List of the Best Private Universities in Malaysia to Study Top Public Relations (PR) Degree Courses

Study at Top Private Universities in Malaysia for Public Relations Degree Programmes

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Students interested in studying Public Relations should be good in languages, like to socialise with people, have an outgoing personality, possess strategic thinking, like to write, organise events, a creative mind, and lots of energy.

A good command of the English language is very important for a successful career in Public Relations. Students need to choose a university where the students speak mainly in English and experience in offering the programme. If you are weak in English, it will be very difficult for you to maintain the image of your company with bad English. You will not be able to write good press releases and copy for the brochures. Coming up with good taglines or campaign ideas for your product or company will be almost impossible. Having a good command of both English and Mandarin would be very advantageous. However, if you are only proficient in Mandarin, you will not be able to get jobs in top multinational or global companies

It is important to choose the best private universities and colleges in Malaysia to ensure that you get the necessary training and skills to succeed in the competitive workforce. Choosing a private university with an English-speaking student environment will help you to improve your language skills. The university should also be equipped with the necessary facilities such as recording studio, photo studio, computer lab and some have Mac Computers. Experienced & qualified lecturers are essential to equip you with the necessary knowledge and skills to succeed in the mass communication career.

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Top Private Universities in Malaysia for the Public Relations Degree Programme

Students after SPM or O-Levels with at least 5 credits may go to the Best private universities & colleges in Malaysia offering the Foundation in Communication or Media Studies. Top universities for the Foundation in Communication are Taylor’s University and IACT College.

After completing the Foundation in Communication, you can continue on to the 3-year degree in Public Relations at Premier private universities which are:

  1. Taylor’s University
  2. KDU Penang University College
  3. Multimedia University (MMU)
  4. HELP University

Top ranked Taylor’s University in Malaysia uniquely offers the UK Dual Award degree Bachelor of Mass Communication (Hons) (Public Relations & Event Management) and Bachelor of Mass Communication (Hons) (Public Relations & Marketing)

Studying Public Relations at Leading Private Universities in Malaysia

"EduSpiral talked to me to find out my interests and career goals. He took me to a few universities to tour the campuses to see which one fit me best. EduSpiral helped me choose the right course at the right university." Jia Ping, Mass Communication at KDU University College

“EduSpiral talked to me to find out my interests and career goals. He took me to a few universities to tour the campuses to see which one fit me best. EduSpiral helped me choose the right course at the right university.”
Jia Ping, Mass Communication at KDU University College

Public relations is the process of providing information to the public in order to present a specific view of a product or organization. Public relations differs from advertising in that it is less obtrusive, and aimed at providing a more comprehensive opinion to a large audience in order to shape public opinion. Unlike advertising, public relations professionals only have control until the message is related to media gatekeepers who decide where to pass the information on to the audience

Public relations is the professional management of external and internal communications to build the reputation of a company or cause. Today’s PR Specialists work on developing beneficial relationships in cities, governments, corporations, consumers, media, charities and communities to manage the relationships and communication channels.

Public relations (PR) is the way organisations, companies and individuals communicate with the public and media. A PR specialist communicates with the target audience directly or indirectly through media with an aim to create and maintain a positive image and create a strong relationship with the audience.

The PR Specialist uses a wide variety of communication tools and techniques such as the press releases, newsletters, public events, conventions, newspapers, billboards, blogs, social media, websites, TV, radio, etc.

The business world is very competitive and in order to win new customers and keep the existing ones, companies have to set themselves apart from the competition. But they also need to create and maintain a positive public image.

A PR specialist or firm helps them both create and maintain a good reputation among both the media and the customers by communicating in their behalf and presenting their products, services and the overall brand in a positive manner they will remember. A positive public image helps create a strong relationship with the customers which in turn increases the sales.


The Best Public Relations Degree Programmes at Taylor’s University Lakeside Campus

The beautiful 27-acre Taylor's Lakeside Campus will provide all the right conditions for a vibrant exchange between academic, commercial, social and leisure activities for top students

The beautiful 27-acre Taylor’s Lakeside Campus will provide all the right conditions for a vibrant exchange between academic, commercial, social and leisure activities for top students

Students after SPM or O-Levels who are sure of taking mass communication may go for the Diploma in Communication or Foundation in Communication at Taylor’s University. Both pathways take the same time to complete a degree. Students may choose 5 mass communication majors for their degree at Taylor’s University.

The majors are Advertising, Broadcasting, Public Relations, Public Relations & Event Management or Public Relations & Marketing. Students who are not sure of which arts-related course may take the Foundation in Arts at Taylor’s. Taylor’s University is acknowledged to be the best university for public relations in Malaysia having won many awards and an excellent industry-centred curriculum.

Communication students at Taylor's University

Communication students at Taylor’s University

Taylor’s University public relations degree programme provides students in-depth knowledge and techniques related to the field of Public Relations through modules such as Media Writing, Public Relation Principles, Promotional Writing, and Crisis Management. Taylor’s students are also exposed to the various intricacies of PR practice through specialist modules such as International Public Relations and Financial Public Relations.

The Bachelor of Mass Communication (Hons) (Public Relations) programme at Taylor’s has a Journalism minor which provides students the opportunity to explore different reporting styles and types of publications. In addition, students will experience hands-on exposure to real campaigns, real clients and industry members, through the Public Relations Consultancy module and the student-formed agency – proPassion Communication.

Taylor’s University students will undergo a 10-12 week internship experience with government departments, charity organisations or corporate organisations provides real life experience and understanding of the various job functions.

Students will also receive equal recognition and certification from both Taylor’s University and the University of the West of England (UWE), UK and the option to transfer to UWE in the final year.


Bachelor of Mass Communication (Hons) (Public Relations & Marketing) Programme in Malaysia at Taylor’s University

Mass Communication students at Taylor's University

Mass Communication students at Taylor’s University

The Bachelor of Mass Communication (Hons) (Public Relations & Marketing) degree programme at Taylor’s University provides a strong PR and event focus and in-depth knowledge in the field of marketing communication allowing students to plan, strategise and execute their marketing plans. Students will experience active engagement with the industry through the module Professional Media Workshop, which provides opportunities to participate in talks, workshops, forums and practical sessions conducted by industry professionals. This includes hands-on exposure to real campaigns, real clients and industry members through the Public Relations Consultancy module and the student formed agency – proPassion Communication.

In addition, students will undergo a 10-12 week internship experience with PR firms, multinational companies or public sector organisations provides real life experience and understanding of the various job functions. Students will receive equal recognition and certification from both Taylor’s University and the University of the West of England (UWE), UK and the option to transfer to UWE in the final year.


The Best Bachelor of Mass Communication (Hons) (Public Relations & Event Management) Programme in Malaysia at Taylor’s University

Communication students at Taylor's University

Communication students at Taylor’s University

Taylor’s Universit Public Relations & Event Management degree provides students in-depth knowledge of public relations and event management and all aspects of planning and promotion.

Taylor’s University students will experience active engagement with the industry through the module Professional Media Workshop, which provides opportunities to participate in talks, workshops, forums and practical sessions conducted by industry professionals. The programme also emphasizes on hands-on exposure on planning and executing real campaigns for real clients and engaging with industry members, through the Public Relations Consultancy module, Live Event Project and the student-formed agency – proPassion Communication.

In addition, Taylor’s students will undergo a 10-12 week internship experience with PR firms, multinational companies or public sector organisations provides real life experience and understanding of the various job functions. Students will receive equal recognition and certification from both Taylor’s University and the University of the West of England (UWE), UK and the option to transfer to UWE in the final year.


Bachelor of Communication (Hons.) (Strategic Communication) Degree Course in Malaysia at Award-Winning Multimedia University (MMU) Cyberjaya

Multimedia University (MMU) is ranked 179th in Asia according to Quacquarelli Symonds (QS) World University rankings for 2018. The 2017 QS World University Rankings by Subject again listed MMU as one of the highest ranked private universities in Malaysia for Electrical & Electronics Engineering and Computer Science & Information Systems.

Multimedia University (MMU) is ranked 179th in Asia according to Quacquarelli Symonds (QS) World University rankings for 2018. The 2017 QS World University Rankings by Subject again listed MMU as one of the highest ranked private universities in Malaysia for Electrical & Electronics Engineering and Computer Science & Information Systems.

Students after SPM or O-Levels in Malaysia with at least 5 relevant credits wanting to study at a top ranked university locally and globally for Strategic Communication can enter the MQA Accredited Foundation in English course at Multimedia University (MMU) in Cyberjaya. Upon completion of the recognised 1-year Foundation in English, students will continue on to the 3-year Bachelor of Communication (Hons.) (Strategic Communication) Degree.  Pre-University students with the relevant results in STPM, A-Levels, SAM, CPU, AUSMAT, etc. can enter directly into Year 1 of the degree programme. 97% of Multimedia University (MMU) students are employed within six months of graduation making them the best choice for a successful career in Malaysia.

Multimedia University (MMU) is ranked 179th in Asia according to Quacquarelli Symonds (QS) World University rankings for 2018. Having won hundreds of awards, Multimedia University (MMU) offers the best Bachelor of Communication (Hons.) (Strategic Communication) degree in Malaysia that’s affordable. Students may apply for PTPN Loan for the Foundation in English as well as the degree programmes.

Multimedia University (MMU) Cyberjaya is a top private university in Malaysia supported by a full university campus facilities

In a media-dominated global environment where communication and media technologies are in high demand, communication studies become indisputably relevant. The Faculty of Applied Communication at Multimedia University (MMU) seeks to expand education opportunities that encapsulate the various aspects of communication studies in order to produce graduates who are sought after in today’s challenging media and communication industry.

 

If you have your heart set on a career in the communication industry, Multimedia University (MMU) is the university for you. MMU offers award-winning, practical and industry-ready degrees that will allow you to make a real and lasting impact as a strategic communicator. MMU seeks to empower their students with both expertise and knowledge. The university is committed to offer programmes that will enhance your depth and perception as well as employability in the field.

The Bachelor of Communication (Hons.) (Strategic Communication) at Multimedia University (MMU)

Top students from all over Malaysia choose to study at Multimedia University (MMU) Cyberjaya

Cyberjaya focuses on the development of creativity, innovation, analytical and practical knowledge as well as skills directed towards strategic applications of communication to societal issues and organisational objectives.

Multimedia University (MMU) Faculty of Applied Communication underscores the discipline of human communication by involving theoretical principles and engaging practical instruments. Our programme covers a spectrum of applied communication approaches, including the development of creativity, inquiry, innovation, knowledge and skills. We also have strong collaborations with global industry leaders who are ready to share their knowledge to keep you up-to-the-minute with current and future industry needs.

Library at Multimedia University (MMU) Cyberjaya

MMU was the first private university approved by the Malaysian government. We adhere to the strictest requirements for a high quality degree; going beyond academic excellence to offer the best, complete and balanced university experience for our students. A study by Gartner and MSC Malaysia found that MMU is among the top five universities preferred by major ICT players for graduate employment – a testament to the quality of our academicians, curriculum, student development programmes and our solid reputation with the industries. One of the university’s primary objectives is to be able to inspire and innovate others. We understand that the future lies in technology, and we are adamant to help shape people who will help make a better tomorrow.

Career Prospects: Corporate Communication Professional, Media Writer, Advertising and Sales Promotion Executive, Strategic Communication Programme Personnel, Corporate Communication Officer, Public Information Officer, Media Broadcaster, Communication Adviser, Public Relations Personnel, Publicity Consultant.

Multimedia University (MMU) is Top in Malaysia for Strategic Communication Studies

Library at Multimedia University (MMU) Cyberjaya

  • Multimedia University (MMU) Strategic Communication degree focuses on language where students are expected to be proficient in 3 languages: English, their mother tongue and foreign languages (Spanish, Korean, French, Japanese and Mandarin)
  • Multimedia University (MMU) is the only Malaysian university focused on strategic communication
  • A programme that is tailored to the industry’s needs, with multimedia know-how embedded in the curriculum Professional internship and practical exposure to offer students transformational experiences and confidence
  • International cultural exchange opportunities with foreign universities that expose MMU students to cross-cultural and global communication
  • Real life industry exposure via projects that are mentored by NGOs and industry leaders in media and PR

Outstanding Public Relations Degree Programme in Malaysia at Top Ranked HELP University

HELP University's new campus at Pusat Bandar Damansara

HELP University’s new campus at Pusat Bandar Damansara

The PR Specialist uses a wide variety of communication tools and techniques such as the press releases, newsletters, public events, conventions, newspapers, billboards, blogs, social media, websites, TV, radio, etc.

The business world is very competitive and in order to win new customers and keep the existing ones, companies have to set themselves apart from the competition. But they also need to create and maintain a positive public image.

A PR specialist or firm helps them both create and maintain a good reputation among both the media and the customers by communicating in their behalf and presenting their products, services and the overall brand in a positive manner they will remember. A positive public image helps create a strong relationship with the customers which in turn increases the sales.

Students interested in studying Public Relations should be good in languages, like to socialise with people, have an outgoing personality, possess strategic thinking, like to write, organise events, a creative mind, and lots of energy.

HELP University is one of the best universities in Malaysia offering the degree in Public Relations.


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