

Semester 5 (Short Semester)

  • Internship

Semester 6

  • Business Ethics & Values
  • Market Analysis & Decision Making
  • Services Marketing
  • Project

Semester 7

  • Contemporary Issues in Marketing
  • Interactive & Digital Marketing
  • Retail Marketing
  • Strategic Management
  • Elective

ELECTIVES

  • Cross Cultural Management
  • Doing Business in Asia
  • Entrepreneurship & Small Business
  • Organisational StudiesNOTE:
    * The Ministry of Education (MOE) requires all students to take Mata Pelajaran Umum (MPU) (i.e. General Studies) which is categorised under U1, U2, U3 and U4 within the duration of their studies. U1 modules are prescribed by MOE whereas U2, U3 and U4 modules are from a list of University Core Modules (UCM) prescribed as per the Programme Guide.

Award-Winning Business School at Taylor’s University

Taylors Business School students swept up the first prize in the HSBC Malaysia Business Case Competition 2014

Taylors Business School students swept up the first prize in the HSBC Malaysia Business Case Competition 2014

Taylor’s Business School students have continuously clinched awards in numerous local and international competitions, demonstrating their ability to apply classroom theories into practice, and excel in real-world scenarios. These competitions provide opportunities for Taylor’s students to test their knowledge and skills in competitive settings and benchmark their solutions against their peers. They also provide an avenue for students to network with peers, experts and industry leaders.

Taylor’s Business students have won the prestigious HSBC Young Entrepreneur Challenge 6 consecutive times as Champions and twice as Regional Champions.

  • 2015 National Champion, Unilever Future Leader’s League
  • 2014 International Champion L’Oreal Brandstorm
  • 2014 National Champion HSBC Business Case Challenge
  • 2014 2nd Runner-up L’Oreal Brandstorm
  • 2013 National Champion Deloitte Risk Intelligence Challenge Trophy
  • 2013 National Champion Innovative Youth, Future Business Leader Marketing Plan Competition
  • 2013 2nd Runner-up Pertandingan Kuiz Pelaburan PNB
  • 2013 2nd Runner-up Inter-Varsity Accounting Quiz
  • 2012 Regional and National Champions HSBC Young Entrepreneur Challenge
  • 2012 National Champion L’Oreal Brandstorm
  • 2012 2nd Runner-up CIMB ASEAN Youth Stock Challenge
  • 2011 Champion Inter-varsity Accounting Quiz
  • 2011 National Champion HSBC Young Entrepreneur Challenge
  • 2010 National Champion HSBC Young Entrepreneur Challenge
  • 2009 National Champion HSBC Young Entrepreneur Challenge
  • 2009 Champion CIMA Global Challenge
  • 2008 1st Runner-up – Best Presenter Asia Best Young Speaker of Business English Competition
  • 2006 National Champion HSBC Young Entrepreneur Challenge
  • 2005 Regional and National Champions HSBC Young Entrepreneur Challenge

Internship and Industry Immersion Programme

Taylor's University Student Success Centre

Taylor’s University Student Success Centre

A distinctive feature of our Bachelor of Business (Hons) curriculum is the internship and industry immersion programme at established organisations. The internship programme aims to provide you with a deeper cross-cultural appreciation of both business practices and research, whereas industry immersion programme is specially designed to provide you with a wealth of exposure with some of the prestigious companies in the corporate world, and receive exclusive training, insights and mentorship form industry veterans.

Taylor’s Business School

Leading the Way for Global Business

Taylor's University is an award-winning top private university in Malaysia

Taylor’s University is an award-winning top private university in Malaysia

Established in 1993, Taylor’s Business School has grown to become one of the largest and most dynamic business schools in Malaysia. We are the preferred business school for hundreds of students who want an internationally recognised business qualification.

Taylor’s Business School offer a teaching and learning experience that employs interactivity, progressive techniques and real world applications, to hone and perfect the skills of business-savvy leaders and captains of industry of the future.

The university prides itself in producing graduates that are highly employable upon graduation. Taylor’s University partnership with Australian, UK and New Zealand universities enable them to offer degree programmes that are up-to-date with market trends and contain industry-relevant content.

Through strong linkages and collaborations with industry leaders and professionals, the university is able to offer co-curricular programmes that help expose students to practical fieldwork, gain real world experience and enhance their marketability in the job arena.

A dedicated Career Centre assists students in finding job placement through career-related events and employment fairs. It also supports student in employment preparation.

The Taylor’s Business School believes in developing purposeful business leaders of the future through holistic and value-based education.

Why Study Business at Taylor’s University in Malaysia

  1. Purposeful Leaders
Library at Taylor's University

Library at Taylor’s University

Taylor’s University groom business graduates who possess a strong entrepreneurial mindset and a heart for social responsibility. Our holistic approach to education inspires a ‘big picture’ view of business and the ability to improve the quality of life of the community at large.

  1. Real-World Experience
    Taylor’s University educational journey incorporates carefully structured real-world practices and industry relevant experiences as part of our comprehensive curriculum. The university creates an environment that encourages student engagement through contemporary and innovative learning approaches that reinforce our students’ understanding of business theories and prepares them for their future..
  2. Global Outlook
    Taylor’s University students are instilled with a global mindset as well as a sound understanding of national and international business practices. This enables them to understand how changes in the international business climate impact their immediate business community.
  3. Increased Employability
    Taylor’s Business School has forged strategic alliances with industry leaders in order to put in place mutually beneficial partnerships and bridge the gap between academia and industry. Our programmes are therefore highly relevant and provide our students with the latest insight into the trends and issues affecting current business practices.

PURPOSEFUL LEADERS

Passionate Business Leaders of the Future

Lecture Theatre at Taylor's University with a view of the lake

Lecture Theatre at Taylor’s University with a view of the lake

Entrepreneurship has become a crucial factor in the development and well-being of societies. It has been proven to increase innovation as well as promote productivity and healthy economic competition.

The School takes pride in grooming business graduates who can create social value through their business activities, looking beyond profit margins and emphasing on the value of contributing to the community. We cultivate purposeful business leaders who possess a different mindset and understanding of business.

We believe that purposeful leaders should have a holistic view of the company and see beyond the organisational divisions and hierarchy. Transformation can only take place when students are able to see the ‘big picture’ view of the organisation and business landscape as a whole.

As such, we provide many opportunities for students to be immersed in situations where they are challenged to see from an owner’s perspective and subsequently make decisions from an owner’s stand point. These experiences shape our graduates to see their role as part of the organisation and business community, as well as influence their desire to make a difference.

Fresh Mart – Students purchase fresh vegetables, fruits, and flowers from the farms of Cameron Highlands and sell them on campus. The profits are then donated back to the local farmers. Students are thus able to help the local farming community, and gain exposure to business enterprise through real business experiences.

Social Entrepreneurship

Taylor's University Lakeside Campus encompasses a modern, functional design with state-of-the-art facilities together with lush greenery and its trademark 5.5 acre lake

Taylor’s University Lakeside Campus encompasses a modern, functional design with state-of-the-art facilities together with lush greenery and its trademark 5.5 acre lake

Taylor’s University students are encouraged to use their business acumen to address social issues and develop business solutions to improve the quality of life of affected communities. Despite being challenged with limited budget and resources, they are required to develop creative and cost-effective proposals to achieve their business goals. This enhances their practical experience in running a business, enabling them to apply their classroom knowledge as well as improve ethical, interpersonal, communication, leadership and problem-solving skills during the project.

National Business and Entrepreneurship Competitions
Taylor’s University students have consistently been involved in real-life business presentations and pitches, where they have gone on to clinch numerous awards and gain national and international recognition.

These opportunities put their knowledge and skills to the test, and add to the repository of experiences that prepare them for business. Active participation in these events also enables students to benchmark their solutions and knowledge against their peers, while managing the challenges that come with actual business scenarios.

  • HSBC Young Entrepreneur Challenge
  • Business Prototype Showcase
  • Tokio Marine Marketing Challenge
  • CIMB ASEAN Stock Challenge
  • CIMA Global Business Challenge
  • Taylor’s Business Plan Challenge
  • Deloitte Risk Intelligence Challenge Trophy
  • CFA Institute Research Challenge
  • PNB Kuiz Pelaburan
  • Innovative Youth, Future Business Leader
  • L’Oreal Brandstorm Competition

Service Learning

Technologically advanced classrooms at Taylor's University

Technologically advanced classrooms at Taylor’s University

Service learning is incorporated as a core initiative in our business education, through community-based projects to enhance our students’ sense of civic responsibility. These projects are designed to enable students to achieve specific learning outcomes while gaining a rich mastery of the business modules offered at the School.

The Programme for After Class Enrichment (PACE)
This programme, in collaboration with the Edge Education Foundation and EY (Ernst & Young), assists youth to perform better in their studies. TBS students contribute their individual efforts in order to make improvements in another person’s life, through academic support and mentoring in the form of tuition classes.

Do Something Good (DSG) and Social Enterprise Alliance Malaysia (SEA)
The strategic partnership between DSG and SEA creates a platform for TBS students to be actively involved in projects based on social entrepreneurship and volunteerism. Graduates are nurtured to become more compassionate citizens by understanding the essentials of social service learning.

REAL-WORLD EXPERIENCE

From Classroom Theories to Real-Life Practice

Taylor's University Lakeside Campus

Taylor’s University Lakeside Campus

At TBS, experience is at the heart of the learning process. Our carefully-tailored approach combines a strong foundation of theories, as well as avenues to apply these theories into practical settings, to maximise learning.

In order to achieve this, we employ a variety of teaching and learning strategies, where students are exposed to real-life scenarios and industry-relevant experiences that enhance student engagement, both inside and outside the classroom.

Taylor’s University Business faculty is committed to providing students with a challenging and rewarding educational experience, where they are motivated and challenged to hone their skills further through practice. This naturally transitions to the experimentation phase, resulting in a more engaging approach to learning across-the-board.

Throughout their course of study, students are encouraged to experiment and express ideas and techniques in their pursuit of gaining deeper insights into their chosen field of study.

Blended Learning

X-Space Classroom at Taylor's University - Promoting Learning Collaboratively, From the Lecturer, Peers and the World

X-Space Classroom at Taylor’s University – Promoting Learning Collaboratively, From the Lecturer, Peers and the World

Universities around the world are addressing the challenges of making teaching and learning more accessible and more flexible. The push towards greater flexibility of learning, supported by existing and emerging technologies, is substantially being driven by students who seek to engage in learning whenever and wherever they choose.

TBS leverages on the opportunities provided by technological advances to support learners. At TBS, there is a strategic and systematic approach to combining different times and modes of learning, integrating the best aspects of face-to-face and online interactions.

We refer to this as the Blended Learning approach, and it includes:

  • Face-to-face and online learning activities and formats
  • Well-established technologies such as lecture capture, social media and emerging technologies simulations
  • 24/7 access to all learning content
  • Ability to gauge students’ progress against learning outcomes, receive supporting feedback and information on students’ progress
  • Usage of collaborative digital communication platforms such as WordPress, Google Drive, Twitter and Facebook
  • X-Space Smart Classroom
  • Part of Taylor’s Collaborative Classroom of the future and the Bring Your Own Device (BYOD) movement, X-Space is the future of classrooms at Taylor’s University. These classrooms utilise technology to facilitate collaborative learning to create an engaging and diverse learning experience.

The technology used in these collaborative classrooms enhances creative and critical thinking skills in students, as well as promotes student engagement, and ultimately increases their understanding of the subject matter.

Industry-standard Software

Taylor's University Student Success Centre

Taylor’s University Student Success Centre

To keep abreast with the latest industry advancements, Taylor’s University implements MyAccounting Lab, a web-based tutorial and assessment software for accounting. More than accounting concepts, it teaches students how to learn by motivating them to persevere through difficult concepts and providing immediate feedback to measure their progress.

Students are thus empowered and better prepared to face their professional careers armed with the skills of problem-solving and communication, as well as a sense of confidence in their abilities as lifelong learners. This thorough understanding enables our students to integrate seamlessly into the industry upon graduation.

Student e-Portfolio

Computer lab at Taylor's University

Computer lab at Taylor’s University

Electronic portfolios or e-Portfolios, is utilised to support students, faculty and staff in the process of creating a dynamic and engaging tool for teaching, learning, reflection, transformation and assessment.

The e-Portfolio allows students to keep a collection of digital or electronic items, such as word documents, graphs, photos, and presentations, within a single secure online environment. This way, it serves as a digital record of the students’ achievements, abilities and classroom work throughout the course.

We incorporate the e-Portfolio into our curriculum, so students can monitor, build and reflect on their personal development. The TBS e-Portfolio is much more than just an electronic repository. It allows students to take charge of their learning and goals, their achievements at university and beyond. Our e-Portfolio serves as a powerful catalyst for integrated learning and holistic development of students, as well as a tool for personal branding and professional development.

Industry Visits for Taylor’s Business Students
Taylor’s University students have the opportunity to visit companies and gain first-hand insight into the real world of business. Students are also given a platform to communicate and network with professional organisations, with the opportunity to interview and discuss with its employees to obtain a more realistic picture of the industry.

Module Adoption Programme
The Module Adoption Programme (MAP) is one of the approaches through which the School engages with the industry. This interactive platform facilitates the creation and exchange of new ideas as well as monitoring of the latest developments and trends in the industry.

This approach enables the School to work closely with the specialists of local and multinational companies to ensure that our curriculum is relevant and in-line with the latest requirements and demands of the industry.

Some of the local and multinationals who have worked closely with the School such as CIMA, ACCA, CPA Australia, Shiseido, Skali, Redmarch, EY (Ernst & Young), CIMB Group, Nielsen, KPMG, Deloitte and PwC.

GLOBAL OUTLOOK

Expanding the Boundaries of Learning

Taylor's University students have access to excellent sports facilities on campus

Taylor’s University students have access to excellent sports facilities on campus

In a globally-connected world, graduates must appreciate and understand how changes in the international business climate affect the national business community.

Taylor’s University students are constantly exposed to case studies, which focus strongly on global industry issues such as international trade agreements, foreign exchange and national sentiments towards a company’s profitability. It is this increased awareness of global issues that inculcate a big picture view, and facilitate our graduates to quickly identify and respond to business risks and opportunities.

International Field Trips for Taylor’s Business Students
Field trips provide the opportunity for students to understand and get exposed to international business practices in a different cultural setting whilst exchanging views, experience, and network with students of foreign universities and communities. This annual activity serves as an eye-opening experience on the complexities and diversity of global business practices.

International University Exposure for Taylor’s Business Students
Students are given the opportunity to network and build relationships with peers and faculty members from universities around the world through different educational settings. These environments challenge them to apply their knowledge, obtain feedback from academics and experts, demonstrate teamwork, boost their confidence and sharpen their business presentation skills.

Keynote Speakers Series, Forums, Workshops and Conferences
These platforms link Taylor’s University students with industry leaders, through insightful talks and lectures. Business students are given the opportunity to gain insights on global developments and issues that may impact their future practices.

INCREASED EMPLOYABILLITY

Highly Coveted Business Graduates

Grand Hall at Taylor's University

Grand Hall at Taylor’s University

In our continuous pursuit to bridge the gap between academia and industry, TBS has forged strategic alliances and put in place mutually-beneficial partnerships with industry leaders, in order to further hone and enhance our students’ employability.

The dynamic knowledge exchange that takes place at the School enables our students to adapt to the rapidly-changing landscape and gain insight on current developments and issues affecting businesses. We also enhance and sharpen our students’ soft skills and professionalism through various activities built around the curriculum.

These collaborations with industry mentors and leaders are key factors in ensuring that our programmes remain relevant and our students graduate with the knowledge and capabilities that are highly sought-after by employers.

EXEC Track

Taylor's University students have access to excellent sports facilities

Taylor’s University students have access to excellent sports facilities

The EXEC Track programme is an intensive fast track programme to nurture capable business leaders through a strategic partnership between Taylor’s University, KPMG Malaysia and CIMA.

Through this programme, a select cohort of students are offered an exclusive opportunity to gain exceptional business knowledge, priceless industry exposure as well as mentorship, training and development of skills to excel in their future careers.

Open to all bachelor students at TBS, students undergo the CIMA Professional Qualification in Management Accounting while pursuing their degrees. In this way, our students are able to obtain the professional qualifications of becoming a highly sought-after Chartered Global Management Accountant upon graduation.

Upon completion of their studies at Taylor’s Business School, graduates will have the opportunity to work at KPMG Malaysia. They will be required to work on real projects under the guidance of professionals, instilling in them valuable industry exposure and real-world knowledge.

Industry Advisory Panel (IAP)

Library at Taylor's University

Library at Taylor’s University

The IAP works closely with TBS to ensure that the programmes offered are relevant to current industry practices and requirements. Seminars that feature expert speakers are organised by the panel to help impart insights and industry trends to students. The IAP also assists in providing students with the opportunity for internships, with the support of the Taylor’s Career Services Centre.
Recognised Professional Accreditation

In our effort to benchmark our standards against the industry’s best practices, the School has put in place comprehensive programmes that have gained the recognition of several local and international accreditation boards. Taylor’s University Business programmes meet the rigorous standards of these professional accreditation boards, due to stringent entry requirements, comprehensive curriculum, students’ work and achievements as well as highly-qualified teaching faculty.

The industry-wide recognition attached to these accreditations greatly enhances our students’ career opportunities. They also ease the pathway for our students to pursue a professional qualification or further their studies, upon graduation.

  • Association of Chartered Certified Accountants (ACCA)
  • Certified Practising Accountants Australia (CPA Australia)
  • Chartered Financial Analyst (CFA)
  • Chartered Institute of Management Accountants (CIMA)
  • Chartered Institute of Personnel and Development (CIPD)
  • Chartered Tax Institute of Malaysia (CTIM)
  • Financial Planning Association Malaysia (FPAM)
  • Institute of Chartered Accountants in Australia (ICAA)
  • Institute of Chartered Accountants in England and Wales (ICAEW)
  • Malaysia Institute of Certified Public Accountants (MICPA)
  • Malaysian Institute of Accountants (MIA)
  • The Malaysian Institute of Chartered Secretaries and Administrators (MAICSA)

Achievements of the Students from Taylor’s Business School

Our list of successes to date speaks for themselves in terms of the exceptional and well-rounded programmes offered here at Taylor’s Business School. Courses are customised for optimal growth while simultaneously preparing students for the corporate world and a lifetime pursuit of excellence.

2015- Kentrade Trading Challenge II
National Champion

2015 – Unilever Future Leader’s League
National Champion

2014 – L’Oreal Brandstorm
International Champion

2014 – HSBC Malaysia Business Case Competition
National Champion

2011 – Inter-varsity Accounting Quiz
Champions

2010/2011 – HSBC Young Entrepreneur Awards
National Champions

2009/2010 – HSBC Young Entrepreneur Awards
National Champions

2009 – CIMA Global Challenge
Champions

2008 – Asia Best Young Speaker of Business English Competition
Best Presenter – 1st Runner Up

2008 –University Technology of Sydney (UTS)
Top Student Award

2006/2007– HSBC Young Entrepreneur Awards
National Champions

2005/2006 – HSBC Young Entrepreneur Awards
Regional & National Champions

State-of-the-Art Facilities at Taylors University

Taylor's University Lakeside Campus encompasses a modern, functional design with state-of-the-art facilities together with lush greenery and its trademark 5.5 acre lake

Taylor’s University Lakeside Campus encompasses a modern, functional design with state-of-the-art facilities together with lush greenery and its trademark 5.5 acre lake

Taylor’s University Lakeside Campus encompasses a modern, functional design with state-of-the-art facilities together with lush greenery and its trademark 5.5 acre lake; striking a balance between form and function to embody Taylor’s University’s modern approach and perspective in premium education with an approach to holistic growth outside the classroom.

Surrounding the serene lake are buildings that house the academic wings and the commercial annexe that comprise of wide and spacious corridors, pleasing and rich landscapes and all in all, a sustainable and conducive environment for education. Besides, being visually comforting and naturally soothing, the overall design also enhances the air quality, both indoor and outdoor.

Taylor’s provides the necessary conducive environment for learning and development, to complement our quality academic programmes. Our campuses provide students with a comprehensive list of features and facilities to cater to our students’ learning needs and comfort during their years at Taylors University.

Service Facilities at Taylors University

Taylor's University Lakeside Campus

Taylor’s University Lakeside Campus

  • Career Services Centre
  • Computer Labs
  • Counselling and Psychological Services Centre
  • Experimental Theatre
  • Lecture Theatres
  • Library
  • Sick Bay
  • Sports and Recreation Centre
  • Student Life Centre
  • The Grand Hall
  • U-Residence
  • UniGym

Service Facilities:

Career Services Centre
This centre provides students with reference materials and information about occupations, corporations and career opportunities.


Computer Labs
For computer practical classes. Each lab has an average of 33 computers.


Library
1300-seater 4-storey library to suit students’ individual learning styles. The library is equipped with 24/7 study areas, discussion rooms, multimedia rooms, theatrette, computers, printing & photocopying facilities.


Sick Bay


U-Residence
Residence for students living on campus.


Sports and Recreation Centre
Multi-purpose courts (Futsal, netball, volleyball, basketball, cricket nets, tennis, dodgeball)


Student Life Centre
The Student Life Centre is a purpose driven centre devoted to provide a platform for Student Leaders and the student communities as a whole to engage in creative thinking, brainstorming of new ideas and implement the execution of these ideas.

The Centre features Discussion Hubs, a meeting room, independent study area and a Mini Events Zone. It is also where the TU Student Council office, Community Service Initiatives Volunteers office and International Student Services Centre are located.


The Grand Hall
1000-seater hall designed for campus events and activities such as convocations, examinations, exhibitions and gala dinners; as well as sports activities.


Lecture Theatres
Lectures and events are conducted in the hall which can seat up to 300 people.


Experimental Theatre
Suitable for stage performances (dramas and plays) and can be used for practice sessions. Equipped with stage, hi-tech acoustics and lighting systems. Seats surround the stage, providing a 360 degree view of performance.


UniGym


Counseling and Psychological Services Centre
A centre for students, staff and parents to receive counselling on various emotion related issues.

ACCOMMODATION OPTIONS

  • On Campus (U Residence @ Lakeside Campus)
    • Located in Taylor’s University, Lakeside Campus
    • This 6-storey building has 890 beds, 126 apartment units and 116 en-suites, all tastefully furnished
    • 24-hour multi-level security
    • Resident housemaster
    • Onsite maintenance support
    • Housekeeping services
    • Recreational areas
    • Learning spaces
    • Shuttle bus services
  • Off-Campus (Various Locations)
    • Units are located within the vicinity of the campuses
    • 24-hour security
    • Onsite maintenance support
    • Housekeeping services

EduSpiral Consultant Services- Your Personal Online Education Advisor

Established since 2009, EduSpiral Consultant Services helps provide information and counselling on courses and universities in Malaysia & Singapore. EduSpiral Consultant Services also represents MDIS Singapore and PSB Academy Singapore.

EduSpiral Consultant Services represents the best colleges and universities in Malaysia offering a

EduSpiral provided me with in-depth advise on choosing the right course for my career. Terence Wong, Business at Taylor's University

EduSpiral provided me with in-depth advise on choosing the right course for my career.
Terence Wong, Business at Taylor’s University

wide range of choices for students to choose from. These colleges and universities offer value for money in the quality of education and excellent facilities that you get.

These universities and colleges are chosen by EduSpiral because they represent the best in their fields in Malaysia and affordable. EduSpiral provides in-depth information and counseling on their courses so that students are able to make the right choice.

If you are still not sure what to study, please contact us and we will send you a free EduSpiral Career Assessment Form.

Please contact us for more details.

Please fill up the form for more information. If you do not give your mobile number or full name as in IC, your query will not be answered. Please make sure you give a correct email address and check your email including the SPAM or JUNK email folder within 48 hours as we will email you the information. 

Entry Requirements for Business Degree Courses at Top Private Universities in Malaysia


Admission Requirements into Top Business Degree Programmes at the Best Private Universities in Malaysia

Written by EduSpiral Consultant Services For more information contact 01111408838

With so many universities and colleges in Malaysia offering the Business degree courses, students after SPM, O-Levels, UEC, A-Levels or STPM need to choose the best university that would equip them with the necessary knowledge and skills to succeed in the competitive workforce.

Business  is a wide field that includes many types of management courses such as marketing, human resource management, international business, entrepreneurship, and more.

For more information contact 01111408838

Please fill up the form for more information. If you do not give your mobile number or full name as in IC, your query will not be answered. Please make sure you give a correct email address and check your email including the SPAM or JUNK email folder within 48 hours as we will email you the information. 

In oder to succeed in the competitive world of business, students must choose the best universities in Malaysia offering the Business course. These universities, with their experience, can help prepare you well and fine tune your skills.

Students should choose top universities in Malaysia that has an English-speaking environment so that it will help you to improve your language skills. Good English is important to obtain higher salaries and faster promotions in Malaysia. English-speaking environments promote critical thinking, problem-solving and leadership skills which enhance your career prospects.

Entry Requirements into the Top Business Degree Programmes at Heriot Watt University Malaysia

Heriot-Watt University Malaysia's purpose-built campus in Putrajaya is only 25 km from Kuala Lumpur. Situated in a stunning lakeside location, the building boasts a variety of informal study spaces, an extensive library and easy access to IT facilities with wifi available throughout.

Heriot-Watt University Malaysia’s purpose-built campus in Putrajaya is only 25 km from Kuala Lumpur. Situated in a stunning lakeside location, the building boasts a variety of informal study spaces, an extensive library and easy access to IT facilities with wifi available throughout.

Students interested in registering at Heriot-Watt University Malaysia, please go to this link. Affordable hostel accommodation is provided at safe and conducive condominiums in Cyberjaya with free bus shuttle to and from Heriot-Watt University Malaysia.

Scholarships are available at Heriot-Watt University Malaysia to deserving Malaysian students who have achieved high results in their SPM, STPM, A-Levels or UEC examinations.

The Heriot-Watt University Malaysia Foundation Programme offers the following tailored pathways into the some of the best undergraduate degree programmes in Malaysia. Students after SPM or O-Levels planning to join the Business degree programmes at Heriot-Watt University Malaysia will go for the Foundation in Business and Design for 1 year first.

The best business degree programmes at Heriot Watt University Malaysia

Admission Requirements into the Top Business Degree Programmes at Heriot Watt University Malaysia

Entry requirements for the Bachelor of Business Administration BBA (Hons)Business Management with Enterprise MA (Hons)Business Management with Human Resource Management MA (Hons) and Business Management with Marketing MA (Hons) at Heriot-Watt University Malaysia is

  • Heriot-Watt University Malaysia Foundation in Business & Design: CCCC
  • A-Level: BBC
  • STPM: BBC
  • UEC: 4A 1B (Entry into Bachelor of Business Administration BBA (Hons) is 3A 2B)
  • SAM & AUSMAT: Atar 75
  • Canadian Pre-U (CPU):  75%
  • Monash University Foundation Year (MUFY): 240
  • Diploma deemed recognised by the Malaysian Government
    Any other relevant qualification deemed recognised by the Malaysian Government.

Students interested in registering at Heriot-Watt University Malaysia, please go to this link. Affordable hostel accommodation is provided at safe and conducive condominiums in Cyberjaya with free bus shuttle to and from Heriot-Watt University Malaysia.

Scholarships are available at Heriot-Watt University Malaysia to deserving Malaysian students who have achieved high results in their SPM or O-Levels examinations.

Entry Requirements into the Business & Management Degree Programmes at UCSI University

Since its inception in 1986, UCSI University has been committed to further the discovery and

UCSI University is strategically located at Taman Connaught, Cheras, Kuala Lumpur with easy access to restaurants, banks, public transportation & other amenities

UCSI University is strategically located at Taman Connaught, Cheras, Kuala Lumpur with easy access to restaurants, banks, public transportation & other amenities

celebration of knowledge. UCSI University is ranked in the Top 300 Universities in Asia in 2015 by the renown QS University Rankings. UCSI University is ranked as Excellent or Tier 5 in the SETARA 2013 rating system by MQA.

To enter into the Foundation in Arts leading into business & management degree programmes at UCSI University, students after SPM must have at least 5 credits.

Students with 3 credits in SPM may go for the Diploma in Management at UCSI University for 2 years before entering into Year 2 of the business or management degree programmes at UCSI University.

Students after SPM or O-Levels can go for the Foundation in Arts at UCSI University before entering into any of the business & management degree programmes.

Entry Requirements into the Business & Management Degree Programmes at UCSI University

  • UCSI Foundation year Pass, with a minimum CGPA of 2.0
  • STPM Minimum 2 principals (C)
  • A-Level Minimum 2 principals (E)
  • UEC Minimum 5 credits (B6)
  • National Matriculation Minimum CGPA of 2.0
  • International Baccalaureate (IB) Minimum score of 26 points in 6 subjects
  • Canadian Pre-U Minimum average of 60% in 6 subjects
  • SAM Minimum average of 60% in 5 subjects
  • Australian Year 12 ATAR 65%
  • Other qualifications deemed equivalent to STPM/A-Level by Malaysian Qualifications Agency
  • Minimum overall average of 60%
  • Diploma (business-related) Minimum CGPA of 2.0 **To be reviewed by the faculty on a case-to-case basis
  • Other equivalent qualifications To be reviewed by the faculty on a case-to-case basis

Entry Requirements into the Business & Management Degree Programmes at Asia Pacific University (APU)

After I finished my SPM, I felt confused about my further study. Because of Eduspiral, I am able to pursue my studies at Asia Pacific University. Eduspiral, was so patient to answer all my questions and even brought me to visit the university when I went to KL alone. Jeremy Lee, APU scholarship student

After I finished my SPM, I felt confused about my further study. Because of Eduspiral, I am able to pursue my studies at Asia Pacific University. Eduspiral, was so patient to answer all my questions and even brought me to visit the university when I went to KL alone. Jeremy Lee, APU scholarship student

The Asia Pacific University of Technology and Innovation (APU)  is an award-winning technology university in Malaysia. Asia Pacific University has achieved Tier 5 ranking or Excellent in the SETARA 2013 and 2011 which is Malaysia’s ranking system for universities. Asia Pacific University has also won the Prime Minister Industry Excellence Award 2010 and has been RATED No. 1 in Asia and Malaysia for its multicultural learning experience by Student Barometer Wave 2014, ‘Studying with people from other cultures’

Students after SPM or O-Levels can go for Asia Pacific University’s flexible Foundation – Business, IT or Engineering pathways will leading the various degree programmes at APU for students after SPM or O-Levels who are unsure of what to study.

To enter into Asia Pacific University’s Foundation Programme leading to their business or management courses, students after SPM must have an overall credit pass in at least 5 subjects at SPM level and a minimum of a pass in Bahasa Malaysia and Sejarah (History).

Business & Management Degree Programmes at Asia Pacific University (APU)

Admission Requirements into the Business & Management Degree Programmes at Asia Pacific University (APU)

  • 2 Principal Passes at STPM level and with 4 Credit Passes at SPM; or
  • 2 Passes at ‘A’ Levels; or
  • The APIIT/APU Foundation or equivalent with CGPA of 2.0; or
  • 5 Grade B’s in UEC; or
  • Canadian Pre-University (CPU) with minimum average of 50%; or
  • Australian Matriculation (AUSMAT) with minimum average of 60%; or
  • South Australian Matriculation Certificate (SAM) with minimum of 60%; or
  • International Baccalaureate with minimum 24 marks;
  • Victorian Certificate of Education with minimum average of 50%;
  • Ontario Secondary School Diploma with minimum average of 50%; or
  • A qualification that APU accepts as equivalent to the above.

Entry Requirements into the Business degree programmes at KDU University College Utropolis Glenmarie

KDU University College Utropolis Glenmarie purpose built campus

KDU University College Utropolis Glenmarie purpose built campus

Established in 1983, and a pioneer in Malaysian private education, KDU University College Utropolis Glenmarie has continued to be an innovative leader in Malaysia.

KDU prides itself with its impressive alumni of more than 46,000 graduates. KDU University College has moved to their new campus in early 2015. Scholarships are available for deserving students as well.

KDU University College is committed to providing you with high quality programmes

Students after SPM or O-Levels can enter into KDU University College Utropolis Glenmarie Foundation in Arts & Technology for 1 year before continuing on to the degree. The other pathway is to take the Diploma in Business for 2 years and then enter into Year 2 of the Business Degree programme for another 2 years. Both ways are a total of 4 years.

Upon completion, students will be able to articulate seamlessly into the business degree programmes offered at KDU.

Entry Requirements into the Business degree programmes at KDU University College Utropolis Glenmarie

  • GCE A Levels: 2 Principal Passes
  • STPM : 2 Principal Passes
  • UEC : Min. 5 credits
  • Diploma : CGPA 2.00
  • Foundation Studies : CGPA 2.00
  • Any other qualifications deemed equivalent by the Ministry of Education, Malaysia (or as stated in the Document Senarai Nilai Taraf Kelayakan Akademik, Malaysian Qualifications Agency) Pass (Subject to review and approval of certified transcripts)

Entry Requirements into the Top Business Degree Programmes at Curtin University Sarawak

Curtin University Sarawak is rated Tier 5 or Excellent in the SETARA 2013 ranking of universities in

School of Engineering & Science at Curtin University Sarawak

School of Engineering & Science at Curtin University Sarawak

Malaysia by the Malaysian Qualifications Agency (MQA). In 2013, Curtin Sarawak also achieved a Tier 5 or “Excellent” rating for Engineering in the new Discipline-Based Rating System (D-Setara) introduced by the Malaysian Qualifications Agency (MQA) to rate the quality of teaching and learning of undergraduates in Malaysian higher learning institutions.

Students after SPM or O-Levels will enter into the  Foundation Studies (Commerce and Arts) at Curtin University Sarawak before joining the business degree programmes.

Undergraduate Degree Studies at Curtin University Sarawak

Bachelor of Commerce (with double majors)